Cloud based crm or mobile ERP everything is provided to you by kapture that bought to you outstanding apps to make your burden less and make you work more effectively.
2. Sales CRM application for FMCG
FMCG (Fast-MovingconsumerGoods) isone of the biggestsectorsinthe world.Drivenbyan
accountable andagile sales team,anyFMCG brand needschannelizationof resourcesto generate
resultsthatare focussedtowardsasingle pointmottoof increasedprofitability.Whatisthe role of
FMCG software for sales?
KAPTURE isa highlyrelevantCRMplatformforFMCG, whichisone of the fastestgrowingsegments
inthe marketwhere salesstatisticsneedtobe monitoredalongwithdrasticchangesinsales
strategyon shortnotice.Withthe prevalence of highcompetition inthe sector, asalestracking
software like KAPTUREbecomes the needof the hour.
Efficiencyinsales
In a worldthat isimmenselydataexhaustive anddatacentric,KAPTUREisthe bestCRM solutionfor
FMCG firms.Itprovidesanendto endplatformtoincrease efficiencyandclose more deals.It
doesn’tmatterif the FMCG businessisbigor small,withKAPTUREinhand,youwill experience a
robustincrease inproductivity,keepinginmindthe ROIstatistics. Kapture helpsinorganizingall the
customerinformationinsuchaway that isabsolutelyuseful inorganizingsales.Itcreatesasituation
for a highly conducive CRMimplementationbystoringall the informationaboutaparticular
customerat a particularplace that isjust one clickaway.
Real time tracking of fieldoperationslead to pro-active decisionprocess
Kapture isa mobile powered salestrackingsoftware designedspecificallytostreamline the field
operationsof the salesteam.Ithas beendesignedkeepinginmindthe dynamicnature of the FMCG
companies.Kapture enablesthe salesteamtoeffortlesslyconductproceduresof ordertaking,
paymentcollections,dailycall reportsandmerchandisingactivitiesinreal time.The platformalso
enablesthe firmtocreate a thoroughchainof hierarchywhichhelpsinstreamlinedapproach
towardsthe sale cycleswithincreasedproductivityandaccountability.
Measurementofdistributionprocess for increasedaccountability
Kapture isa CRM platformthatprecisely defines asalesreadylead,whichisthe keytoleadscoring
process.Ithelpsinbuildingaleaddistribution processthatpurelyworksondistinctionbetween
MQL (marketingqualifiedlead),SAL(salesacceptedlead) andSQL(salesqualifiedlead).Kapture
helpsinredefiningyourstrategy of currentongoingprocesseslike,how doleadsflow throughthe
company?What are the typesof leadgenerationcampaigns?Where dothe leadscome from?And
finally,howare the leadstransmittedfrommarketingtosalesandwhoownsthe process?
3. Kapture mobile CRMplatform is highly effective and suitable for FMCG companies in order
to automate their sales task on the go, as the ROI based features of analytics and option for
channelization of resources give Kapture a definite edge over other CRMtools available in
the market.