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International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 -
6510(Online), Volume 4, Issue 3, May- June (2013)
14
A STUDY ON EFFECTIVENESS OF RECRUITMENT PROCESS IN
HCL TECHNOLOGIES-BPO CHENNAI
1
Aiswarya M
1
Lecturer Department of Management Studies, Vedavyasa Institute of Technology,
Malappuram, Kerala India
ABSTRACT
The concept of outsourcing has evolved in early eighties. The companies began
with delegating their non core functions to the external organizations that were
specialized in providing a particular service, function or product. In outsourcing, the
external organization would take on the management of the outsourced function. The
outsourcers are mainly companies from US and UK, they outsource the functions within
administrative support, inbound call centre services, technical support, document
processing, financial and accounting services, intellectual property research and
documentation, supply chain management, legal services , regulatory compliance
documentation , medical transcription, payroll processing services ,sales and marketing ,
publishing, research and analysis, security, infrastructure facilities management, human
resource management and training. Most organizations are opting to outsource because
outsourcing enables organizations to access intellectual capital, focus on core
competencies, shorten the delivery cycle time and reduce costs significantly. Various
countries have become apopular destination for outsourcing.India has its own advantage
which hasmade it as a natural destination foroutsourcing Apart from labor skills; India is
rapidly developing its infrastructure to support highly skilled labors. The industry has
been growing rapidly but apart from this recruiting and retaining the employees in BPO
sector has become a difficult task.
Keywords: Recruitment, BPO, Outsourcing, ITES, Call Centre.
INTERNATIONAL JOURNAL OF MANAGEMENT (IJM)
ISSN 0976-6502 (Print)
ISSN 0976-6510 (Online)
Volume 4, Issue 3, (May - June 2013), pp. 14-18
© IAEME: www.iaeme.com/ijm.asp
Journal Impact Factor (2013): 6.9071 (Calculated by GISI)
www.jifactor.com
IJM
© I A E M E
International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 -
6510(Online), Volume 4, Issue 3, May- June (2013)
15
I. INTRODUCTION
Recruitment forms the first stage in the process which continues with selection and
ceases with the placement of the candidate. It is the next step in the procurement function,
the first being the manpower planning. Recruitment makes it possible to acquire the
number and types of people necessary to ensure the continued operation of the
organization. Companies are now looking out for new ways of giving themselves a
competitive advantage. New product, new image& new marketing idea are some of the
ways this can be achieved but enlightened and successful companies look towards their
people to provide the leading edge. Business process outsourcing is a type of outsourcing
that involves contracting of the operations and the responsibilities of a specific business
processes or functions to a third party service provider. Outsourcing system allows
companies to contract for services that are not within the scope of their expertise, so that
they can focus their time, money and energy on their core competencies instead of
wasting valuable resources trying to gain understanding of areas that are somebody else's
expertise.
LITERATURE REVIEW
Taylor, M. Susan; Bergmann, Thomas J. (1987) in their article emphasis that the
Organizational recruitment activities have been hypothesized to affect applicants’
reactions to the organization, independent of effects exerted by the job attributes
associated with the position (e.g., location, salary, title). The authors utilized a co
relational design and a field setting in assessing applicants’ reactions to a five-stage
recruitment program. Henning Weiner (2008) examines an area of the recruitment process
in today’s labor market from the point of view of the employer. More specifically, an
analysis is conducted with respect to the recruitment channels that Swedish firms utilize
in the present days. Lars Behrenz (2001) gives a picture of the recruitment behavior of
Swedish employers. Employers mainly recruit personnel in order to expand a certain
activity of their firm. On an average the total recruitment process takes about a month. In
first round employers mainly look for job seekers with good education and experience.
During the job interview the employer search for persons with professional knowledge,
personal engagement and social competence. Stephen Taylor (2001) investigated the
effectiveness of different recruitment sources used by six American companies for new
employees. New workers who came through referrals by current employees had longer
tenure with the organizations than did those recruited in other ways. Individual job
performance and attitudes toward the employer were largely unaffected by the source
through which the employee was recruited. Alexandra Rufini (2008) analyzed the
recruitment strategies of firms aiming to fill high job positions. They have considered
four recruitment channels actually used to hire high skilled workers: employee referrals,
private agencies, promotion and top notch Universities.
International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 -
6510(Online), Volume 4, Issue 3, May- June (2013)
16
ANALYSIS & INTERPRETATION
TABLE-1
Analysis of Variance between Nature of Job and Opinion on Academic Records
Considered During Selection
TABLE -2
F Ratio
Source of
Variation
SS d.f
Mean
Square
F-ratio
5% F-
limit
Between Columns 1301 (2-1) = 1
1301.0
0
38.26
F(1,3)=10.
13
Between Rows 251 (4-1) =3 83.67 2.46
F(3,3)=
9.28
Residual of error 102 1 x 3 = 3 34.00
Total 1654
(2 x4)-1 =
7
The analysis of variance between nature of job and opinion on academic records
considered during selection is marginally significant. Therefore it is clear that there is
significant variance between nature of job and opinion on academic records considered
during selection
Table 3
Garrett’s Rank Showing the Dimensions That Are Focused during Selection Based on
Their Importance
Dimensions
Garrett’s Scale Weighted
Average
Rank
75 60 50 45 24
Communication
skill
65 23 21 15 16 24.14 2
Technical skill 48 62 11 10 9 23.36 4
Interpersonal
ability
71 23 18 11 17 23.79 3
Self-motivation 38 15 54 18 15 24.82 1
Experience 11 19 27 36 47 22.29 5
Source: Primary Data
Opinion on Academic
Records considered
during selection
Nature of Job
Total
Technical Non-Technical
Very Much 21 4 25
Much 41 10 51
Not much 22 2 24
Not at all 37 3 40
Total 121 19 140
International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 -
6510(Online), Volume 4, Issue 3, May- June (2013)
17
TABLE 4Table Showing Relationships between Educational Qualification and
Procedure to Be Carried Out During Recruitment
Educational
Qualification
Procedures to be carried out during recruitment
TotalGeneral
Selection
Criteria
Job
Interviews
Through
HR
Specialist
Through
Operating
Manager
Technical (+2 &
Diploma)
14 6 16 9 45
Under Graduate 17 18 14 20 69
Post Graduate 7 5 9 5 26
Total 38 29 39 34 140
H0: Null Hypothesis There is no significant relationship between educational qualification
and procedure to be carried out during recruitment.H1: Alternative HypothesisThere is
significant relationship between educational qualification and procedure to be carried out
during recruitment.The result of the chi-square test reveals that the calculated chi-square
value (6.637) is less than the table chi-square value (12.988) at 5% level of significance and
therefore, the relationship between Educational Qualification and Procedure to be carried out
during recruitment is not significant. Thus the hypothesis is that the relationship between
educational qualification and procedure to be carried out during recruitment does not hold
good. There is no significant relationship between educational qualification and procedure to
be carried out during recruitment. Thus the null H0 hypothesis is accepted and alternative
(H1) is rejected.
TABLE 5Table Showing Relationships between Gender and Opinion on Job
Assignment and Qualification
Educational
Qualification
Opinion on Job assignment and qualification
Total
Agree Do not Know Strongly Agree
Technical (+2 & Diploma) 14 6 16 45
Under Graduate 17 18 14 69
Post Graduate 7 5 9 26
Total 38 29 39 140
H0: Null HypothesisThere is no significant relationship between Gender and opinion on job
assignment and qualification.H1: Alternative HypothesisThere is significant relationship
between Gender and opinion on job assignment and qualification. The result of the chi-square
test reveals that the calculated chi-square value (1.509) is less than the table chi-square value
(5.991) at 5% level of significance and therefore, the relationship between Gender and
opinion on job assignment and qualification is not significant. Thus the hypothesis is that the
relationship between gender and opinion on job assignment and qualification does not hold
good. There is no significant relationship between gender and opinion on job assignment and
qualification. Thus the null H0 hypothesis is accepted and alternative hypothesis (H1) is
rejected.
International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 -
6510(Online), Volume 4, Issue 3, May- June (2013)
18
CONCLUSION
A detailed analysis about the recruitment procedure followed at HCL and its
effectiveness has been made. The survey includes various staff in different departments at
HCL. The staff has a positive attitude towards the recruitment practices followed its medias
and contacting sources. All the important aspects observed from the study and the valuable
suggestions given by the staff regarding the Recruitment procedure are being highly
considered. Counting the survey made and the analysis of the study, it will be helpful for the
management in understanding the awareness and satisfaction among the staff regarding the
Recruitment procedure followed at HCL.
REFERENCES
1. Stephen Taylor (2001), The Relationship between sources of New Employees and
Attitude towards Job, The Journal of Social Psychology.
2. Alexandra Rufini (2008),Choosing recruitment channels to fill high job positions,
International Journal for Talent Management.
3. Lars Behrenz (2001), ‘Who gets the job and why? An explorative study of
employers’ recruitment behavior’, Journal of Applied Economics.
4. Henning Weiner (2008), A study of Recruitment Process Trends in Sweden -Which
factors shape businesses recruitment behavior?, Wiley’s Online Library.
5. Taylor, m. Susan; Bergmann, Thomas j. (1987), “Organizational recruitment activities
and applicants’reactions at different stages of the recruitment process.” Personnel
psychology, summer87, vol. 40 issue 2p261-285.
6. Vijaya Mani, “Recruitment Trends in the Indian Hro Sector”, International Journal of
Management (IJM), Volume 3, Issue 2, 2012, pp. 98 - 107, ISSN Print: 0976-6502,
ISSN Online: 0976-6510.
7. J. Neelakanta Gugesh and Dr. S. SheelaRani, “Effectiveness of Recruitment Process
in Multicultural Organization”, International Journal of Management (IJM), Volume
3, Issue 1, 2012, pp. 70 - 76, ISSN Print: 0976-6502, ISSN Online: 0976-6510.

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A study on effectiveness of recruitment process in hcl

  • 1. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 4, Issue 3, May- June (2013) 14 A STUDY ON EFFECTIVENESS OF RECRUITMENT PROCESS IN HCL TECHNOLOGIES-BPO CHENNAI 1 Aiswarya M 1 Lecturer Department of Management Studies, Vedavyasa Institute of Technology, Malappuram, Kerala India ABSTRACT The concept of outsourcing has evolved in early eighties. The companies began with delegating their non core functions to the external organizations that were specialized in providing a particular service, function or product. In outsourcing, the external organization would take on the management of the outsourced function. The outsourcers are mainly companies from US and UK, they outsource the functions within administrative support, inbound call centre services, technical support, document processing, financial and accounting services, intellectual property research and documentation, supply chain management, legal services , regulatory compliance documentation , medical transcription, payroll processing services ,sales and marketing , publishing, research and analysis, security, infrastructure facilities management, human resource management and training. Most organizations are opting to outsource because outsourcing enables organizations to access intellectual capital, focus on core competencies, shorten the delivery cycle time and reduce costs significantly. Various countries have become apopular destination for outsourcing.India has its own advantage which hasmade it as a natural destination foroutsourcing Apart from labor skills; India is rapidly developing its infrastructure to support highly skilled labors. The industry has been growing rapidly but apart from this recruiting and retaining the employees in BPO sector has become a difficult task. Keywords: Recruitment, BPO, Outsourcing, ITES, Call Centre. INTERNATIONAL JOURNAL OF MANAGEMENT (IJM) ISSN 0976-6502 (Print) ISSN 0976-6510 (Online) Volume 4, Issue 3, (May - June 2013), pp. 14-18 © IAEME: www.iaeme.com/ijm.asp Journal Impact Factor (2013): 6.9071 (Calculated by GISI) www.jifactor.com IJM © I A E M E
  • 2. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 4, Issue 3, May- June (2013) 15 I. INTRODUCTION Recruitment forms the first stage in the process which continues with selection and ceases with the placement of the candidate. It is the next step in the procurement function, the first being the manpower planning. Recruitment makes it possible to acquire the number and types of people necessary to ensure the continued operation of the organization. Companies are now looking out for new ways of giving themselves a competitive advantage. New product, new image& new marketing idea are some of the ways this can be achieved but enlightened and successful companies look towards their people to provide the leading edge. Business process outsourcing is a type of outsourcing that involves contracting of the operations and the responsibilities of a specific business processes or functions to a third party service provider. Outsourcing system allows companies to contract for services that are not within the scope of their expertise, so that they can focus their time, money and energy on their core competencies instead of wasting valuable resources trying to gain understanding of areas that are somebody else's expertise. LITERATURE REVIEW Taylor, M. Susan; Bergmann, Thomas J. (1987) in their article emphasis that the Organizational recruitment activities have been hypothesized to affect applicants’ reactions to the organization, independent of effects exerted by the job attributes associated with the position (e.g., location, salary, title). The authors utilized a co relational design and a field setting in assessing applicants’ reactions to a five-stage recruitment program. Henning Weiner (2008) examines an area of the recruitment process in today’s labor market from the point of view of the employer. More specifically, an analysis is conducted with respect to the recruitment channels that Swedish firms utilize in the present days. Lars Behrenz (2001) gives a picture of the recruitment behavior of Swedish employers. Employers mainly recruit personnel in order to expand a certain activity of their firm. On an average the total recruitment process takes about a month. In first round employers mainly look for job seekers with good education and experience. During the job interview the employer search for persons with professional knowledge, personal engagement and social competence. Stephen Taylor (2001) investigated the effectiveness of different recruitment sources used by six American companies for new employees. New workers who came through referrals by current employees had longer tenure with the organizations than did those recruited in other ways. Individual job performance and attitudes toward the employer were largely unaffected by the source through which the employee was recruited. Alexandra Rufini (2008) analyzed the recruitment strategies of firms aiming to fill high job positions. They have considered four recruitment channels actually used to hire high skilled workers: employee referrals, private agencies, promotion and top notch Universities.
  • 3. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 4, Issue 3, May- June (2013) 16 ANALYSIS & INTERPRETATION TABLE-1 Analysis of Variance between Nature of Job and Opinion on Academic Records Considered During Selection TABLE -2 F Ratio Source of Variation SS d.f Mean Square F-ratio 5% F- limit Between Columns 1301 (2-1) = 1 1301.0 0 38.26 F(1,3)=10. 13 Between Rows 251 (4-1) =3 83.67 2.46 F(3,3)= 9.28 Residual of error 102 1 x 3 = 3 34.00 Total 1654 (2 x4)-1 = 7 The analysis of variance between nature of job and opinion on academic records considered during selection is marginally significant. Therefore it is clear that there is significant variance between nature of job and opinion on academic records considered during selection Table 3 Garrett’s Rank Showing the Dimensions That Are Focused during Selection Based on Their Importance Dimensions Garrett’s Scale Weighted Average Rank 75 60 50 45 24 Communication skill 65 23 21 15 16 24.14 2 Technical skill 48 62 11 10 9 23.36 4 Interpersonal ability 71 23 18 11 17 23.79 3 Self-motivation 38 15 54 18 15 24.82 1 Experience 11 19 27 36 47 22.29 5 Source: Primary Data Opinion on Academic Records considered during selection Nature of Job Total Technical Non-Technical Very Much 21 4 25 Much 41 10 51 Not much 22 2 24 Not at all 37 3 40 Total 121 19 140
  • 4. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 4, Issue 3, May- June (2013) 17 TABLE 4Table Showing Relationships between Educational Qualification and Procedure to Be Carried Out During Recruitment Educational Qualification Procedures to be carried out during recruitment TotalGeneral Selection Criteria Job Interviews Through HR Specialist Through Operating Manager Technical (+2 & Diploma) 14 6 16 9 45 Under Graduate 17 18 14 20 69 Post Graduate 7 5 9 5 26 Total 38 29 39 34 140 H0: Null Hypothesis There is no significant relationship between educational qualification and procedure to be carried out during recruitment.H1: Alternative HypothesisThere is significant relationship between educational qualification and procedure to be carried out during recruitment.The result of the chi-square test reveals that the calculated chi-square value (6.637) is less than the table chi-square value (12.988) at 5% level of significance and therefore, the relationship between Educational Qualification and Procedure to be carried out during recruitment is not significant. Thus the hypothesis is that the relationship between educational qualification and procedure to be carried out during recruitment does not hold good. There is no significant relationship between educational qualification and procedure to be carried out during recruitment. Thus the null H0 hypothesis is accepted and alternative (H1) is rejected. TABLE 5Table Showing Relationships between Gender and Opinion on Job Assignment and Qualification Educational Qualification Opinion on Job assignment and qualification Total Agree Do not Know Strongly Agree Technical (+2 & Diploma) 14 6 16 45 Under Graduate 17 18 14 69 Post Graduate 7 5 9 26 Total 38 29 39 140 H0: Null HypothesisThere is no significant relationship between Gender and opinion on job assignment and qualification.H1: Alternative HypothesisThere is significant relationship between Gender and opinion on job assignment and qualification. The result of the chi-square test reveals that the calculated chi-square value (1.509) is less than the table chi-square value (5.991) at 5% level of significance and therefore, the relationship between Gender and opinion on job assignment and qualification is not significant. Thus the hypothesis is that the relationship between gender and opinion on job assignment and qualification does not hold good. There is no significant relationship between gender and opinion on job assignment and qualification. Thus the null H0 hypothesis is accepted and alternative hypothesis (H1) is rejected.
  • 5. International Journal of Management (IJM), ISSN 0976 – 6502(Print), ISSN 0976 - 6510(Online), Volume 4, Issue 3, May- June (2013) 18 CONCLUSION A detailed analysis about the recruitment procedure followed at HCL and its effectiveness has been made. The survey includes various staff in different departments at HCL. The staff has a positive attitude towards the recruitment practices followed its medias and contacting sources. All the important aspects observed from the study and the valuable suggestions given by the staff regarding the Recruitment procedure are being highly considered. Counting the survey made and the analysis of the study, it will be helpful for the management in understanding the awareness and satisfaction among the staff regarding the Recruitment procedure followed at HCL. REFERENCES 1. Stephen Taylor (2001), The Relationship between sources of New Employees and Attitude towards Job, The Journal of Social Psychology. 2. Alexandra Rufini (2008),Choosing recruitment channels to fill high job positions, International Journal for Talent Management. 3. Lars Behrenz (2001), ‘Who gets the job and why? An explorative study of employers’ recruitment behavior’, Journal of Applied Economics. 4. Henning Weiner (2008), A study of Recruitment Process Trends in Sweden -Which factors shape businesses recruitment behavior?, Wiley’s Online Library. 5. Taylor, m. Susan; Bergmann, Thomas j. (1987), “Organizational recruitment activities and applicants’reactions at different stages of the recruitment process.” Personnel psychology, summer87, vol. 40 issue 2p261-285. 6. Vijaya Mani, “Recruitment Trends in the Indian Hro Sector”, International Journal of Management (IJM), Volume 3, Issue 2, 2012, pp. 98 - 107, ISSN Print: 0976-6502, ISSN Online: 0976-6510. 7. J. Neelakanta Gugesh and Dr. S. SheelaRani, “Effectiveness of Recruitment Process in Multicultural Organization”, International Journal of Management (IJM), Volume 3, Issue 1, 2012, pp. 70 - 76, ISSN Print: 0976-6502, ISSN Online: 0976-6510.