Why Hong Kong? Expanding Your Business to Asia.

•

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In 2013 I moved my family to Hong Kong to open my digital marketing agency's first international office. This slide deck was used for a presentation at the San Francisco office of InvestHK on Nov 3rd, 2015, to explain why I chose Hong Kong for my business, and why I believe Hong Kong is a compelling first option for other businesses looking to expand to Asia. In the presentation I talked about the startup scene in Hong Kong, ease of doing business, and what it's like to live and work in Hong Kong. You may also be interested in my article in Entrepreneur at http://www.entrepreneur.com/article/252992.

Business Small Business & Entrepreneurship

@joshsteimle
Why Hong Kong?
Expanding your business to Asia

@joshsteimle
Education System
$25K/yr forprivateschool

@joshsteimle
Timezones
NYCis12-13hoursdifferent

@joshsteimle
DidI mentionthere’sno
Amazon?

@joshsteimle
“Thosewho havea'why'
tolive, can bearwith
almostany‘how'.”
—ViktorFrankl

@joshsteimle
Massivepotential,that’s
why.

@joshsteimle
4.3Billion
Asia Population,2013
Source: http://www.worldpopulationstatistics.com/asia-population-2013/

@joshsteimle
4.9Billion
Asia Population,2030
Source: http://en.wikipedia.org/wiki/World_population

@joshsteimle
525Million
Asia MiddleClass,2013
Source: http://www.ey.com/GL/en/Newsroom/News-releases/News_By-2030-two-
thirds-of-global-middle-class-will-be-in-Asia-Paciﬁc

@joshsteimle
3.1Billion
Asia MiddleClass, 2030
Source: http://www.ey.com/GL/en/Newsroom/News-releases/News_By-2030-two-
thirds-of-global-middle-class-will-be-in-Asia-Paciﬁc

@joshsteimle
9.4%
Asia-PacificInternetPenetration,2005
Source: http://www.itu.int/en/ITU-D/Statistics/Pages/stat/default.aspx

@joshsteimle
38.8%
Asia-PacificInternetPenetration,2015
Source: http://www.internetworldstats.com/stats3.htm

@joshsteimle
344 Million
Asia-PacificInternetUsers,2005
Sources: Internet Telecommunications Union http://www.itu.int/en/ITU-D/
Statistics/Pages/stat/default.aspx, We Are Social SG http://wearesocial.net/blog/
2013/03/state-social-asia-march-2013/

@joshsteimle
1.56Billion
Asia-PacificInternetUsers,2015
Source: http://www.internetworldstats.com/stats3.htm

@joshsteimle
0
Asia-Pacific MobileInternetUsers,2005
Sources: Internet Telecommunications Union http://www.itu.int/en/ITU-D/
Statistics/Pages/stat/default.aspx, We Are Social SG http://wearesocial.net/blog/
2013/03/state-social-asia-march-2013/

@joshsteimle
1.02Billion
Asia-Pacific MobileInternetUsers,2015
Source: http://www.emarketer.com/Article/Asia-Paciﬁc-Boasts-More-Than-1-
Billion-Smartphone-Users/1012984

@joshsteimle
Location
1/2worldpopulationwithin5 hrflight.

@joshsteimle
Shenzhen 1hraway
HongKonguniquelypositioned
forIoT,hardwarestartups.

@joshsteimle
Incorporation
Donein 1hour.

@joshsteimle
Startup Support
Vibrant,friendlycommunity,
helpfulgovernment(mostofthe
time).

@joshsteimle
83.48years
Highestlifeexpectancyworldwide
Source: World Bank, Last updated: May 7, 2014

@joshsteimle
Safety
You won’tbemugged,but
becareful jaywalking.

@joshsteimle
2ndFastest Internet
AvgMbps:16.8.Internetspeedshave
increased37%overthe lastyear.
Source: Akamai State of the Internet Report, Q4, 2014

@joshsteimle
LegaltoKillHusband
If he’scheating,andwife uses bare hands.

@joshsteimle
HongKong SAR
(Special AdministrativeRegion;
One Country,TwoSystems)

@joshsteimle
<25%landdeveloped
Lotsofgreen space.

@joshsteimle
StartingaBusinessin
HongKong

@joshsteimle
Immigration
Typically2-3monthwait.
Startup visaavailable.

@joshsteimle
OfficeSpace
Most startupsusecoworkspaces.

@joshsteimle
Banking
Canbea pain,justlike everywhere else.

@joshsteimle
SeedCapital
Plentifulangelinvestors,
accelerators, pitchevents.

@joshsteimle
VentureCapital
Improvingallthetime.

@joshsteimle
Healthcare
Socialized (“free”)butformore
seriousissues you’llprobablymay
wanttopayforaprivatehospital.

@joshsteimle
CostofLiving?
Expensive,butmanageable.

@joshsteimle
Language
Englishand Cantoneseboth
officiallanguages.

@joshsteimle
Transportation
Bestsubwayin theworld,super
cheapandplentifultaxis.

@joshsteimle
Outdoorlifestyle
Hiking,trailrunning,swimming,
camping,boating,fishing,etc.

@joshsteimle
Questions?
Twitter: @joshsteimle
Blog:joshsteimle.com

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Why Hong Kong? Expanding Your Business to Asia.

1. @joshsteimle Why Hong Kong? Expanding your business to Asia

2. @joshsteimle Challenges

3. @joshsteimle NoWalmart

4. @joshsteimle NoAmazon

5. @joshsteimle NoCostco

6. @joshsteimle Education System $25K/yr forprivateschool

7. @joshsteimle Summers =Hot&Humid

8. @joshsteimle Timezones NYCis12-13hoursdifferent

9. @joshsteimle DidI mentionthere’sno Amazon?

10. @joshsteimle Butit’sall manageable.

11. @joshsteimle “Thosewho havea'why' tolive, can bearwith almostany‘how'.” —ViktorFrankl

12. @joshsteimle Why live in HongKong?

13. @joshsteimle First,why Asiaatall?

14. @joshsteimle Massivepotential,that’s why.

15. @joshsteimle 4.3Billion Asia Population,2013 Source: http://www.worldpopulationstatistics.com/asia-population-2013/

16. @joshsteimle 4.9Billion Asia Population,2030 Source: http://en.wikipedia.org/wiki/World_population

17. @joshsteimle 525Million Asia MiddleClass,2013 Source: http://www.ey.com/GL/en/Newsroom/News-releases/News_By-2030-two- thirds-of-global-middle-class-will-be-in-Asia-Paciﬁc

18. @joshsteimle 3.1Billion Asia MiddleClass, 2030 Source: http://www.ey.com/GL/en/Newsroom/News-releases/News_By-2030-two- thirds-of-global-middle-class-will-be-in-Asia-Paciﬁc

19. @joshsteimle 9.4% Asia-PacificInternetPenetration,2005 Source: http://www.itu.int/en/ITU-D/Statistics/Pages/stat/default.aspx

20. @joshsteimle 38.8% Asia-PacificInternetPenetration,2015 Source: http://www.internetworldstats.com/stats3.htm

21. @joshsteimle 344 Million Asia-PacificInternetUsers,2005 Sources: Internet Telecommunications Union http://www.itu.int/en/ITU-D/ Statistics/Pages/stat/default.aspx, We Are Social SG http://wearesocial.net/blog/ 2013/03/state-social-asia-march-2013/

22. @joshsteimle 1.56Billion Asia-PacificInternetUsers,2015 Source: http://www.internetworldstats.com/stats3.htm

23. @joshsteimle 0 Asia-Pacific MobileInternetUsers,2005 Sources: Internet Telecommunications Union http://www.itu.int/en/ITU-D/ Statistics/Pages/stat/default.aspx, We Are Social SG http://wearesocial.net/blog/ 2013/03/state-social-asia-march-2013/

24. @joshsteimle 1.02Billion Asia-Pacific MobileInternetUsers,2015 Source: http://www.emarketer.com/Article/Asia-Paciﬁc-Boasts-More-Than-1- Billion-Smartphone-Users/1012984

25. @joshsteimle SoWhy HongKong?

26. @joshsteimle Location 1/2worldpopulationwithin5 hrflight.

27.

28. @joshsteimle Shenzhen 1hraway HongKonguniquelypositioned forIoT,hardwarestartups.

29. @joshsteimle Incorporation Donein 1hour.

30. @joshsteimle Startup Support Vibrant,friendlycommunity, helpfulgovernment(mostofthe time).

31. @joshsteimle 83.48years Highestlifeexpectancyworldwide Source: World Bank, Last updated: May 7, 2014

32. @joshsteimle Safety You won’tbemugged,but becareful jaywalking.

33. @joshsteimle 2ndFastest Internet AvgMbps:16.8.Internetspeedshave increased37%overthe lastyear. Source: Akamai State of the Internet Report, Q4, 2014

34. @joshsteimle LegaltoKillHusband

35. @joshsteimle LegaltoKillHusband If he’scheating,andwife uses bare hands.