LEÇON 353 – Mes yeux, ma langue, mes mains, mes pieds aujourd’hui ont un seul...
Need Help With Facebook Marketing? Read On.
1. Need Help With Facebook Marketing? Read On.
People probably spend way more hours than they should on Facebook. But, when used for marketing
purposes, Facebook can be used a great way to spend your time. A ton of people have Facebook and
you can attract many new customers if you just know how. This article will help you get the most out
of Facebook.
Your fans should be interacted with on a regular basis so you can cater to their needs. If you have
people posting to your page, pay attention to them. The public has often provided marketing
inspiration to numerous businesses. Remember that customers are the lifeblood of your company. If
they desert you, you are toast.
Consider holding online contests as a means of your Facebook marketing plan. Provide people with
prizes and discounts for liking your page. Follow through with your prizes and discounts, or you will
lose customers.
The greatest way to interact with your fans is to talk back to them when they post about your
company or on your wall. This should include monitoring the wall comments as well as @ messages
concerning your company. Reply back, particularly if it is a complaint or someone who needs service
immediately.
If you're using Facebook so that you can market something, then you need to make your profile look
different than a regular page. You can do so by giving your page an attractive and eye-catching
design. An appealing page is much more enticing than an ordinary page for Facebook users.
If someone "likes" your page, give them something exclusive. Having a lot of likes brings attention to
your page. Think about giving folks something unique and free if they give your page a "like." It
could be a sweepstakes prize or something offered to everyone. If they want the item you're giving
away, they won't mind subscribing to your page.
2. A company that deals with their customers occasionally, such as a Realtor or automobile dealer,
really will not benefit from a Facebook page. Customers tend not to follow such pages unless they
actually need the item. Facebook ads that target customers with a specific interest may be a better
bet.
If you're trying to market on Facebook, you're probably trying to get more products sold than you're
currently selling. Setting monthly sales goals can guide your efforts. Getting a lot of Facebook likes
is great, but you need that to turn that into cash somehow. Look at your results and make tweaks to
your strategy if you do not make what you expect.
Remember the purpose of your Facebook page. Don't have a Facebook page just for the sake of
having one. Do you use it to talk to your customers? Or, is the point to help them communicate in
your direction? Facebook for the purpose of growing your business is very different than using it to
promote loyalty.
It pays to cultivate strong relationships with customers and others you speak with on Facebook. Just
like when you're talking to people in person, you have to take your time to build up trust with people
that you speak with online. One good rule of thumb for building relationships is consistently fresh
content. Also, include many deals to reward your customers.
Encourage your followers to interact with other members. Conversations on your post should be
allowed. Don't delete their post or you might insult them. Intervene only when there is inappropriate
content on your page.
You should always make sure your profile is up to date. When you make a change, change your
profile immediately. Keeping everything current helps your customers know what is going on.
Keeping up with the changes as needed will ensure your targeted customer base can stay in contact
with you and also see what's happening.
There are tools that can help you schedule if you are not online to post. This allows you to share
information to subscribers who are on the computer. Test drive different scheduling tools until you
are able to find a tool that has what you need.
While others are sharing information and playing games, you can utilize it to make money. By using
Facebook marketing techniques like those outlined above, you'll be able to turn the site into a strong
supporter of your business. Use what you've learned, and you should see some incredible results.