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Two Wheels of Japan
Makoto HATORI
The current downturn in the economic situation of Japan is widely known; it is perhaps more
apparent because it occurred after the global expansion of the Japanese economy during the
late1980s. In Japan nowadays, everybody seems to be talking about a "global standard," in
contrast to "Japanese-style management" so frequently repeated just a decade ago. What is
shared in both cases is that rational, analytical thought and discussion are almost totally lacking.
Just parroting the words "global standard" is expected to be sufficient to improve the situation.
Unfortunately, culture is frequently associated with the complex relationships of political, social,
and economic factors, but cultural activity can and should be independently defined. I am afraid
that the global standard so frequently cited within the economic and political spheres is
imported into the cultural sphere without any thought.
The global standard, as we see it in Japan, is something more closely related to the cultural and
political standards of Western Europe and North America, ignoring temporarily the differences
within. It is difficult for me to recognize the correspondence in the United States to what is
called culture in Japan.
In effect, within the economy-centered society, cultural status is determined by economic well-
being. The globalization of the information network reinforces this tendency. The culture
exported from economically rich countries is readily accepted as the global standard in other
areas, while the culture in the poorer countries is not known at all or, if known, accepted as
something exotic by richer peoples. Nevertheless, the cultural activities in, say, an Amazonian
area or Tibetan may be just as alive and credible as that of economically advanced areas.
Just ten years ago, when the Japanese economy was at its peak and was visible in every corner of
the world, our culture was also exported to a greater degree. I am not sure, however, how
accurately and rationally it was interpreted and appreciated. People, whether Japanese or not,
still prefer talking about wabi (unaffected restraint) and sabi (natural beauty) when they talk
about Japanese culture. But in fact, they are just a part of the Japanese cultural tradition. The
concept of wabi which is a historical product of the medieval unstable era is related to the
modern but rural concept of sabi, we can also recognize a contrasting concept of iki (in the
mode), also a modern concept, that is innovative and urban. The historical landscape indeed
influences the modern state, but when we talk of wabi or sabi independently, we lose sight of the
current manifestations of our cultural scene, from which modern culture is to be interpreted and
appreciated. 
Japanese culture was recognized only after the West had "discovered" and reinvented it. It is
historically true that what is currently called culture worldwide is the framework by the western
concept of culture. At the same time, however, we need to recognize that what is now considered
to be global was once a local historical invention, that what may still be the local cultures of
Japan, Tibet, or the Amazon, for instance, cannot become anything more than the mirror image
of what the appreciators want to see.
This is a disaster, as cultural development is triggered by mutual communication. This situation is
characterized by a lack of communication, in fact, only supported by the illusion of
communication.
While the current global standard is closely aligned to what was once just a local standard of the
West, not everything of the West has become a standard. Since the late 19th century, both
traditional and western ideas have existed in parallel in Japan. These two wheels of culture are
an active part of modern Japanese life. However, when people talk of the two wheels, they
almost always talk of the illusionary cultural tradition that is nothing more than the product of
orientalism on one hand, and on the other hand of the global standard that is nothing more than
the reinterpreted local standard of the West.
It is becoming increasingly important to analyze the complex relationships of the two wheels of
local traditions and global standards in a rational way to establish proper communication in the
cultural area of human activities. This is not only the task of the westerners, whose eyesight may
have been strained by unconscious orientalism but also the task of all people whose cultural lives
are determined by the complex relationships of tradition and globality.
Ceramics Monthly, Vol.47, pp.110-112 (May 1999)

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Two Wheels of Japan

  • 1. http://www2r.biglobe.ne.jp/~makoto-h/ Two Wheels of Japan Makoto HATORI The current downturn in the economic situation of Japan is widely known; it is perhaps more apparent because it occurred after the global expansion of the Japanese economy during the late1980s. In Japan nowadays, everybody seems to be talking about a "global standard," in contrast to "Japanese-style management" so frequently repeated just a decade ago. What is shared in both cases is that rational, analytical thought and discussion are almost totally lacking. Just parroting the words "global standard" is expected to be sufficient to improve the situation. Unfortunately, culture is frequently associated with the complex relationships of political, social, and economic factors, but cultural activity can and should be independently defined. I am afraid that the global standard so frequently cited within the economic and political spheres is imported into the cultural sphere without any thought. The global standard, as we see it in Japan, is something more closely related to the cultural and political standards of Western Europe and North America, ignoring temporarily the differences within. It is difficult for me to recognize the correspondence in the United States to what is called culture in Japan. In effect, within the economy-centered society, cultural status is determined by economic well- being. The globalization of the information network reinforces this tendency. The culture exported from economically rich countries is readily accepted as the global standard in other areas, while the culture in the poorer countries is not known at all or, if known, accepted as something exotic by richer peoples. Nevertheless, the cultural activities in, say, an Amazonian area or Tibetan may be just as alive and credible as that of economically advanced areas. Just ten years ago, when the Japanese economy was at its peak and was visible in every corner of the world, our culture was also exported to a greater degree. I am not sure, however, how accurately and rationally it was interpreted and appreciated. People, whether Japanese or not, still prefer talking about wabi (unaffected restraint) and sabi (natural beauty) when they talk about Japanese culture. But in fact, they are just a part of the Japanese cultural tradition. The concept of wabi which is a historical product of the medieval unstable era is related to the modern but rural concept of sabi, we can also recognize a contrasting concept of iki (in the mode), also a modern concept, that is innovative and urban. The historical landscape indeed influences the modern state, but when we talk of wabi or sabi independently, we lose sight of the
  • 2. current manifestations of our cultural scene, from which modern culture is to be interpreted and appreciated.  Japanese culture was recognized only after the West had "discovered" and reinvented it. It is historically true that what is currently called culture worldwide is the framework by the western concept of culture. At the same time, however, we need to recognize that what is now considered to be global was once a local historical invention, that what may still be the local cultures of Japan, Tibet, or the Amazon, for instance, cannot become anything more than the mirror image of what the appreciators want to see. This is a disaster, as cultural development is triggered by mutual communication. This situation is characterized by a lack of communication, in fact, only supported by the illusion of communication. While the current global standard is closely aligned to what was once just a local standard of the West, not everything of the West has become a standard. Since the late 19th century, both traditional and western ideas have existed in parallel in Japan. These two wheels of culture are an active part of modern Japanese life. However, when people talk of the two wheels, they almost always talk of the illusionary cultural tradition that is nothing more than the product of orientalism on one hand, and on the other hand of the global standard that is nothing more than the reinterpreted local standard of the West. It is becoming increasingly important to analyze the complex relationships of the two wheels of local traditions and global standards in a rational way to establish proper communication in the cultural area of human activities. This is not only the task of the westerners, whose eyesight may have been strained by unconscious orientalism but also the task of all people whose cultural lives are determined by the complex relationships of tradition and globality. Ceramics Monthly, Vol.47, pp.110-112 (May 1999)