NFL players have partnered with Insightful Player to empower youth. We are a mission to shower kids with inspiring stories, programs and tools that will support them in creating a great life.

1. 1
An Overview

2. What is Insightful Player®?…
 The Insightful Player®
is a series of inspiring stories, programs and interviews
featuring high integrity current and former NFL players who have joined Chrissy
Carew in her mission to lift the spirit of the NFL ’s worldwide audience and in
particular kids.
 Over 45 current and former players have granted Insightful Player®
the rights to use
their unique stories. More players are joining the team on an ongoing basis.
 The Insightful Player®
stories, programs and interviews give an inside look at the
players including: what they are most passionate about, mistakes they made,
obstacles they have overcome. They also share lessons they learned that help
shape them into the extraordinary people they are.
“If you’re feeling down, muster up the courage to keep going
and put a smile on someone else’s face”.
-- Usama Young, Oakland Raiders
2

3. What Makes an Insightful Player®?…
 An Insightful Player®
is a person of high integrity such as a current or former
NFL player who shares their personal message of hope for the sole purpose
of lifting the spirits of all, especially children.
 Each and every one of these players cares about individuals and wants them
to believe in themselves, commit to the very best within and to become
relentless in reaching their biggest dreams.
 Insightful Player ®
is an official partner of the NFL Players Association
Chrissy Carew & Insightful
Player Montell Owens,
Detroit Lions

4. The Inspiration…
“I was born into football and it has been a big part of my entire life. My father was a dedicated
High School Coach (in several Halls of Fame as a coach and player) who used the game to help
kids build strong character and learn valuable life skills. He taught me the importance of having
sky high values, rock solid integrity and an unshakable belief in my dreams. Partnering with NFL
players to make this world a better place is my dream. My late mother was the epitome of pure
love and the kindest person I have ever known. Her love for children was awe-inspiring. She
always had hot cookies waiting for us when we came home from school. After we grew up and
left home, she joyfully continued the tradition with children she didn’t even know. She spent her
life lifting people up and when she was feeling down which wasn’t often she did so even more.
-- Chrissy Carew, Hall of Fame Master Certified Life Coach
Chrissy Carew Walter Carew, Sr. Catherine Mary Carew
4

5. Insightful Player Book…
 Coach Chrissy Carew is a Hall-of-Fame Master Certified personal and
business coach, mentor and trainer as well as the author of Insightful
Player: Football Pros Lead a Bold Movement of Hope, published in October
of 2011 by Morgan James Publishing.
 The book is available for purchase at Amazon.com, Barnes and Noble,
B&N.com and via InsightfulPlayer.com
Chrissy Carew at a book signing at
a Barnes and Noble

6. What is the Insightful Player®
Movement?…
 Insightful Player®
shares positive life stories of NFL players with our children to
teach them values and provide positive reinforcement of role models that care
about them
 Teachers, coaches, parents and community members can join our bold
movement of hope and help us spread the word about Insightful
Player®
 Provides educational tools to educators, parents and children
 Guiding Principles
 Insightful Player®
book and E-books
 Develops curriculum in conjunction with educational
partners for classroom education
 National Education Association (NEA)
“Read Across America Campaign”
 Learning Ally.org – making reading accessible for all
(formerly called Recording for the Blind & Dyslexic)
 SchoolTube.com
 Supplements player events with professional life coaching support
for students
6
Two young girls at the Montell Ownes
camp at Concord H.S. in Delaware.

7. Roger Staubach
Dallas Cowboys
"The Insightful Player®
is a great
idea. Influencing others in a
positive way and opening up
people's minds to see things in a
positive way is important."
Jerricho Cotchery
Pittsburgh Steelers
“Insightful Player®
is great for
everyone and everyone needs
this. It is important for everybody
in the world to see the
environment that we grew up in,
what we’ve overcome, how we
did it and the benefits we
received from facing adversity
head on. This is where we got
our strength from. The insights
shared by each player is
valuable. I hope this really
inspires people, especially kids to
follow their passion no matter
what. Insightful Player®
is
wonderful and I thank you.”
Devin McCourty
New England Patriots
“The Insightful Player®
is great!
Talking to Coach Carew is
motivating. Insightful Player®
humanizes the athlete and lets
people get to know who we who we
are. I am excited to be an
Insightful Player®
.”
What the Insightful Players®
Are Saying…
7

8. 8
“My belief is if we shower our kids with
positive stories and programs and provide
them with professional life coaching early
on, they will have a much greater chance of
leading a great life.”
Chrissy Carew

9. Insightful Player is for Kids Like Ajia…
The close up picture of this little boy is very important to me. I have had it
in front of me on my desk ever since the Montell Owens Youth Camp at
Concord High School in Delaware. He wasn't feeling well and I got to take
care of him at the beginning of the camp. I created Insightful Player
for kids like Ajia. When I get discouraged, I always look at Ajia and he
usually gives me a lift. I feel in love with this kid instantly. Chrissy Carew
9

10. Help Change the Lives of Our Children…
 Build strong community awareness through an association with NFL
players past and present
 Be part of educational offerings to schools through national and local
media relations and social media outreach
 Showcase benefits of Insightful Players as role models
 Create regional and national attention through ongoing promotion of
Insightful Player®
platform
 Build a legacy by empowering our youth around the globe
Jason McCourty,
Tennessee Titans
10

11. Insightful Player in the News…
11

12. Insightful Player® Marketing Opportunities
12

13. The Insightful Player®
School Assemblies
 Insightful Player®
shares positive life stories of NFL players with our children to
teach them values and provide positive reinforcement of role models that care
about them
 Teachers, coaches, parents and community members can join our bold
movement of hope and help us spread the word about Insightful
Player®
 Insightful Players will be brought to their hometown middle and high
schools where they can give a first-person testimony to how they
developed The Guiding Principles in their lives
13
Kevin Reilly at Insightful Player Assembly at
Williamstown H.S. in NJ

14. Why The Insightful Player®
School Assemblies?
 Provides educational tools to educators, parents and children
 Guiding Principles
 Insightful Player®
book and E-books
 Develops curriculum in conjunction with educational
partners for classroom education
 National Education Association (NEA)
“Read Across America Campaign”
 Learning Ally.org – making reading accessible for all (formerly called
Recording for the Blind & Dyslexic)
 SchoolTube.com
 Supplements player events with professional life coaching support for students
14

15. The Insightful Player®
Follow Up Life Coaching
 Insightful Player®
will leverage professional athletes’ positive influence over today’s youth by
bringing their heartwarming stories and their live presence at events with follow-up life
coaching intended to cement learning, growth, and faith in one’s own abilities.
 Coaching helps people create internal shifts that turn into permanent improvements.
 It helps people to make leaps in their thinking, their confidence and their
performance.
 The human spirit carries within it immense power.
 It is never too early to start introducing our children to this power and helping them
learn to corral it.
 Chrissy Carew and the Insightful Player will address parents, sports coaches and teachers
prior to the Assembly to introduce them to life coaching and how these stories can be
incorporated into their children’s lives.
 Insightful Player®
is one step down the road to helping young people experience this.
 Insightful Player®
has partnerships with Coaching the Global Village and
Foundation for Inspired Learning.
15

16. What are the Guiding Principles?…
 Insightful Player®
Guiding Principles offers life insights of over 45 active and former NFL
players. Insightful Player®
team members are magnificent role models who care about you!
 Each Guiding Principle is taken from Insightful Player stories, including those featured in the
newly-released book Insightful Player: Football Pros Lead a Bold Movement of Hope.
 Insightful Player®
team members want you to believe in yourself, commit to the very best within
yourself, and relentlessly pursue your most far-reaching dreams.
 The Insightful Player®
Guiding Principles:
 Provide “just in time” tips to overcome obstacles;
 Inspire one to be the best person you can be;
 Evoke deep insights to help you reach greater heights
“Tap into your passion to move forward.”
-- Montell Owens, Detroit Lions
Photo, Courtesy of SS Wedding
Photography
16

17. Insightful Player®
Youth Clinics…
Your company can team with Insightful Player®
in communities
across the country to build character in our youth.
 Football Clinics
 Brand-sponsored
 Team with local youth groups
(Boys and Girls clubs, e.g..)
 Local Insightful Player ®
hosts the
event
 Events to be scheduled prior to
summer NFL training camps
 Media invited to cover events
17

18. Insightful Player®
Appearances…
 Book signings and readings of their Insightful Player®
stories
 School assemblies
 Community/Youth group talks
 Insightful Player®
appearances followed up with life coaching
“Love your family through tough times. Never quit or
give up on them regardless of the situation”
-- Heath Evans, NFL Network
18

19. Online Marketing Platforms Available…
 Online Sponsorship
 Insightful Player®
website www.InsightfulPlayer.com
 Insightful Player®
on Twitter and Facebook
 Insightful Player®
SchoolTube.com platform
 Educational Teaching tools, workbooks, online
documents
 National Education Association (NEA) Read Across America partnership
19

20. Meet the Insightful Player® Marketing Partners
NFL Players Association
20

21. Next Step….Contact Us
Chrissy Carew
Hall of Fame Master Certified Personal and Business
Coach
Founder and Head Coach
Insightful Player, LLC
Voice: 603-897-0610
Fax: 603-897-0611
Email: CoachCarew@insightfulplayer.com
Web site: www.insightfulplayer.com
21
21