Learn why iWave banned the word wealth screening and created PROscreen! Learn how iWave uses the best wealth, biographical and philanthropic information in the industry, to help Education, Healthcare, and Nonprofit organizations determine who to ask, how much to ask for, and when to ask for it.
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
What we do
Using the best wealth, biographical and philanthropic information in the industry,
we help Education, Healthcare, and Nonprofit organizations determine:
WHO to Ask
HOW MUCH to Ask For
WHEN to ASK
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
PROscore
A prospect/donor scoring system with built in customization and
transparency so you can have more confidence in your scores.
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
The components of a PROscore
PROPENSITY Rating
Do they have a history of giving?
AFFINITY Rating
How much do they like your cause?
BASELINE CAPACITY Rating
How much do they have to give?
John M. Smith
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
This Year… PROscreen
Use PROscreen to build a prioritized list of potential donors who
have the CAPACITY and are INCLINED to give to your organization.
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
Why Ban Wealth Screening
1. Time Consuming
2. Too Many False Positives
3. Incomplete Picture
4. Quickly Out of Date
… WHY?
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
ISSUE #1
Issue = Time Consuming
Solution = Run small screens often or larger screens
annually & get results within 2 days versus more than 1
week
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
Issue #2
Issue = Too Many False Positives
Solution = You select the Confidence of Match
• Less restrictive
• More false positives
• More validation post screen
• More restrictive
• No false positives
• Add additional records post screen
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
Issue #3
Issue = Incomplete Picture
Solution = Customize PROPENSITY, AFFINITY &
CAPACITY to align with fundraising strategy
1. Input Baseline Capacity Ranges
2. Adjust Weighting
3. Select Affinity
“I’m looking for individuals with a connection to…”
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
Issue #4
Issue = Quickly Out of Date
Solution = A workbench to validate, add/delete
records, refresh results, & set alerts
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ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
Prospect Screening Done Differently
PROscreen
BTA
• Screen a large number of prospects
• Identify & prioritize top prospective donors
• Create PROfiles for top prospects, then validate, add/delete records &
refresh results
15. ABOUT EVOLUTION PROscore PROscreen ISSUES DEMO QUESTIONS
Thank You
Thank You
Gerry Lawless
President & CEO, iWave
gerry.lawless@iwave.com
902.894.3012