A flaw ("conceptual blending through analogy detection") made Generative AI text-to-image models a potent creative visualization and product design ideation tool. Because of this flaw, models like OpenAI's DALL-E, Stability AI's Stable Diffusion, and Midjourney excelled at detecting analogies between concepts and merging them through a process of conceptual blending by detecting analogies. Nevertheless, this flaw poses challenges for users aiming to portray two separate concepts simultaneously. This flaw allowed us to craft imaginative creatures like the 'phantafly' (a chimeric elephant with butterfly-like wings for ears) and generate numerous bioinspired product designs that impressively combined concepts by detecting analogical forms. You can find more examples here: 🦋https://lnkd.in/gyYxgsxR 🦋https://lnkd.in/gHh3PYYp 🦋https://lnkd.in/gc88cpp3

1. CONCEPTUAL
BLENDING IN
GENERATIVE AI: HERE
YESTERDAY, GONE
TODAY?
Tojin T. Eapen, PhD.
linkedin.com/in/tteapen/
October 24, 2023

2. CONCEPTUAL BLENDING USING GENERATIVE AI
• https://www.bing.com/create
• prompt: “<tiger> next to a <lion>”
• Try later using Midjourney, Stable Diffusion, or
any other text-to-image model.
TOJIN T. EAPEN 2

3. Generated with Bing Image Creator
around October 10, 2023
Prompt: “Llama next to Camel” Prompt: “Cat next to Lion”
Prompt: “Tortoise next to Lion” Prompt: “Tiger next to Lion”

4. Generated with Bing Image Creator
on October 24, 2023
Prompt: “Llama next to Camel” Prompt: “Cat next to Lion”
Prompt: “Tortoise next to Lion” Prompt: “Tiger next to Lion”

5. LOST OPPORTUNITY FOR DIVERGENT CONCEPTS?
• https://youtu.be/xuThFn8oF34
T. T. EAPEN 5

6. T. T. EAPEN 6

7. TURBOCHARGING IDEAS WITH GENERATIVE AI T. T. EAPEN 7

8. T. T. EAPEN 8

9. HOW GENERATIVE AI CAN AUGMENT
HUMAN CREATIVITY
• by Tojin T. Eapen, Daniel J. Finkenstadt,
Josh Folk, and Lokesh Venkataswamy
• HBR Magazine July/August 2023.
• Estimated 10+ Million views.
• Published in HBR global editions in
Korea, Japan, Italy, Turkey, China.
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10. HOW GENERATIVE AI CAN AUGMENT
HUMAN CREATIVITY
• “One of the biggest opportunities
generative AI offers to businesses and
governments is to augment human
creativity and overcome the challenges of
democratizing innovation.”
• https://hbr.org/2023/07/how-generative-
ai-can-augment-human-creativity
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