10. The newly launched resort by Sterling Holidays in
Anaikatti required a experiential cafe to be designed.
The cafe design was inspired from the destination;
‘Anaikatti (in Kerala)’ which translates to ‘a group of elephants.
The space reflected the environment of the destination also
bringing to the table its own charm.
• Logo Design
• Branding
• Visual Merchandising
• Space Design
• Experience Design
11. Library
A curated library only
on elephants and rivers.
Customized book shelf
inspired from the resort logo.
A rich collection of photo journals,
biographies, illustrated books etc.
Resort logo and branding
Done by Kreo
12. Merchandise
Corner
A souvenir counter inspired from
natural elements in the surrounding
environment. Elephant ‘book ends’
can be used for supporting / stacking
the souvenirs and to add the Anaikatti
charm to the corner. These book ends
could be readily available for purchase.
13. Glass
Graphics
Key visual of the elephants
in river runs across the glass walls
of the cafe.
Boat Shaped
Book Shelves
Every table has its own personal
book shelf. These book shelves
compliment the running river
graphics on the glass walls.
17. • Spatial Experience Design
• Branding
A grand experiential design for the reception area of
Bosch Automotive Aftermarket division’s corporate office. The
space complements the Brand’s futuristic vision and showcases
their constant efforts towards technological advancement.
19. Reception
Design
The complete space has the colour transition of the brand’s Supergraphics.
From ceiling to floor in the form of light fixtures, wall lighting and carpet colour.
This brings out the brand’s strong identity while highlighting various spaces and features.
20. ‘Wall of Pride’
The left wall dedicated to Robert Bosch, with his photo on a glass panel,
mounted on a wall with blue lit grooves as per Supergraphics pattern.
21. Video Wall &
Touch screen
LCD TV & interactive touch screen mounted on the main wall to engage the visitors.
The main wall has an extruded effect of the Supergraphics pattern.
Interactive
Touch screen
LCD TV
24. Floor Kinetics
The floor has pressure sensors to it. As people walk over it, the existing
blue lit tyre print patterns appear leading to the reception area.
27. • Corporate Branding
• Space Design
A vibrant revamp to Sterling Holidays office, reflecting
the brand’s promises into the space for Sterling employees.
28. Concept
Travel, vacations and holidays are not necessities but aspirations and
yearnings of every individual. Sterling Holidays acts as a catalyst
(directly/indirectly) in helping people take the first step towards realizing these
dreams. The idea is to design the office in a way to give the employees a sense
of pride that they help customers attain their dream vacation.
30. Glazing
Located in one of the most posh neighbourhoods in
Hyderabad, the façade of this new Sterling Corporate office
has a very strong visibility and had to convey what sterling
advocates “ Create New Experiences” and “ Joy of Discovery”