Social responsibility is not only a way of giving back but sharing how you pay it forward is a marketing tool that benefits your company, the clients who learn about your recipient organization and the organization itself as you help to expose their cause. It's a win, win ,win, situation.

1. Social Responsibility
Paying It Forward

2. Hershey’s Child Labor

3. What is YOUR Story?
El Angel

4. What are you passionate about?
• When giving back it becomes a part of your
story.
• People feel your genuine enthusiasm when
sharing.
• Sharing your story, sharing giving back story.

5. Environment
• Water Rivers, Lakes, Oceans
• https://www.facebook.com/AmigosDelTorres
• Air Carbon footprint
• Earth Organic Farming, Recycling,

6. What is a Carbon footprint?

7. 100% Carbon Offset

8. FONAFIFO
http://www.fonafifo.go.cr/

9. INTERBUS
100% Carbon Offset

10. Animals
In YOUR Community
International Programs

11. Animals
Spay Programs
Pet Adoption
Wild Life
Pick an Animal!

12. YOUR COMMUNITY
Orphanage
Rehabilitation Center
Church
Home for Elderly
Education :Women's Club of Costa Rica
http://wccr.org/
Employees – Their Story

13. International
Feeding the hungry
Disaster areas
Child labor
Too many, where to start?

14. /http://www.kiva.org

15. How to Get the Word Out
• Facebook/ Twitter/Pinterest/LinkedIn
• Post Articles
• Your Contributions
• News
• Website
• Tab
• Sidebar
• Blog
• Talk About It!

16. Website
Social Responsibility

17. Marie Forleo- Giving Back
http://www.marieforleo.com/

18. Blog
http://laurelsoriginals.com/

19. Packaging
• Product Packaging
• Newman’s Story
• Tony Robbin’s books
• Insert cards into packages
• On vehicles, buses, planes
• Signage

20. Get the Story Out!
• It’s not just your story.
• Let clients know.
• Let employees know.
• People don’t follow anonymous into battle.

21. Salvando Corazones
Saving Hearts
http://www.salvandocorazonescr.com

22. Resources
• In Costa Rica a charity has to have a Cedula Juridica to be a
legal charity.
www.idealist.org/
• Action Without Borders
• The world's best place to find volunteer opportunities, nonprofit
jobs, internships, and organizations working to change the world
since 1995.
• http://apathappears.org/