The Personal Revolution summarizes how tools have migrated from fields to factories to meet the assembly line. Tools are now nearly free and enable individuals to start global businesses from their phones or laptops. The center of the revolution is the data factory, which provides a global microphone for content and connections that empower individuals around the world to generate labor, money, and trade on a global scale.

1. The Personal Revolution

2. Tools in the field

3. Tools migrate to factories
CityofTorontoArchives,JamesCollection

8. Tools meet the assembly line

13. 20001986 1993
Fiber Optic Cable. Image courtesy: Karen_O’D
2007
Bandwidth
2,253
petabytes
471
peta281
peta
66,560petabytes

14. 20001986 1993
Storage
2.6
exabytes
54.5
exabytes15.8
exabytes
2007
295exabytes

15. 3x1011
MIPS
20001986 1993
Computation
3x108
MIPS
4x109
MIPS
6.4x1012
MIPS
2007

16. 244
IBM 360
490
Apple II
70,000
Windows
Apple
900,000
Android
1M
The App Explosion

17. 1993 20031973 1983 2013
$
750$
6.6K
29
Dell 486
desktop computers
$
0.1M
34
IBM 3340 computers
$
22M
375
IBM 3340 computers
$
33M
2
PowerBook G4
laptops
1
Samsung Galaxy S4

18. 17 M
2006
11 M
2007
674 M
2013
Tools in perspective
15.4 M
1994

19. Systems $
Database $
Office Productivity $
Texting $
Voicemail / IVR $
Video conferencing $
Tools become ~ free
2000 2013

20. Recruiting $
Sales $
Promotion $
Marketing $
Fulfillment $
Customer Service $
2000 2013
Tools become ~ free

21. The Center of the Personal Revolution
The Data Factory

22. Labor

23. Money

24. Global

32. Global microphone for content
11.7M+
Opinion leaders
23.6M
CXO's/Owners/Partners
1.6M
Directors at Fortune
1,000 companies
238M
Members on LinkedIn

33. Arianna Huffington
President & Editor-in-Chief at
The Huffington Post
Jack Welch
Founder of Jack Welch
Management Institute
Shinzo Abe
Prime Minister of Japan
Jim Kim
President at The World Bank
Maria Shriver
Journalist, Author & Activist
Bill Gates
Co-chair of Bill & Melinda
Gates Foundation
Maria Bartiromo
Television Journalist at
CNBC-TV
Jamie Dimon
Chairman & CEO at
JPMorgan Chase
Barack Obama
President of the United States
Richard Branson
Founder at Virgin Group
UNPAID content contributors

34. Sam Taylor
President & Owner, TNT transportation
18% month over month growth
40+ locations around the world
Expanded his business and hired more drivers
thanks to Uber

35. Laura Barnum
College Student - University of San Francisco
35% month over month
revenue growth
Worked 20-30 hours a week between classes
and made over $20/hour

36. Rosemarie
75% of 15,000 TaskRabbits nationwide
rely on TaskRabbit to pay bills
10% earn 100% of
their income
Earns $7,000 a month using TaskRabbit, relying on it
for 100% of her income

37. Jordan Insley
eBay Store owner
25 M sellers
1.3 M sellers use eBay as a primary/
secondary source of income.
Major refurbished TV business

38. King Arthur Flour
A “200 year old” startup rebooted itself
as a successful baking company,
providing classes and products
The average click through rate of
an Adword is 4x compared to
display ads

39. Michelle Phan
YouTube L’ancome spokesperson
4.6M subscribers
$4B paid by advertisers,
up 60% in 2012 from 2011
>1M creators signed up

40. 2M sellers on 10 different
marketplaces around the world
Brice Hoskin
Mountain Boy Sled Works
Sells more than 14K sleds a year using Amazon
marketplaces

41. 1/4 of the top 100 best selling
eBooks on Amazon.com were
independently published using KDP
Theresa Ragan
Rejected by traditional publishers
Sold nearly 250,000 books for the Kindle

42. Ben Silbermann
Pinterest Cofounder
3,000 consulting partners
1,800 technologists / ISVs
17M users in 9 months with fewer than 12 people

43. Cari
>2% of all active internet sites are
Weebly sites.
Closed her retail gift shop and built Coquettebath.com
using Weebly.
In 2012, made over 5,000 products by hand.

44. David
Uses Airbnb to subsidize his schooling. Hosted guests
from Saudi Arabia, London, Afghanistan, and Mexico.
3M guests in 2012.
300,000 listings at
the end of 2012.

45. Hedda Parashos
31M visitors use Trulia’s
site every month
Went from under $100K in gross commissions to over
$600K in gross commissions.
Bought the real estate firm that she worked for.

46. Jodie Rosen
250,000 home improvement
professionals build their brands
and connect with homeowners
Started her own line of furniture after
exposure from Houzz.

47. Pura Vida
Ships 20,000 bracelets a week to the US.
Employs dozens of people in Costa Rica and more
than 500 campus reps in the U.S.
$10B processed annually
40K merchants on board
(* end of FY2012)

48. Alex Schwartz
6.6M editor sessions
400K monthly active
developers
Chief Scientist at Owlchemy Labs
One of several indie gaming studios enabled by
Unity3D.

49. Sarah
Seattle Landmark Mugs
Now sells them in Nordstrom. Quit her
day job
$100M goods sold in July 2013
1M members joined in July 2013

50. 2,200,000 1,800,000 40,00080,000

51. $
43,868
1968 2012
$
52,762
Median Household Income
* Inflation adjusted

52. $
10.70
1968 2013
$
7.25
Minimum Wage

53. GDP Growth 2002-2012
Source: The World Bank Figures in current USD
0%
5%
10%
15%
20%
China Indonesia India Brazil United States

54. Excluding and deporting talent
China 10,165
Russia 873
Spain 684
UK 2,573
France 1,517
Japan 1,276
H1-B Visas granted in 2011

55. The Personal Revolution explodes
Y! Japan
Rakuten
Tencent
Baidu
Alibaba
360 Buy
Ctrip
Mail.ru
Yandex
Asos Naver

56. The Personal Revolution