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bringing sustainability into capitalism




    Muhammad Yunus in his book creating a world without poverty explains how he thinks
    capitalism is a half developed structure, because it assumes that people are one
    dimensional beings only concerned about maximizing profit for themselves. And the theory
    behind free markets is that the best way you can contribute to society and to the world is by
    doing just that, getting the most for yourself.
    However it is not working, and I believe the reason why we are seeing the current crisis in
    Wall Street is because of this conceptual failure, because people are not one-dimensional
    beings, they have many other interests beyond maximizing profit, and they have many other
    needs.
    The Entrepreneur Commons is based in this assumption.
funding a venture: the same old story

                         
                             how do you get started?
                         
                             emergence of new paradigms
                         
                             doing it in times of crisis
                              ●
                                  ecology crisis    The Entrepreneur Commons story
                                                    is a story of how you get started,
                                                    but it is also a story of how you
                              ●
                                  economic crisis   get started in a context where
                                                    people work habits are changing,
                                                    they are getting more and more
                              ●
                                  poverty           used to participate in the decision
                                                    process at all levels - some call it,
                                                    the rise of the peer to peer
                              ●
                                  hunger            civilization, and it is a context
                                                    where the world is sick so we
                                                    need to do something different
                              ●
                                  war               from how we were doing things
                                                    before if we want to have a
                                                    chance to make things better in
                                                    the end.



                                                                                        2

Entrepreneur Commons                                                 Socap2008 - 10/14/2008
the entrepreneur - the hero



                             
                                 they will change the world
                             
                                 want to be independent
                             
                                 drive for achievement
                             
                                 obsessed with their project

                                        In this story there are several characters: and the
                                        first one is the entrepreneur, he is the hero, he is
                                        the one who will save the world.




                                                                                                        3

Entrepreneur Commons                                                                     Socap2008 - 10/14/2008
the Venture Capitalist - the pro
                           The next set of characters in this story are the investors. Unless you can self-fund
                           your business, you will need financial help from somebody to get the business
                           started, and when you are talking about an early stage venture, banks do not like
                           to get involved, so really you are talking about dealing with investors. And when
                           you think about funding early stage ventures, the professional in this area is the
                           Venture Capitalist.



                                       
                                           manage money from Limited
                                           Partners
                                       
                                           gets paid on the returns (2%
                                           management fee while managing
                                           the fund, then 20% of the carry)
                                       
                                           team of general partners




                                                                                                                             4

Entrepreneur Commons                                                                                          Socap2008 - 10/14/2008
the Angel – the semi-pro



                            
                                wealthy individual (accredited
                                investor)
                            
                                works alone (super angels) or with a
                                group
                            
                                experienced... or not




                                                                           5

Entrepreneur Commons                                        Socap2008 - 10/14/2008
friends and family – the outsider



                                
                                    invest in the person more than in
                                    the project
                                
                                    social capital
                                    the investment here is made based on the amount of social capital that you
                                    have with this person. Which brings up a very interesting point, that social
                                    capital while it describes the level of trust that you have within your family and
                                    within your community, also describes a business that has a purpose of
                                    serving the community in addition to being profitable, and I think that there is a
                                    connection here, back to what Muhammad Yunus says in his book Creating a
                                    world without poverty, that human beings are multi-dimensional and that social
                                    capital is where the answer is, this is what we need to focus on, and this is
                                    what Entrepreneur Commons wants to foster.




                                                                                                                         6

Entrepreneur Commons                                                                                  Socap2008 - 10/14/2008
investment process = optimize $$




                                         Now that we know who the
                                         characters are in this story, let's look
                                         at how they interact in this story, how
                                         the investment process is happening.
                                         And because today we live in a world
                                         of capitalism, the investment process
                                         is designed to optimize the return on
                                         investment, which means that it is
                                         done through competitive process




                                                                                    7

Entrepreneur Commons                                                 Socap2008 - 10/14/2008
venture capital
  VCs will tell you that when they receive 1000 business plans, they decide to take a look at 100 of them, and then they typically invest in 10
  of these. And then when they invest in 10 companies, one will make it really big, and 3 will do ok and the rest of them will be loosers or die.
  The good news for them is that this is process that works for them, and for their investors but for the entrepreneur when you entering this
  competition model, your chances of success are less than 1%, not a very exciting proposition. So while VCs are the professional and the
  model works for them, for the entrepreneur it is not a good option at this stage.



                                                                  1000


                                                                    100


                                                                     10




                                                                                                                                            8

Entrepreneur Commons                                                                                                       Socap2008 - 10/14/2008
angels   when they invest angels typically do not have enough
                                money that they can spread themselves over a
                                significant amount of deals, and therefore they know
                                that when they invest, they are playing the lottery. And
                                if you are going to play the lottery, you want to do for
                                the big jackpot rather than the smaller jackpot. and so
                                they tend to pick the same type of companies that VCs
                                will take a look at. Again not a very attractive
                                proposition...

                        1000


                        100




                                                                                   9

Entrepreneur Commons                                              Socap2008 - 10/14/2008
friends and family




                         not everybody has friends and family
                         that can shell out enough money to
                         get a business started, and if you are
                         in this situation, you are pretty much
                         left alone




                                                                                10

Entrepreneur Commons                                              Socap2008 - 10/14/2008
?                 11

Entrepreneur Commons       Socap2008 - 10/14/2008
=   WASTE




                                             12

Entrepreneur Commons           Socap2008 - 10/14/2008
THE OPPORTUNITY



                       • 4 years survival rate: 44%
                       • Inc Top 5000: only 3% from VC = 97% other
                       • Median capital to launch: $25K
                       • Median capital to launch Inc Top 500: $75K




                                                                           13

Entrepreneur Commons                                         Socap2008 - 10/14/2008
gathering vs. farming




                              3%   97%




                                                             14

Entrepreneur Commons                           Socap2008 - 10/14/2008
Entrepreneur Commons




                                                               15
Entrepreneur Commons
Entrepreneur Commons                      Socap2008 - 10/14/2008
                                                Socap2008 - 10/14/2008
Entrepreneur Commons




                                                            16

Entrepreneur Commons                          Socap2008 - 10/14/2008
Entrepreneur Commons




                                                            17

Entrepreneur Commons                          Socap2008 - 10/14/2008
Entrepreneur Commons




                                                            18

Entrepreneur Commons                          Socap2008 - 10/14/2008
Entrepreneur Commons
                                         Entrepreneur Commons is not
                                         a new model, it is inspired by
                                         existing models that are being
                                         implemented in a new context.
                                         It is inspired on one side by
                                         MicroFinance, is which you
                                         also have self help groups as
                                         a way to manage in a scalable
                                         manner the entrepreneurs and
                                         the investments. And it is
                                         inspired on the other side by
                                         Mutual Guarantee Funds,
                                         which have been around in
                                         Europe since 1917.
                                         And the data from these
                                         models is that the default rate
                                         is 1 to 5%, so this is what we
                                         are expecting to see with
                                         Entrepreneur Commons as
                                         well.




                                                                           19

Entrepreneur Commons                                     Socap2008 - 10/14/2008
EC SF - Jonathan Chang


                           PosiMedia is a media company that
                           creates interactive experiences
                           focused on positive impact on society
                           and the environment.
                           PosiMedia's first media property is
                           PosiPeople.com




                                                                      20

Entrepreneur Commons                                    Socap2008 - 10/14/2008
EC SF - Or Haviv



                        Universeye.com provides a free
                        communication platform to
                        collaborate and network internally
                        and externally. Designed with
                        sustainability in mind, Universeye
                        offers ad revenue sharing and green
                        communications.




                                                                  21

Entrepreneur Commons                                Socap2008 - 10/14/2008
Feedback?

              Questions?

      http://www.entrepreneurcommons.org
Contact: marc.dangeard@entrepreneurcommons.org


                                                 22

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Bringing sustainability into capitalism

  • 1. bringing sustainability into capitalism Muhammad Yunus in his book creating a world without poverty explains how he thinks capitalism is a half developed structure, because it assumes that people are one dimensional beings only concerned about maximizing profit for themselves. And the theory behind free markets is that the best way you can contribute to society and to the world is by doing just that, getting the most for yourself. However it is not working, and I believe the reason why we are seeing the current crisis in Wall Street is because of this conceptual failure, because people are not one-dimensional beings, they have many other interests beyond maximizing profit, and they have many other needs. The Entrepreneur Commons is based in this assumption.
  • 2. funding a venture: the same old story  how do you get started?  emergence of new paradigms  doing it in times of crisis ● ecology crisis The Entrepreneur Commons story is a story of how you get started, but it is also a story of how you ● economic crisis get started in a context where people work habits are changing, they are getting more and more ● poverty used to participate in the decision process at all levels - some call it, the rise of the peer to peer ● hunger civilization, and it is a context where the world is sick so we need to do something different ● war from how we were doing things before if we want to have a chance to make things better in the end. 2 Entrepreneur Commons Socap2008 - 10/14/2008
  • 3. the entrepreneur - the hero  they will change the world  want to be independent  drive for achievement  obsessed with their project In this story there are several characters: and the first one is the entrepreneur, he is the hero, he is the one who will save the world. 3 Entrepreneur Commons Socap2008 - 10/14/2008
  • 4. the Venture Capitalist - the pro The next set of characters in this story are the investors. Unless you can self-fund your business, you will need financial help from somebody to get the business started, and when you are talking about an early stage venture, banks do not like to get involved, so really you are talking about dealing with investors. And when you think about funding early stage ventures, the professional in this area is the Venture Capitalist.  manage money from Limited Partners  gets paid on the returns (2% management fee while managing the fund, then 20% of the carry)  team of general partners 4 Entrepreneur Commons Socap2008 - 10/14/2008
  • 5. the Angel – the semi-pro  wealthy individual (accredited investor)  works alone (super angels) or with a group  experienced... or not 5 Entrepreneur Commons Socap2008 - 10/14/2008
  • 6. friends and family – the outsider  invest in the person more than in the project  social capital the investment here is made based on the amount of social capital that you have with this person. Which brings up a very interesting point, that social capital while it describes the level of trust that you have within your family and within your community, also describes a business that has a purpose of serving the community in addition to being profitable, and I think that there is a connection here, back to what Muhammad Yunus says in his book Creating a world without poverty, that human beings are multi-dimensional and that social capital is where the answer is, this is what we need to focus on, and this is what Entrepreneur Commons wants to foster. 6 Entrepreneur Commons Socap2008 - 10/14/2008
  • 7. investment process = optimize $$ Now that we know who the characters are in this story, let's look at how they interact in this story, how the investment process is happening. And because today we live in a world of capitalism, the investment process is designed to optimize the return on investment, which means that it is done through competitive process 7 Entrepreneur Commons Socap2008 - 10/14/2008
  • 8. venture capital VCs will tell you that when they receive 1000 business plans, they decide to take a look at 100 of them, and then they typically invest in 10 of these. And then when they invest in 10 companies, one will make it really big, and 3 will do ok and the rest of them will be loosers or die. The good news for them is that this is process that works for them, and for their investors but for the entrepreneur when you entering this competition model, your chances of success are less than 1%, not a very exciting proposition. So while VCs are the professional and the model works for them, for the entrepreneur it is not a good option at this stage. 1000 100 10 8 Entrepreneur Commons Socap2008 - 10/14/2008
  • 9. angels when they invest angels typically do not have enough money that they can spread themselves over a significant amount of deals, and therefore they know that when they invest, they are playing the lottery. And if you are going to play the lottery, you want to do for the big jackpot rather than the smaller jackpot. and so they tend to pick the same type of companies that VCs will take a look at. Again not a very attractive proposition... 1000 100 9 Entrepreneur Commons Socap2008 - 10/14/2008
  • 10. friends and family not everybody has friends and family that can shell out enough money to get a business started, and if you are in this situation, you are pretty much left alone 10 Entrepreneur Commons Socap2008 - 10/14/2008
  • 11. ? 11 Entrepreneur Commons Socap2008 - 10/14/2008
  • 12. = WASTE 12 Entrepreneur Commons Socap2008 - 10/14/2008
  • 13. THE OPPORTUNITY • 4 years survival rate: 44% • Inc Top 5000: only 3% from VC = 97% other • Median capital to launch: $25K • Median capital to launch Inc Top 500: $75K 13 Entrepreneur Commons Socap2008 - 10/14/2008
  • 14. gathering vs. farming 3% 97% 14 Entrepreneur Commons Socap2008 - 10/14/2008
  • 15. Entrepreneur Commons 15 Entrepreneur Commons Entrepreneur Commons Socap2008 - 10/14/2008 Socap2008 - 10/14/2008
  • 16. Entrepreneur Commons 16 Entrepreneur Commons Socap2008 - 10/14/2008
  • 17. Entrepreneur Commons 17 Entrepreneur Commons Socap2008 - 10/14/2008
  • 18. Entrepreneur Commons 18 Entrepreneur Commons Socap2008 - 10/14/2008
  • 19. Entrepreneur Commons Entrepreneur Commons is not a new model, it is inspired by existing models that are being implemented in a new context. It is inspired on one side by MicroFinance, is which you also have self help groups as a way to manage in a scalable manner the entrepreneurs and the investments. And it is inspired on the other side by Mutual Guarantee Funds, which have been around in Europe since 1917. And the data from these models is that the default rate is 1 to 5%, so this is what we are expecting to see with Entrepreneur Commons as well. 19 Entrepreneur Commons Socap2008 - 10/14/2008
  • 20. EC SF - Jonathan Chang PosiMedia is a media company that creates interactive experiences focused on positive impact on society and the environment. PosiMedia's first media property is PosiPeople.com 20 Entrepreneur Commons Socap2008 - 10/14/2008
  • 21. EC SF - Or Haviv Universeye.com provides a free communication platform to collaborate and network internally and externally. Designed with sustainability in mind, Universeye offers ad revenue sharing and green communications. 21 Entrepreneur Commons Socap2008 - 10/14/2008
  • 22. Feedback? Questions? http://www.entrepreneurcommons.org Contact: marc.dangeard@entrepreneurcommons.org 22