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SNEHA	
  (Society	
  for	
  Nutrition,	
  Education	
  and	
  Health	
  Action)	
  	
  I	
  	
  www.snehamumbai.org	
  
	
  
	
   	
  
	
  
	
   Page	
  1	
  
	
  
	
  
Disseminating	
  Urban	
  Health	
  Models	
  for	
  Scaling	
  
15	
  November,	
  2019	
  
COMMUNITY	
  ENGAGEMENT	
  
	
  
	
  
	
  
	
  
	
  
Background	
  
	
  
Community	
  development	
  has	
  been	
  a	
  long	
  standing	
  practice	
  within	
  the	
  genre	
  of	
  people’s	
  empowerment	
  for	
  improving	
  
their	
  life	
  situations.	
  Over	
  the	
  many	
  decades,	
  community	
  development	
  has	
  moved	
  towards	
  ‘community	
  engagement’	
  
which	
   is	
   fostered	
   when	
   those	
   within	
   a	
   specific	
   community	
   (the	
   insiders)	
   are	
   invited	
   to	
   participate	
   by	
   those	
   with	
  
professional	
   responsibilities	
   (those	
   external	
   to	
   the	
   community	
   –	
   local/state	
   government	
   officials,	
   health	
   care	
  
providers,	
  or	
  other	
  community	
  members)1
.	
  Community	
  engagement	
  is	
  the	
  process	
  of	
  working	
  collaboratively	
  with	
  and	
  
through	
  groups	
  of	
  people	
  affiliated	
  by	
  geographical	
  proximity,	
  special	
  interest,	
  or	
  similar	
  situations	
  to	
  address	
  issues	
  
affecting	
  the	
  well-­‐being	
  of	
  those	
  people.	
  It	
  is	
  a	
  powerful	
  vehicle	
  for	
  bringing	
  about	
  environmental	
  and	
  behavioural	
  
changes	
  that	
  will	
  improve	
  the	
  health	
  of	
  the	
  community	
  and	
  its	
  members.	
  It	
  often	
  involves	
  partnerships	
  and	
  coalitions	
  
that	
  help	
  mobilise	
  resources	
  and	
  influence	
  systems,	
  change	
  relationships	
  among	
  partners,	
  and	
  serve	
  as	
  catalysts	
  for	
  
changing	
  policies,	
  programmes,	
  and	
  practices.	
  Moreover,	
  community	
  engagement	
  is	
  grounded	
  in	
  the	
  principles	
  of	
  
community	
  organization:	
  fairness,	
  justice,	
  empowerment,	
  participation,	
  and	
  self-­‐determination2
.	
  
	
  
	
  
Operating	
  Principles	
  
	
  
To	
  achieve	
  successful	
  collaboration	
  with	
  a	
  community,	
  all	
  parties	
  involved	
  need	
  to	
  strive	
  to	
  understand	
  the	
  point	
  of	
  
view	
  of	
  “insiders,”	
  whether	
  they	
  are	
  members	
  of	
  a	
  neighbourhood,	
  religious	
  institution,	
  health	
  practice,	
  community	
  
organization,	
  or	
  public	
  health	
  agency.	
  Key	
  to	
  developing	
  such	
  understanding	
  is	
  to	
  recognize	
  one’s	
  own	
  culture	
  and	
  
how	
  it	
  shapes	
  our	
  beliefs	
  and	
  understanding	
  of	
  health	
  and	
  illness3
.	
  In	
  keeping	
  with	
  this	
  premise,	
  the	
  logic	
  model	
  for	
  
community	
  engagement	
  depicted	
  here	
  is	
  based	
  upon	
  integrity,	
  inclusion,	
  deliberation	
  and	
  influence.	
  
	
  
	
  
	
   	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
1
	
  Brunton	
  G.,	
  Thomas	
  J.,	
  Kavanagh	
  J.	
  etal.	
  (2017).	
  Narratives	
  of	
  community	
  engagement:	
  a	
  systematic	
  review-­‐derived	
  conceptual	
  
framework	
  for	
  public	
  health	
  interventions	
  in	
  BMC	
  Public	
  Health	
  17:944	
  
2
	
  Centres	
  for	
  Disease	
  Control	
  and	
  Prevention	
  (CDC).	
  (1997).	
  
3
	
  Mina	
  Silberberg	
  et	
  al.	
  (2011).	
  Principles	
  of	
  Community	
  Engagement.	
  NIH	
  Publication	
  No.	
  11-­‐7782	
  
 
SNEHA	
  (Society	
  for	
  Nutrition,	
  Education	
  and	
  Health	
  Action)	
  	
  I	
  	
  www.snehamumbai.org	
  
	
  
	
   	
  
	
  
	
   Page	
  2	
  
	
  
Figure	
  1:	
  The	
  logic	
  of	
  community	
  engagement	
  for	
  service	
  delivery4
	
  
	
  
	
  
	
  
SNEHA’s	
  approach	
  towards	
  Community	
  Engagement	
  
At	
   SNEHA,	
   the	
   direct	
   intervention	
   Phase	
   of	
   our	
   Aahar	
   programme	
   was	
   implemented	
   in	
   Dharavi,	
   covering	
   300	
  
Anganwadis	
   with	
   the	
   goal	
   of	
   reducing	
   wasting	
   among	
   children	
   under	
   three	
   years	
   of	
   age.	
   The	
   programme	
  
implementation	
  focused	
  on	
  early	
  screening,	
  growth	
  monitoring	
  and	
  home-­‐based	
  care	
  for	
  both	
  children	
  under	
  three	
  
years	
   of	
   age	
   as	
   well	
   as	
   pregnant	
   women.	
   The	
   programme	
   has	
   been	
   able	
   to	
   establish	
   that	
   a	
   well-­‐implemented	
  
Community-­‐based	
  Management	
  of	
  Acute	
  Malnutrition	
  (CMAM)	
  model	
  can	
  reduce	
  malnutrition	
  prevalence	
  rates	
  in	
  
urban	
  slum	
  settings	
  in	
  a	
  time-­‐bound	
  and	
  cost-­‐effective	
  manner.	
  	
  
	
  
Figure	
  2:	
  SNEHA’s	
  AAHAR	
  programme	
  Indirect	
  Intervention	
  Model	
  	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
4
	
  Community	
  engagement:	
  A	
  key	
  strategy	
  for	
  improving	
  outcomes	
  for	
  Australian	
  families.	
  (2016).	
  CFCA	
  Paper	
  No.	
  39.	
  Australian	
  
Government	
  –	
  Australian	
  Institute	
  of	
  Family	
  Studies	
  
 
SNEHA	
  (Society	
  for	
  Nutrition,	
  Education	
  and	
  Health	
  Action)	
  	
  I	
  	
  www.snehamumbai.org	
  
	
  
	
   	
  
	
  
	
   Page	
  3	
  
	
  
Aahar	
  Phase	
  II	
  (Indirect	
  Intervention	
  April	
  2016	
  to	
  March	
  2019)	
  attempted	
  to	
  improve	
  coverage	
  of	
  six	
  mandated	
  
services	
  of	
  ICDS	
  (which	
  includes	
  supplementary	
  nutrition,	
  nutrition,	
  and	
  health	
  information	
  immunization,	
  referral,	
  
health	
   checkup,	
   and	
   preschool	
   education)	
   across	
   150	
   Aganwadis	
   in	
   Dharavi	
   and	
   Wadala.	
   It	
   attempted	
   to	
   build	
  
community	
  ownership	
  for	
  the	
  health	
  of	
  children	
  through	
  the	
  identification	
  and	
  training	
  of	
  community	
  volunteers,	
  to	
  
help	
  in	
  building	
  the	
  community’s	
  access	
  to	
  Government	
  services	
  and	
  simultaneously	
  empowering	
  them	
  to	
  negotiate	
  
and	
  access	
  services.	
  Both	
  the	
  direct	
  and	
  Indirect	
  intervention	
  phases	
  involved	
  a	
  cadre	
  of	
  community	
  volunteers	
  to	
  
demand	
  ICDS	
  services	
  and	
  support	
  the	
  community	
  in	
  addressing	
  child	
  health	
  and	
  nutrition.	
  	
  
SNEHA’s	
  Prevention	
  of	
  Violence	
  against	
  Women	
  and	
  Children	
  (PVWC)	
  works	
  on	
  gender-­‐based	
  violence	
  and	
  provides	
  a	
  
comprehensive	
  package	
  of	
  services	
  to	
  survivors	
  of	
  gender-­‐based	
  violence.	
  The	
  programme	
  intervenes	
  at	
  various	
  levels	
  
across	
  community	
  members	
  to	
  the	
  legal	
  and	
  police	
  systems.	
  The	
  community	
  work	
  focuses	
  on	
  creating	
  awareness	
  
about	
  domestic	
  violence	
  and	
  preparing	
  the	
  community	
  for	
  first	
  level	
  prevention.	
  As	
  a	
  part	
  of	
  the	
  programme,	
  micro	
  
planning	
  processes	
  are	
  undertaken	
  to	
  understand	
  the	
  perspectives	
  of	
  the	
  community	
  about	
  gender-­‐based	
  violence,	
  
to	
  understand	
  the	
  availability	
  of	
  different	
  resources	
  in	
  the	
  community	
  to	
  help	
  survivors,	
  safe	
  and	
  unsafe	
  spaces	
  in	
  the	
  
community,	
  the	
  situation	
  regarding	
  violence	
  now	
  and	
  10	
  years	
  back,	
  and	
  any	
  incidences	
  where	
  community	
  members	
  
have	
  volunteered.	
  During	
  the	
  process,	
  those	
  community	
  members	
  are	
  identified	
  who	
  have	
  the	
  willingness	
  and	
  interest	
  
to	
  join	
  the	
  groups.	
  Regular	
  structured	
  sessions	
  are	
  conducted	
  with	
  them	
  every	
  month	
  to	
  equip	
  them	
  with	
  the	
  required	
  
knowledge	
  and	
  strengthen	
  their	
  understanding.	
  Community	
  support	
  groups	
  are	
  formed	
  across	
  clusters	
  –	
  groups	
  of	
  
women,	
   men	
   and	
   adolescents.	
   The	
   group	
   members	
   are	
   supported	
   and	
   encouraged	
   to	
   raise	
   their	
   voices	
   against	
  
violence.	
   They	
   are	
   further	
   aided	
   with	
   counseling	
   services,	
   legal	
   and	
   police	
   system	
   assistance	
   and	
   information	
   on	
  
policies	
  available	
  to	
  support	
  survivors.	
  	
  
We	
  aim	
  to	
  showcase	
  the	
  experience	
  and	
  insight	
  that	
  SNEHA	
  holds	
  in	
  community	
  engagement	
  at	
  the	
  intersections	
  of	
  
health,	
   gender	
   and	
   service	
   delivery.	
   The	
   dissemination	
   event	
   will	
   have	
   a	
   thematic	
   session	
   on	
   ‘Community	
  
engagement’	
   within	
   the	
   broad	
   objective	
   of	
   ‘Disseminating	
   Urban	
   Health	
   Models	
   for	
   Scaling’.	
   The	
   session	
   will	
  
stimulate	
  dialogue	
  on	
  approaches	
  to	
  community	
  engagement	
  to	
  draw	
  upon	
  existing	
  best	
  practices	
  influencing	
  policies.	
  
	
  

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  • 1.   SNEHA  (Society  for  Nutrition,  Education  and  Health  Action)    I    www.snehamumbai.org             Page  1       Disseminating  Urban  Health  Models  for  Scaling   15  November,  2019   COMMUNITY  ENGAGEMENT             Background     Community  development  has  been  a  long  standing  practice  within  the  genre  of  people’s  empowerment  for  improving   their  life  situations.  Over  the  many  decades,  community  development  has  moved  towards  ‘community  engagement’   which   is   fostered   when   those   within   a   specific   community   (the   insiders)   are   invited   to   participate   by   those   with   professional   responsibilities   (those   external   to   the   community   –   local/state   government   officials,   health   care   providers,  or  other  community  members)1 .  Community  engagement  is  the  process  of  working  collaboratively  with  and   through  groups  of  people  affiliated  by  geographical  proximity,  special  interest,  or  similar  situations  to  address  issues   affecting  the  well-­‐being  of  those  people.  It  is  a  powerful  vehicle  for  bringing  about  environmental  and  behavioural   changes  that  will  improve  the  health  of  the  community  and  its  members.  It  often  involves  partnerships  and  coalitions   that  help  mobilise  resources  and  influence  systems,  change  relationships  among  partners,  and  serve  as  catalysts  for   changing  policies,  programmes,  and  practices.  Moreover,  community  engagement  is  grounded  in  the  principles  of   community  organization:  fairness,  justice,  empowerment,  participation,  and  self-­‐determination2 .       Operating  Principles     To  achieve  successful  collaboration  with  a  community,  all  parties  involved  need  to  strive  to  understand  the  point  of   view  of  “insiders,”  whether  they  are  members  of  a  neighbourhood,  religious  institution,  health  practice,  community   organization,  or  public  health  agency.  Key  to  developing  such  understanding  is  to  recognize  one’s  own  culture  and   how  it  shapes  our  beliefs  and  understanding  of  health  and  illness3 .  In  keeping  with  this  premise,  the  logic  model  for   community  engagement  depicted  here  is  based  upon  integrity,  inclusion,  deliberation  and  influence.                                                                                                                                     1  Brunton  G.,  Thomas  J.,  Kavanagh  J.  etal.  (2017).  Narratives  of  community  engagement:  a  systematic  review-­‐derived  conceptual   framework  for  public  health  interventions  in  BMC  Public  Health  17:944   2  Centres  for  Disease  Control  and  Prevention  (CDC).  (1997).   3  Mina  Silberberg  et  al.  (2011).  Principles  of  Community  Engagement.  NIH  Publication  No.  11-­‐7782  
  • 2.   SNEHA  (Society  for  Nutrition,  Education  and  Health  Action)    I    www.snehamumbai.org             Page  2     Figure  1:  The  logic  of  community  engagement  for  service  delivery4         SNEHA’s  approach  towards  Community  Engagement   At   SNEHA,   the   direct   intervention   Phase   of   our   Aahar   programme   was   implemented   in   Dharavi,   covering   300   Anganwadis   with   the   goal   of   reducing   wasting   among   children   under   three   years   of   age.   The   programme   implementation  focused  on  early  screening,  growth  monitoring  and  home-­‐based  care  for  both  children  under  three   years   of   age   as   well   as   pregnant   women.   The   programme   has   been   able   to   establish   that   a   well-­‐implemented   Community-­‐based  Management  of  Acute  Malnutrition  (CMAM)  model  can  reduce  malnutrition  prevalence  rates  in   urban  slum  settings  in  a  time-­‐bound  and  cost-­‐effective  manner.       Figure  2:  SNEHA’s  AAHAR  programme  Indirect  Intervention  Model                                                                                                                                                                   4  Community  engagement:  A  key  strategy  for  improving  outcomes  for  Australian  families.  (2016).  CFCA  Paper  No.  39.  Australian   Government  –  Australian  Institute  of  Family  Studies  
  • 3.   SNEHA  (Society  for  Nutrition,  Education  and  Health  Action)    I    www.snehamumbai.org             Page  3     Aahar  Phase  II  (Indirect  Intervention  April  2016  to  March  2019)  attempted  to  improve  coverage  of  six  mandated   services  of  ICDS  (which  includes  supplementary  nutrition,  nutrition,  and  health  information  immunization,  referral,   health   checkup,   and   preschool   education)   across   150   Aganwadis   in   Dharavi   and   Wadala.   It   attempted   to   build   community  ownership  for  the  health  of  children  through  the  identification  and  training  of  community  volunteers,  to   help  in  building  the  community’s  access  to  Government  services  and  simultaneously  empowering  them  to  negotiate   and  access  services.  Both  the  direct  and  Indirect  intervention  phases  involved  a  cadre  of  community  volunteers  to   demand  ICDS  services  and  support  the  community  in  addressing  child  health  and  nutrition.     SNEHA’s  Prevention  of  Violence  against  Women  and  Children  (PVWC)  works  on  gender-­‐based  violence  and  provides  a   comprehensive  package  of  services  to  survivors  of  gender-­‐based  violence.  The  programme  intervenes  at  various  levels   across  community  members  to  the  legal  and  police  systems.  The  community  work  focuses  on  creating  awareness   about  domestic  violence  and  preparing  the  community  for  first  level  prevention.  As  a  part  of  the  programme,  micro   planning  processes  are  undertaken  to  understand  the  perspectives  of  the  community  about  gender-­‐based  violence,   to  understand  the  availability  of  different  resources  in  the  community  to  help  survivors,  safe  and  unsafe  spaces  in  the   community,  the  situation  regarding  violence  now  and  10  years  back,  and  any  incidences  where  community  members   have  volunteered.  During  the  process,  those  community  members  are  identified  who  have  the  willingness  and  interest   to  join  the  groups.  Regular  structured  sessions  are  conducted  with  them  every  month  to  equip  them  with  the  required   knowledge  and  strengthen  their  understanding.  Community  support  groups  are  formed  across  clusters  –  groups  of   women,   men   and   adolescents.   The   group   members   are   supported   and   encouraged   to   raise   their   voices   against   violence.   They   are   further   aided   with   counseling   services,   legal   and   police   system   assistance   and   information   on   policies  available  to  support  survivors.     We  aim  to  showcase  the  experience  and  insight  that  SNEHA  holds  in  community  engagement  at  the  intersections  of   health,   gender   and   service   delivery.   The   dissemination   event   will   have   a   thematic   session   on   ‘Community   engagement’   within   the   broad   objective   of   ‘Disseminating   Urban   Health   Models   for   Scaling’.   The   session   will   stimulate  dialogue  on  approaches  to  community  engagement  to  draw  upon  existing  best  practices  influencing  policies.