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Moonwalk 
Innovation Reinvented™
Your time has come 
One small step changed the world. 
Now you can make yours. 
What will be your Moonwalk? 
- Kenneth Winther
4 OCTOBER 1957 
SPUTNIK
25 MAY 1961 
KENNEDY
12 SEPTEMBER 1961 
RICE 
UNIVERSITY
FREEDOM 
NASA
PROGRAM 
APOLLO
20/21 JUNE 1969 
MOONWALK
70’s + 80’s + 90’s + 2000’s 
OUTCOME
ANNO 
2014 
ANNO 
1969
In 2014 
One Heart 
Can Change The World
In 2014 
Inspired Minds 
Can Solve Any Challenge
In 2014 
Empowered Hands 
Can Maximize The Impact
1 
FIND YOUR CHALLENGE 
What is…. What could be… 
Mission Statement
2 
BE THE CHAMPION 
Why me…. Testimonials… 
LinkedIn
3 
ENGAGE YOUR AUDIENCE 
Gather support…. Take out all show-stoppers… 
Enroll your audience
4 
ORGANIZE YOUR RESOURCES 
Team up with the best… 
The road IS the key to secure outcome…
5 
START A PROGRAM NOT A PROJECT 
All eggs should not go into one basket… 
Plan more than one route to the target…
6 
DO THE MOONWALK 
Small Steps to Giant Leaps… 
Enjoy the ride.. 
Involve the audience…
7 
MAXIMIZE OUTCOMES 
Prepare for success (and failure)… 
Let everyone in on the benefits… 
Build upon the story (narrative)…
Partner with the best innovation 
system - and change the World.
Innovation Reinvented™

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What's your Moonwalk?