1. Curriculum Vitae
Muhammad Abbas Saqib
H.No.119/17, Sector 11D,
N. Karachi, Karachi, Pakistan
Contact: +92-334-1673678
Email: leosaqib@gmail.com
Career Summary
Over 25 years of professional working experience in the communication industry.
Started profession career as an assistant editor at a well published magazines and after
working with many magazines and news papers, switched career to advertising industry
and during over 15years advertising career worked with a variety of clientele including
FMCGs, Banks, Educational Institutions, Development Sector, etc. Area of expertise
includes conceptualizing full-fledged campaigns as a concept/ copywriter (Urdu) and
also as a translator. Meanwhile, have been writing fiction novels, original and
translated/adopted short stories, mini short stories (Flash fiction), columns etc. which
have been published extensively in local magazines and dailies. Have also written TV
plays, radio programs, stage plays and shows and articles etc.
Professional Experience:
Working as a Researcher
Since 19th
September 2013 till now (Over 2 years)
Ummat Publications (Pvt.) Limited
Working as a Creative Consultant (Freelance)
I. Connect Marketing Communications (CMC)Private Limited
II. X-Nine Communications Private Limited
III. Klaxon Advertising Private Limited
As a Concept / Copywriter (Urdu) and Translator (English to Urdu)
Argus Advertising (Pvt.) Limited (April 1997 to March 2013)
Some of the major Clients / Brands
General Tyres, Askari Bank Limited, Meezan Bank Limted, Soya Supreme Cooking Oil,
Dawlance Refrigerators ,Tibet Tooth Paste, Agfa Film, Brady’s Bread , JSL Tea, Fontalia
Mineral Water, National Development Finance Corporation, Orion TV, Lucky Film, AGE
Cables, General Tyre, State Life Insurance, National Bank of Pakistan, Trade
Development Authority of Pakistan, Allied Bank Limited, Elfy Adhesives, Attock Cement,
PICIC, PICIC Commercial Bank, Daewoo Electronics, NADRA, OPF, CDA, NEPRA,
House Building Finance Corporation, PICIC Insurance, IBA, Pakistan State Oil, PIA,
Kawasaki Motors, The Cancer Foundation, SIUT, CYAN Limited, Sindh Bank and many
more…
Responsibilities & Job Description
• translation (English to Urdu and Urdu to English)

2. • Conceive, Plan, Write, Visualize and Manage all multi-media campaigns.
• Develop Jingles, Anthems, and Scenarios of TVCs.
• Translate / adopt English advertisements and brochures into Urdu and vice versa
• Develop simple 2D Animation of TVCs, for presentation on MS Power Point
As a Script Writer
• Long play “Dada Chandu Door Ke” (Eid Special) Aired on PTV World
• 5 Plays for series “Aik Dafa Ka Zikar Hai ”Aired on PTV
• Play “Zindagi Ka Safar” for Geo’s Love Stories Series Aired on Geo
• Telefilm “Shikar, Shikari Aur Shikra” for Geo (Under Production)
• TV & Radio programs of Dawlance, Soya Supreme Cooking Oil, State Life etc.
As an Editor and translator
Sub Editor Daily Ummat (Dec. 1999 to Jan.2000)
Editor AVS Magazine (Jan.1996 to Mar.1997)
Editor Subah - e - Nau Magazine (Sep.1995 to Jan.1996)
Asst. Editor Fashion Mag (Sep.1993 to Sep.1995)
Asst. Editor Mystery Magazine (June.1990 to June.1993)
As a Freelance Fiction Writer & English to Urdu Translator
Numerous fictional, adopted & translated shorts stories, mini fiction stories(flash fiction),
novels, articles, interviews & features for leading monthly & weekly Magazines &
Newspapers including: Weekly Akhbar – e - Jahan, Monthly Suspense Digest, Jasoosi
Digest, Sarguzasht, Mystery Magazine, Adventure, Razdar, Sabrang, Cricketer, Dastar
Khawn, Daily Express & Daily Ummat.
As an associate news editor: A short stint with Indus News.
Literary Achievements
1 An Original Urdu Novel “Aag Bagoola” comprising about 1,000 pages
2 An Original Urdu Novel “Talash” Published in weekly Akhbar-e-Jahan
3 An Original Urdu Novel “Behroop” Published in weekly Akhbar-e-Jahan
4 A series of 26 true crime stories Published in weekly Akhbar-e-Jahan
Academic Qualification: B.A (University of Karachi)
Computer Literacy
MS Word, MS Power Point, Urdu Inpage, Adobe Photoshop, etc.
References
Mr. Maqsood A. Ansari,CEO, Argus Advertising (Pvt.) Limited.
Contact: +922135309921-6, 0092300-8207777
Syed Abdul Qadir Shah
Managing Director,
Connect Marketing Communications (Pvt.) Limited
Contact: +923008292767
Suhail Ahmad Siddiqui
Chief Editor, Live Rostrum News Agency (http://www.liverostrum.com/)
Contact: +923353576891