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The rhetorical situation Karyn Pallay [email_address]
The big picture… writer audience text
What is the writer’s purpose? To entertain To call to action To persuade To inform To educate text audience writer
What is the writer’s purpose? To entertain To call to action To persuade To inform To educate “ [McLeod’s] examination of ...
Who is the target audience? Family & Friends Colleagues Employer Teacher Other writer text audience
What type of text is required? Correspondence Brochure Article Essay Book writer text audience
What relationship? journalist sports fan newspaper article
What relationship? travel writer traveler travel brochure
What relationship? student instructor & peers persuasive essay
What relationship? daughter or son parent e-mail
The rhetorical situation: a recap… writer text To understand  what strategies  to use to persuade  or connect with an audi...
The rhetorical situation Karyn Pallay [email_address]
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The Rhetorical Situation

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The Rhetorical Situation

  1. 1. The rhetorical situation Karyn Pallay [email_address]
  2. 2. The big picture… writer audience text
  3. 3. What is the writer’s purpose? To entertain To call to action To persuade To inform To educate text audience writer
  4. 4. What is the writer’s purpose? To entertain To call to action To persuade To inform To educate “ [McLeod’s] examination of intellectual property law is clear, concise, and funny.” —Wired Magazine
  5. 5. Who is the target audience? Family & Friends Colleagues Employer Teacher Other writer text audience
  6. 6. What type of text is required? Correspondence Brochure Article Essay Book writer text audience
  7. 7. What relationship? journalist sports fan newspaper article
  8. 8. What relationship? travel writer traveler travel brochure
  9. 9. What relationship? student instructor & peers persuasive essay
  10. 10. What relationship? daughter or son parent e-mail
  11. 11. The rhetorical situation: a recap… writer text To understand what strategies to use to persuade or connect with an audience, you must understand the rhetorical situation--the relationship between the writer, the audience, and the text. audience
  12. 12. The rhetorical situation Karyn Pallay [email_address]

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