This document outlines the process and tasks involved in creating an audio production portfolio for an AS Level Media Studies course. It includes preliminary tasks like creating intro music and sound effects. The main task was producing a 5-minute local radio news bulletin which required research on radio formats. Other sections provide resources used, draft designs, and an evaluation of how the portfolio targeted its young audience and what was learned from the process.
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AS Level Media Studies Audio Production Foundation Portfolio
1. AS Level Media Studies
Audio Production
Foundation Portfolio
By Ibrar Tariq
2. Contents
Preliminary Task
Time Organization (Main Task)
Research and Questionnaires
Resource List
Photography (Photo Shoots)
Drafts
Front Cover Page Working
Double Spread Sheet Working
Evaluation and Analysis
3. Preliminary Task
Intro music/jingle, presenter/guest interaction
and related sound archive for radio
Day 1
Work started on the Preliminary
Task.
Audio recording made.
Jingle & sound archive downloaded.
Editing done by using Adobe
Premiere CS5.
Preliminary Task submitted.
4. Time Organization
Main Task (5- minute local radio news bulletin)
Day 2
Work Started on the Main Task
(5-minute local radio news
bulletin).
Research done with the help of
using Internet & listening to
several radio channels.
5. Resource List
Mentioned below are the list of resources available to me while
making the music magazine.
Adobe Premiere
Sound recorder
Microsoft PowerPoint 2007
Internet (downloaded sounds like jingles.
Local radio .
Laptop
8. Drafts
Above shown is some of my work on the double spread sheet. I chose white background
and continued with the same numbering of the pages pattern. Both coloured and black
& white images were used to attract the audience and text (the interview) was later
placed on the double spread sheet.
9. Final Magazine Cover Page and
Contents Page
From Left to Right: Magazine Cover Page and Contents Page.
10. Final Double Spread Sheet
Above shown is my final double spread sheet after placing the text (interview) and
adjusting all images used in the pages. Images were edited in Windows Photo Gallery.
11. Making of My Final Magazine Cover
Page
Original Image. Image after adjusting the
colour (temperature, tint
and saturation) and the
brightness.
12. Making of My Final Magazine Cover
Page
Adjusting image colour (temperature, tint and saturation) and the brightness
(exposure and contrast) by using Windows Photo Gallery.
13. Making of My Final Magazine Cover
Page
Text and barcode image placed in different layers on the cover page image as
shown above while using Adobe Indesign CS4.
15. Stages of My Double Spread Sheet
Final Double Spread Sheet after
placing all the text needed and
images.
16. Evaluation
1. In what ways does your music magazine use, develop or challenge forms and
convention of existing music magazines?
My music magazine cover conforms to the conventions of existing music magazines,
as the layout is similar to most of the music magazines. Different coloured text is
used so that the cover does not look over bearing. The layout of my magazine cover
challenges the existing as it is very basic and simple with dark colours which gives it
a distinctive appeal and distinguishes if from other magazines. The masthead (title)
is on the top while the image of the model is on the left hand side, all of these
conform to the typical media conventions.
2. How does your music magazine present a particular social group?
My media product represents a social group of teenagers and young adults. I think I
have achieved this through usage of different images, layout and informal language
that I have used. Also my music magazine divides social groups through gender and
age. With the use of young artist image on the front cover and an article of young
band featuring inside the magazine I think I have through out the product targeted a
young audience.
17. Evaluation
3. What kind of music institution might distribute your music magazine and why?
Many institutions can be used to distribute my music magazine. Mainly retail
outlets, music stores, book stores and game stores. They can attract more and new
customers who may come for the magazine but may end up buying other
products/items available to them as well as the outlet will experience an overall
increase in their sales. This could be a good investment in distributing and selling
the music magazine.
4. Who is the audience for your music magazine?
It is appealing to younger audience (16-24 years) as my model is of the same age
group as the audience to whom the magazine is aimed at. Through research I also
came to the knowledge that more males preferred buying a music magazines. And
audience of the age ranging from 16-24 years were more likely to buy a music
magazine than others.
18. Evaluation
5. How did you attract/address your target audience?
I have used many different fonts and colours for the masthead (title), tagline and
cover lines to attract the audience. A clear bright image of a model is used to
attract the audience as well. I have added many effects using Windows Photo
Gallery and Adobe Indesign CS4 which gave the magazine a unique distinctive eye
catching look. The price of the magazine is pretty cheap and affordable to the
audience as the price is based on my research and most of the audience preferred a
price in the region of PKR. 20. Also my magazine includes free stuff inside such as a
sample music CD, poster of the featuring band, consists a lot of images from
concerts and music concert guides through which audiences are attracted.
6. What have you learned about technologies from the process of constructing the
product?
This project has been very useful to me as I learned a lot from it. I have learnt a lot
of new Adobe Indesign CS4 techniques for example the using the pen tool, creating
different layers, how to put effects, and placing the text. I have learnt how to
adjust the colour (temperature, tint and saturation) and exposure (brightness and
contrast) of an image while using Windows Photo Gallery.
I also learnt the way on how a magazine is structured, why things are where they
are and why it helps to attract audience and also the importance of appealing of
the target audience. I learnt how to take better photographs by different angles of
shots and discovered that importance of internet for research.
19. Evaluation
7. What do you feel you have learnt in the progression from the preliminary task to
the full product?
I think my preliminary task has helped me a lot in creating my final product. One of
the major factor that my preliminary task helped was time management, for
example, when to organise images and time needed to edit them. I using plain
backgrounds for my images which were easy to edit.
Although my preliminary task helped with the time management I have also had to
learn many new things which were not covered in the preliminary task. I learnt how
to use Adobe Indesign CS4 which helped me great time for my final product. I also
learnt how to put effects and graphics on images. I learnt how to do better
photography and get good quality images.
With my research I learnt many new things on how to make a magazine, what sort
of fonts to be used, how images to be used and a lot more. Overall I think I have
gained a lot of knowledge and experience and have improved significantly since my
preliminary task. And I think I have created a much more professional and creative
product similar to the popular famous magazines.