2. RealNet is an accredited Proudly South African company with
local shareholders and a strong local heritage.
As a group our single focus is on the South African landscape,
however we market real estate for and to all South Africans
across the whole income spectrum, from low-cost housing
through to the luxury market.
As a group, our mission is to ensure that all our
stakeholders are able to extract maximum value from the brand,
thereby creating the highest turnover and the most profitable real
estate franchise group in South Africa.
Why become a RealNet franchisee?
3. Our management team’s mission is to empower our
franchisees to obtain the largest possible market
share and to assist our estate agents in constantly
achieving above average results in facilitating real estate
transactions.
Franchisees enjoy a choice of three franchise
models (boutique, mini and standard), as well as the
opportunity to customise within certain parameters to
suit individual requirements.
RealNet franchisees benefit from a tried-and-tested
system. RealNet Holdings also offers tailor-made upfront
and on-going training, coaching and mentoring, support
through regular field visits, one-on-one sessions and
online support by specialised staff members.
4. RealNet has developed a franchised business concept that accommodates
qualifying newcomers to the industry and also allows the conversion of
existing real estate agencies to franchised RealNet outlets.
RealNet allows established agencies to retain elements of their unique
identity and the franchisor’s support is more supportive than prescriptive.
The comprehensive business solution offered by RealNet includes a
proven business recipe, state-of-the-art information technology, induction and
on-going training, marketing assistance, operational support, awards and
recognition, practical workshops, bench-marking and most of all the practical
“know-how”. Supplementary services and managerial support are provided at
regional level.
The RealNet business system
“Accurate financial planning, passion for the property industry, excellent client service, continuous hard work and adhering to the
guidelines and systems provided by the franchisor have meant success for our dynamic team. Our franchisor allows us sufficient
independence within the franchise system.”
- Lynette Gregorowski and Ananda du Plessis (Franchisees RealNet Midstream Estates)
5. The flexible business model
caters for both the smaller,
owner-operated franchise that
is operated from home, as well
asforthemoreformalbusiness
set-up that includes a tiered
management structure, formal
office space and a corporate
make-up.
Subject to RealNet’s stringent
selection and recruitment
criteria, RealNet will develop
tailor-made solutions to suit
qualifying applicants’ needs.
The RealNet business solution creates a
platform for growth and
exceptional return on investment.
6. RealNet Holdings operates from Landmark West Offices, 2nd Floor, Office 2-A,
13 Umgazi Street Menlopark, Pretoria. The RealNet Executive is supported by
an experienced management team and support personnel.
The Managing Director, Jan Davel, whom is an experienced commercial
attorney and a seasoned businessman, enjoys the support of a dedicated and
experienced management team.
A Professional Accountant is the Financial Manager who also oversees
the group’s property letting and property management administration.
National supply chain services, systems and marketing support are in the
capable hands of a dedicated coordinator, while corporate governance and
matters of legal and regulatory compliance are attended to by an admitted
attorney in support of the Managing Director.
RealNet’s support
“Focus on your business, work hard and ‘make your business your business’. I chose the right franchisor: RealNet is a top brand with
a tried and tested business system and top class support. The franchisor does not limit our entrepreneurial skills and I have also been
offered an opportunity to expand my area of operation. RealNet treats its franchisees as its customers.”
- Koos Pretorius (Franchisee RealNet Kungwini)
7. Training and hands-on assistance are provided by experienced Regional
Managers. The RealNet Regional Managers’ primary responsibilities are to
improve the group’s market share, to create brand awareness and to improve brand
recognition in collaboration with RealNet’s franchisees.
RealNet’s Regional Managers assist franchisees with induction training,
business set-up, agent recruitment, performance and risk management, planning
and budgeting, best practices and much more.
8. RealNet was founded in Pretoria in 1996 and started
franchising its concept in 2001.
Today we have a national footprint of more than
60 franchise territories employing more than 350
estate agents who facilitate residential, commercial,
industrial and agricultural sales, sales in property
developments, property letting and property
management.
About us
For me, as a RealNet franchisee, it is easy to be excellent. One simply has to live the RealNet
values with passion! I believe that in holding myself to the highest professional and ethical
standards, I serve my community by providing exceptional service as I always endeavour to
prove worthy of my clients ‘trust and friendship’, with a view to becoming a long term friend and
advisor.”- Magda Stoffberg (Franchisee RealNet Glen Erasmia)
9. At RealNet we understand that our
business is about fulfilling people’s
needs, dreams and aspirations.
We believe that the essence of our
business is people, wherefore our
focus remains on our clients.
Our objective is to provide the real
customer experience in each and
every real estate transaction,
regardless of the circumstances.
10. RealNet is headed up
by a dynamic team of
property professionals who
have hands-on experience
and practical know-how in both
the real estate and franchise
sectors.
RealNet franchisees and
estate agents receive the
best training and business
support to ensure that they can
deliver the best service and
the most rewarding customer
experience.
RealNet is about realPEOPLE leading the
way in an environment where excellence,
commitment, enthusiasm, energy and
fun are fundamental business principles.
11. Action Execution
Being quick off the mark to implement
action plans and persisting in the task at
hand despite difficulty or obstacles.
Trust & Respect
Earning respect through infallible integrity
in all actions.
Entrepreneurship
Balancing innovation and calculated
risk-taking for business development and
sustainability.
Abundance
Sharing our knowledge, time and
resources excessively, contributing to
everyone around us.
Making a Difference
Making a positive impact in people’s lives.
Our values RealNet has realVALUES and is
committed to making a
realDIFFERENCE in the lives of all
our people and those we serve.
12. RealNet’s vision is to become the most
respected real estate company in the country
and to have the most profitable franchises in
South Africa.
Our vision
RealNet Holdings, through its national
network of franchises, strives to ensure that all
stakeholders extract maximum value from the
RealNet Group, thereby creating the highest
turnover and the most profitable franchised
property group in South Africa.
Our mission
To assist our franchisees to obtain the biggest
possible market share and to assist our estate
agents to persistently achieve above average
results in facilitating real estate transactions.
Our management’s mission
13. Business opportunity
Set-up costs*:
Vary between R150 000 and R800 000 depending on the franchisee’s requirements.
(* Set-up costs include once-off joining fee, a marketing pack, induction training, systems installation, etc.)
The franchise agreement’s most salient terms:
Monthly fees: Vary between R1 930 and R6 460
Success based royalty fee: 5% of gross commission
Marketing and branding fee: R425 per month
Initial agreement term: 10 Years
Renewal term: 5 Years, whereafter it will continue for an
indefinite period, subject to RealNet’s
standard terms and conditions.
(* Amounts quoted are VAT exclusive.)
14. For more information, kindly
contact Eon du Toit
Tel: 0860 460 460
Cell: 082 859 7963
Email: realnet@realnet.co.za
www.realnet.co.za
www.facebook.com/realnetholdings
https://twitter.com/realnetholdings
