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Mark Phillips Creds June2011

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Mark Phillips Management Credentials June 2011 A Commercial and Turnaround Specialist with a broad range of experience ,[object Object]
The Roles
The Brand Experience,[object Object]
The Roles/Skill set Roles: Marketing Director/Manager Sales/Commercial Director Managing Director Integration/Change Director/Manager National Accounts Controller SNAM/NAM Mentor/Trainer Skill Set Commercial FMCG: Food and Drink Consumer Durables Integration Programme Management Turnaround Management Strategy formulation and implementation Processes Practices and KPI`s Category Management Brand Management (above and below the line brand planning) Prospecting – new markets/Products Brand launches Licensing agreements

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Mark Phillips Creds June2011

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  • 4. The Roles/Skill set Roles: Marketing Director/Manager Sales/Commercial Director Managing Director Integration/Change Director/Manager National Accounts Controller SNAM/NAM Mentor/Trainer Skill Set Commercial FMCG: Food and Drink Consumer Durables Integration Programme Management Turnaround Management Strategy formulation and implementation Processes Practices and KPI`s Category Management Brand Management (above and below the line brand planning) Prospecting – new markets/Products Brand launches Licensing agreements