This document is the treatment for the horror trailer

1. Task 5
Treatment
Our horror movie is called Anathema which means hateful as
our storyline is represented to this title.
Proposed duration:​ ​10 minute movie turned into 3 mins 30 secs.
Completion deadline:​ ​We are going to need to finish the trailer in May 2017.
Before May, we will be completing our budget that we will use in the future for when
we purchase our items to use for our trailer and then we will be creating a short film
that will be then cut into a short video that will be presented as our horror trailer.
Genre:​ The genre of our trailer will be horror mas we have be given an
assessment to create a horror trailer so horror is the main genre, however, we will
use supernatural in the trailer. We have chosen to use supernatural as the age group
we have chosen mainly like to watch this type of genre in a movie and this will make
our movie more popular as we will have more people watching it because they like
this genre. The reason we choose to use a horror genre is because we feel that
horror is a genre that can have a bigger impact on the audience as they use more
scary and interesting scenes to keep the audience on their feet and intrigue them
more into the movie. Alos, we noticed that from the data conducted from the
questionnaires, horror was the most popular genre that people would like to watch
rather than other genres like thriller.
Target audience:​ We will be targeting ages from 15 years olds and over. We
have chosen this age group for our target audience because we feel our story line
will relate to them more as it includes a group of teen friends who are tormented as a
part of the consequences for their actions and this will teach them a lesson on how
not to mess with the supernatural world. Another reason we chose this target
audience is because from our questionnaire information, horror theme in movies was
most popular among this age group so to get the most viewers and right audience,
we decided this age would be suitable for them. Our secondary audience is 24-40
year olds because this was the second most popular age group that liked horror.

2. Also, this older age group was proven that they are more likely to watch horror
movies as they are fans of this genre.
Background:​ ​ ​We are creating this horror trailer because we are working from
the production assessment given to us so this is a reason why we have created this
movie. Another reason is that we are trying to give a message out to the audience
which are young children from the age of 15 and above, to tell them that people
should not mess about with spirits or things that they do not know what it is or have
control of because bad things may happen and they will need to face the
consciences as they have disturbed something or someone. It will raise awareness
for the younger generation not to just watch movies that are fake and try and do the
same but not to mess with spirits. Also, we believe that in the current horror film
industry supernatural films are the scariest and have the biggest impact on the
audience.
Research: ​ ​In our horror trailer, we will be using fake blood, normal clothes for the
characters to wear,
The locations that we have chosen to be in our trailer will be Fairlop Waters, an
empty hall, a car and woods. We have chosen Fairlop Waters as a main location as
our storyline contains this location and we feel that this location will go very well with the
storyline and make the scenes more realistic as this location is very popular in the area that
most of the audience visit. We have included a car as it will be used a transport and a scene
will be featuring a car as the characters will be in the car. Also, we have chosen to use
woods and Laura’s house as we feel that her house has great space to sow the scary jump
scenes and the woods can be used in some scenes to make the storyline more scary and
eerie as we will be filming in the dark but we will not use the location of woods too much as
we have noticed that many horror movies and trailer use this location and this will just be
boring and repetitive for our movie to use.
We have researched that trailers and movies now have ratings so we will need to
make sure our horror trailer is suitable for the age and target audience we have
aimed at, which are people aged from 15 to 24
years old, we will make sure that swearing,
violence and sex content will be minimal or not
included at all to make sure it fits the BBFC
requirements. We know that the BBFC (British
Board Of Film Classification) are now putting
ratings on trailers on youtube
and VEVO and in the cinemas because we
found this evidence from the BBFC website,
as they make sure that the recording are

3. suitable for the plicable age. For example, if a movie contains scenes with sex and
drugs or brutal scenes, they will need to make sure that a red band is shown as this
indicates that the movie is only to be watched by 18 and over year old's as it is not
suitable for any other younger ages. But, if the movie doesn't contain much swearing
and has suitable scenes, they will show a green band as the trailer contains suitable
scenes for everyone to watch and especially young ages. BBFC makes sure that
before a trailer or movie is published to the public, they have already seen the video
and decide whether it is suitable for a specific target audience and if the age rating is
acceptable for video.
At the beginning of our trailer, it will show a green band as the movie will be scary
and an adult will need to be accompanying a child when watching the movie, but we
will crop out most of the scary and unbearable scenes to make the trailer still be
viewable for the audience and the target audience.
Similar there was The possession 2012 ‘A young girl buys
an antique box at a yard sale, but she is unaware of the
malicious spirit that is trapped in the box. The girl’s father
teams up with her mother to find how they can get rid of the
curse that has their daughter being possessed by an evil
spirit.’
Conjuring 2 2016 ‘A poor family living in their
house realise that their house is haunted by a
dead man’s spirit. The youngest daughter
becomes possessed as the evil spirit takes over
her body and the family finds​ paranormal
investigators to help get rid of the evil spirit and
not make their house haunted anymore.’
The data gathered from the questionnaires, have shown that the main gender that
prefers to watch horror movies are males.

4. Synopsis:
The story line we have chosen goes as following; Four friends are getting high for
fun together and decide it would be funny to break into an abandoned building as
they aren't thinking straight. Once they're in, they look around and find some old
antique seance equipment and decide to mess around with it as it isn't real, right?
After a while of nothing happening and the dusk of dawn creeping through, the
friends decide to leave before they get caught. After a few days they start noticing
weird things happening and decide to all meetup to discuss what’s happened to
them but when everyone arrives at the meeting point, it's already too late for some of
them. The style of horror we have chosen is supernatural because the target
audience prefers this sub-genre and we think we will be able to create more of an
affect on the audience as they won't be able to see our antagonist, only see and feel
its presence.
Style:
The style of our horror trailer will be serious as the scenes will be serious because of
the message and the storyline. There will be various places where the characters will
be in, empty hall, house and woods. There will be mainly low key and dark tone
lighting as the storyline will be based in the night time. The mood of the places will
be shown as spooky and eerie as the audience will not expect what will happen and
make them feel uncomfortable because how the place has been shown - if it’s dirty
or empty suggesting that something bad will happen.
The structure of the language used by the characters will be used as informal, the
reason for the use of informal structure it to make sure that the audience feel
connected to the characters as they talk the same and understand what they are
saying.
Approximate budget:​ ​We have created a budget on microsoft edexcel as it is
gives us easier access to put our quantitative research onto a spreadsheet. We will
need to keep track and see the amount of how much all our props will be which we
will need to buy in order to make the music video successful. We have put all the
resources we will need to create the trailer and calculated the prices of each item
and the amount of days that we will need to use hat item for.

5. We will be investing in the transportation, props and customer, storyboard artist,
makeup kits and makeup artist, director and camera assistant.