Presented at the Social Impact Exchange Business Plan Competition. First Prize awarded.

6. THE UPSIDE OF A COLLEGE DEGREE
8.9
ADDITIONAL
22.6% 37.6% YEARS OF
INCREASE IN INCREASE IN LIFE
EMPLOYMENT VOTING + MORE TAX
+ $1.3 MIL + MORE REVENUE &
EXTRA ACTIVE LESS
LIFETIME CITIZENS PUBLIC
EARNINGS ASSISTANCE

7. THE SOLUTION: 10,000 DEGREES
• Proven and high
• CEO since 1999 touch model
• Talented senior • To-and-through
team college
• Board Chair is • Flexibly deployed
Alumnus to build on what’s
• Engaged board already working in
communities
Leadership Killer App
Alumni Results
• 17K and climbing • Currently serving
• 100s currently 2,500 students
engaged • $1,800 in costs
• Serve as mentors, per student
staff, donors, • 84% college
board members graduation rate

8. THE KILLER APP
FIND THE MONEY GIVE BACK CHANGE THE
EARN THE DEGREE WORLD
GET READY Financial Aid Leadership Corps
PLANT THE SEED education & The “Finish Line” Poverty reduction
10KD University Networking &
College4Kids! management 10KD College internships Economic boost
10KD Institute
10KD scholarships Clubs Alumni Health benefits
& other aid engagement Civic engagement

10. IMPACT
100% graduate from high school
98% matriculate in college
84% complete their degree

12. THE MULTI-GENERATIONAL IMPACT IS
HUGE
The cycle of poverty is broken for the graduate’s
family and for future generations
Expectations change for traditionally under-
represented students
Parents raise 2nd generation college students

13. COMPETITIVE ADVANTAGES
Low cost
($1,800/student)
Powerful
Alumni
strategic
involvement
partnerships
THE
PROMISE
OF
COLLEGE Our own
Data sharing COMPLETIO renewable
scholarships
N
Killer app

14. GROWTH & DEVELOPMENT DRIVEN
BY DEMAND
Students served
College tours
10KD Institute

15. GOAL 2015: 25% OF OUR TARGET
POPULATION
Students served
College tours
10KD Institute

16. STRATEGIC PARTNERSHIPS SCALE
IMPACT, NOT INFRASTRUCTURE
Scholarship Solano
Sonoma County in Community
partnership with Foundation
10,000 Degrees Vallejo Hope
Scholarship
Marin Community Hispanic
Foundation Scholarship Fund
Students served
College tours
10KD Institute

17. SCALING STRATEGY AND MARKETS
Number of Number of Students Served
Fiscal Year
Communities Schools Annually
2011-2012 2 13 2,500
2012-2013 3 16 4,000
2013-2014 4 19 7,500
2014-2015 4 22 10,000
2015-2020 8 40 20,000

18. EXPENSES REFLECT INVESTMENT IN
STRENGTHENING PLATFORM
Expenses ($mil)
$14
$12
$10
Reserves
$8
Non-personnel
$6
Personnel
$4 Scholarships
$2
$0
FY13 FY14 FY15

19. $5 MILLION SEED CAPITAL
LEVERAGES $7.2 MILLION
Revenue ($mil)
$14 Seed Capital
$12 Needed
Earned Revenue
$10
$8 Strategic Partners
$6 Endowment
$4
Individual
$2
$0 Institutional/Corpora
FY13 FY14 FY15 te

20. EARNED INCOME SCALES IMPACT

21. THREE STRATEGY HORIZONS FOR
SUSTAINING RAPID GROWTH
LONG JUMP
Initiatives to sow
the seeds for
MEDIUM JUMP growth across the
Initiatives to state and country.
Portfolio leverage existing Brand equity
of resources and building and
capabilities to supporting fee for
Strategy pursue growth in service +
region. licensing revenue.
Initiatives SHORT JUMP
Initiative to fortify Moderate revenue
+ extend gains build
programs. foundation for
sizable gains over
Immediate gains next 5 years.
in funding +
alliances.
2009-2012 2012-2015 2015-2020

22. ON THE STRATEGY HORIZON 2012-
2015
BUSINESS
SCALE IMPACT – MAINTAIN REGIONAL
NOT STEP-UP COMPETITIVE CONCENTRATION OPEN SOURCE
INFRASTRUCTURE INNOVATION ADVANTAGE IN CALIFORNIA APPROACH
Long-tem Develop tech- Significantly North SF Bay Simple, but not
strategic based solutions lower cost per Area provides easy to do
alliances raise for effective student ratio than demand for
funds for 10,000 scaling peers growth from
Degrees and ($1,800/student). 2,500 to 10,000
provide flexible by 2015.
development 84% graduation
rate
STRENGTHEN INVEST IN EXPAND REVENUE
ORGANIZATION
CONTINUE R&D PLATFORM VOLUNTEERS OPPORTUNITIES
College Invest in senior Scale alumni and Build scalable
persistence R&D staff leadership volunteer funding model with
engagement, contributed and
Hi tech and hi training and earned income
touch approaches stewardship
systems

23. 10,000 DEGREES IN EVERY COMMUNITY
ACROSS THE COUNTRY
NATIONALLY
RECOGNIZED MODEL
(2005) Recognized by
Lumina Foundation
(2009) Impact recognized
by Sen. Barack Obama
(2011) “National
Scholarship Provider of the
Year”
84% baccalaureate degree
attainment rate + 17K Over $54 million in scholarships to date
alumni and counting!

24. READY TO SCALE!
PREPARED AND
POISED LEADERSHIP
Strong financial
management and
fundraising success.
Proven record of replication
and detailed expansion
plan.
Infrastructure investments
for growth.
Robust network of strategic
partners.

25. 10,000 MORE DEGREES, 10,000 MORE
WAYS TO CHANGE THE WORLD

26. THE 10,000 DEGREES TEAM
Ellyn Weisel Karen Saul Pena Kim Mazzuca Traci Lanier Seth Goddard
Chief Bluestone Chair of the President Vice Director of
Development Managing Board and CEO President Communi-
Officer Director for and COO cations
Strategy and
Innovation