Luis Quina, COO Apidaze, presentation given in the Telecom Summit at TADS on 'Enterprise Case Study: Using APIDAZE to Embed Telecoms in Business Processes

1. Luis B.QUINA, Co-Founder & COO
simplicity
performance
Bangkok, Impact Forum
22 November 2013
pay as you go
ROI

2. Cloud communications REST API
100% Made for Developers
Voice, SMS & WebRTC
DIDs available in 50 countries, 4000
cities

3. APIDAZE: Facts & Figures
Founded in March 2013, team working together since 2010 (500+ b2b customers managed)
Founders
Richard
Lalande
CEO
Co-Founder
of SFR
Luis
Quina
COO
Philippe
Sultan
CTO
Yves
Weber
CMO
Our “DNA”: Software, Telco, SIP, Enterprise Telecom, WebRTC, CRM + Lead Management,
Global
Currently: private beta with enterprise developers and integration partners, operations
running i
Developers : building the community focusing on France & Europe

4. How a leading European affiliate
network increased its revenue by 15%
Number 1 Affiliate Network in Europe (web & mobile)
4.200 customers (leading advertisers)
90 million transactions a year
5 billion € sales generated through its affiliate network
Business model: Revenue share paid by Advertiser and split between Zanox, affiliate and Apidaz

5. BEFORE Apidaze…
Difficult to know the
exact performance of
each leads channel
with a limited number
of phone numbers !
How to make the right
investment choices
without a precise
knowledge of ROI ?

6. 9

7. Simplicity + Speed = « Cut +Paste »
CUT
PASTE

8. 1- A user clicks on a
banner or an e-mail sent
by the affiliate network
2 – When the user arrives on the landing page, the
APIDAZE API script is called and a unique number is
displayed and the campaign generated dynamically.

9. www.apidaze.io
84 Avenue de la République 75010 Paris - France
Have a project, a prototype idea ? Please send a message to lquina@apidaze.io
Ask for a free developer account: contact@apidaze.io
Co-organizer of the WebRTC Paris Meetup www.meetup.com/webrtc-paris/
TADS Sponsor, Bangkok, November 21-22
http://tadsummit.com/2013/