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The needs of the media industry in regards to web presence are fairly standard. They want great look and feel along with excellent functionality. Digital content creation and management, along with monetization are some important and focused activities of a media company online.
Media industry CMS needs range from using event calendars to integrating with social media, as well as leveraging polls, surveys, video and contest promotions, video shows, live telecasts, photo galleries, online payment integration, and other consumer interaction features. All of this is handled extremely well by Drupal, although it’s not the only CMS available. However, Drupal seems to be the top choice of web development teams all around the world when it comes to working with the media industry.