This presentation was for a very cool group of artists and arts organizations who came together for a workshop co-facilitated by ArtSpark and Aspiration Tech at Working Classroom in Albuquerque, NM, on July 27th.
9. Crowdfunding as PART of an Artist’s Overall
Fundraising for Sustainability
• Crowdfunding is meant to be just a “kickstart”
• Crowdfunding for short-term projects work best – $$ for
“operating expenses” (your long-term funding) as an artist
doesn’t work…
• BIG crowdfunding successes come to “celebrities” or projects
with good timing…
• Crowdfunding works best if your online presence is large and
engaged (some say min of 500 online community members,
>100 true blue fans)
• Crowdfunding as one part of your overall fundraising strategy
– don’t forget cultivating patrons/donors, grants, etc.
• Keep an eye out for new wave of “equity crowdfunding” –
may be very important landscape for artist entrepreneurs…
10. Favorite Crowdfunding Resources
• WEB SEARCHES
• Kickstarter.com and indiegogo.org BLOGS
• Other people’s BLOGS
• CASE STUDIES
• Hyperallergic.com, slideshare.net, Forbes, Huffington Post,
The Economist
• Fractured Atlas for independent artists (fiscal sponsorship,
blog, other resources)
• art-spark.org posts incl. Resource ThuRsdays
• http://catechfest.aspirationtech.org/index.php?title=Crowdfu
nding_101:_The_Basics