Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Learning From the DTCs: Flex and Test


Published on

Hubble Contacts came to disrupt a decades-old customer path that relied heavily on trusted supply and retail chains. It learned early to build a marketing culture of testing everything and readiness to adapt to consumer preferences. We explore how the internal marketing team brought this approach to scale as well as its endeavor to create an e-retail platform of its own for the category.

Published in: Marketing
  • Be the first to comment

  • Be the first to like this

Learning From the DTCs: Flex and Test

  1. 1. Ad Examples