green bird Paris : Activity Information, December 2008
1. (C) 2008, green bird Paris
Activity Information
December 2008
KOYANAGI, Masakazu
President, green bird Paris
Masakazu.KOYANAGI@mailhec.net
koyanagi-m@itochu.co.jp
(MBA 2009, HEC School of Management, France)
2. December 2008 (C) 2008, green bird Paris 1
What’s green bird?
• A non-profit organization (NPO) coming from Tokyo
– Representative:
HASEBE, Ken (Member of the council of Shibuya, Tokyo)
– Foundation:
May in 2003 at Harajuku & Omote-sando in Tokyo, the most
fashionable street in Asia
• Activities
– Regularly Clean-up Activity
: Cleaning-up towns and streets we live in and love
– PR Activity for our philosophy
: “Littering? That’s uncool !”
– Partnership Activity
: Collection of financial or in-kind donations for our activities
• Organization (As of March 31, 2008)
– Head Office (Omote-sando in Tokyo), 10 Local Teams in Japan,
1 Overseas Team (Paris)
– About 15,000 participants for Clean-up Activities in FY 2007
(April 2007 - March 2008)
Our Motto:
“KEEP CLEAN. KEEP GREEN,” to make our towns "Cleaner and Cooler."
3. December 2008 (C) 2008, green bird Paris 2
About “green bird Paris”
• The first overseas team of green bird
• Establishment: March 2007
• President
– SEKIGUCHI, Yoshikazu
March 2007 – April 2008 ; Former Director, Bureau de Paris, Nikkei Europe Ltd.
– KOYANAGI, Masakazu
May 2008 – Present ; MBA 2009, HEC School of Management, France
• Purpose
Promote our philosophy & concept not only to
Parisiens/Parisennes but also to those from all over the world
“Littering? That’s uncool!”
“A clean town also makes people’s hearts and minds cleaned.”
• Activity:
– Once a month, we clean up the famous touring spots in Paris to
which most visitors would like to go
– Number of participants for clean-up activity from September 2007
to November 2008 is accumulated over 150.
0
20
40
60
80
100
120
140
160
180
Number
of Participants
2 2 2 4 13 13 14 26 16 14 8 11 6 13 10
Accumulated Number
of Paticipants
2 4 6 10 23 36 50 76 92 106 114 125 131 144 154
Sep-
07
Oct-
07
Nov-
07
Dec-
07
Jan-
08
Feb-
08
Mar-
08
Apr-
08
May-
08
Jun-
08
Jul-
08
Aug-
08
Sep-
08
Oct-
08
Nov-
08
Number of participants
who joined in Clean-up Activities of green bird Paris
4. December 2008 (C) 2008, green bird Paris 3
Clean-up Activity of green bird Paris
• We have cleaned up the 15 famous touring spots in Paris.
– Place Saint-Michel : September 1, 2007 (14h00 – 15h00)
– Cathedrale Notre Dame de Paris : October 13, 2007 (14h00 – 15h00)
– Tour Eiffel : November 17, 2007 (14h00 – 15h00)
– Palais Garnier Opera National De Paris : December 15, 2007 (14h00 – 15h00)
– Musée du Louvre : January 19, 2008 (14h00 – 15h00)
– Basilique Du Sacre Coeur De Montmartre : February 19, 2008 (14h00 – 15h00)
– Centre Pompidou : March 15, 2008 (14h00 – 15h00)
– Saint-Germain des Prés : April 19, 2008 (14h00 – 15h00)
– Place de la Bastille : May 24, 2008 (14h00 – 15h00)
– Tour Maine-Montparnasse : June 28, 2008 (14h00 – 15h00)
– Le Bon Marché : July 26, 2008 (14h00 – 15h00)
– Avenue des Champs-Élysées : August 23, 2008 (14h00 – 15h00)
– Église de la Madeleine : September 20, 2008 (14h00 – 15h00)
– Trocadéro : October 25, 2008 (14h00 – 15h00)
– Galeries Lafayette : November 28, 2008 (10h00 – 11h00)
The green plots in Paris are the places and streets,
which green bird Paris has cleaned up since September 2007
5. December 2008 (C) 2008, green bird Paris 4
Participants’ Voice to green bird Paris
Cleaner than before,
but still so much dog
poop on the streets in
Paris.
Our activity is so
small that we
probably are not
able to change
significantly. But I
believe small
action is still better
than nothing.
I’m enjoying the
activity of green bird
Paris every month.
I was so frustrated
when I saw a person
littering in front of me.
He surely knows I
was cleaning streets
at that time!
The streets in Paris
are dirty. But I was
happy when a foreign
tourist who felt same
as me was cheering
us on the street.
green bird Paris
motivates me to start
eco-activities.
It’s unbelievable
that I was asked
by Parisiens, “Why
you are doing
such activity? We
keep jobs by
littering.”
Sooooooooooo
many cigarette
butts on the
streets in Paris!!
I join green bird Paris
with my children.
They start feeling or
studying something
new thanks to the
clean-up activity.
6. December 2008 (C) 2008, green bird Paris 5
Our Dream:
Building international green bird Network
Paris: The most favorite destination of international tourism
Our Activity: Convince foreign tourists of our concept
“A clean town also makes people’s hearts and minds cleaned.”
The tourists become aware of “green bird.”
Then: The convinced tourists fly back to home countries.
They become to always act along with our concept.
Finally: Build international “green bird network” all over the world
Africa
South
America
North
America
Paris
&
Europe
Oceania
Japan
&
Asia
7. (C) 2008, green bird Paris
Thank you for your support for
“green bird Paris”
http://ameblo.jp/greenbird-paris/
http://greenbird.jp/
paris@greenbird.jp