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The Future of 
AMS Systems: 
A Provocative 
Discussion 
Tuesday December 16, 3:30 
pm 
Hashtag: #tech14 LD1
“The future is already 
here. It’s just not 
evenly distributed 
yet.” 
William Gibson 
@techconf #tech14
Your Esteemed Panel 
• Te r i Ca r d e n , Fo u n d e r , Re v i ewMyAMS. c om 
• L o r e t t a De L u c a , CEO, De lCo r 
• Ma r k Do r s e y, Ex e c u t i v e Di r e c t o r a n d CEO, 
Ame r i c a n Sn ows p o r t s Ed u c a t i o n As s o c i a t i o n 
• Da v i d Gamme l , Ex e c u t i v e Di r e c t o r , 
En t omo l o g i c a l So c i e t y o f Ame r i c a (Mo d e r a t o r ) 
• Ma r k Pa t t e r s o n , SVP So l u t i o n s , Ap t i f y 
• Si g Va nDamme , Fo u n d e r a n d Ch i e f Cu s t ome r 
Of f i c e r , Nimb l eUs e r 
@techconf #tech14
David’s AMS Journey 
• Custom on Wang (Dumb terminal ) 
• Custom on Paradox (MS-DOS based) 
• TASS on FoxPro (Windows! ) 
• MEI (The Terminal St r ikes Back) 
• TASS (Return of the Windows) 
• NetForum (Web-based) 
• Associat ionAnywhere (Web-based) 
@techconf #tech14
Format Today 
4-minute topi c bloc k s . 
Each bloc k has a di s cus s ion s tar ter. 
Ground rules : 
• Debate the ideas ; 
• Respec t each other ; 
• Prov ide value to YOU; 
• Have fun! 
@techconf #tech14
@techconf #tech14 
Is there a 
difference 
between AMS 
and CRM? 
Loretta
Borg vs. Symphony: 
Should the AMS have 
all functionality or be 
one system among 
many? 
Mark D 
@techconf #tech14
@techconf #tech14 
Bigger shift for 
AMS/CRM: 
Internet or 
Mobile? 
Sig
@techconf #tech14 
Should the AMS 
be designed for 
the member or 
the staff? 
Teri
@techconf #tech14 
Is association 
data actually 
big? 
Mark P
@techconf #tech14 
Biggest 
challenge in data 
analytics: 
management or 
technology? 
Mark D
@techconf #tech14 
Will the 
AMS/CRM remain 
among top capital 
investments for 
associations? 
Loretta
@techconf #tech14 
Which is a stronger 
AMS competitive 
advantage today: 
technology or 
deployment 
effectiveness? 
Teri
@techconf #tech14 
Should the AMS 
actually be an 
Engagement 
Management 
System? 
Mark D
@techconf #tech14 
Will AMS 
innovation outpace 
the ability of 
organizations to 
implement? 
Mark P
@techconf #tech14 
What will be the 
next wave of 
automation with 
AMS systems? 
Sig
Questions if time 
allows… 
@techconf #tech14
Parting Shot! 
@techconf #tech14

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The Future of AMS Systems: A Provocative Discussion

  • 1. The Future of AMS Systems: A Provocative Discussion Tuesday December 16, 3:30 pm Hashtag: #tech14 LD1
  • 2. “The future is already here. It’s just not evenly distributed yet.” William Gibson @techconf #tech14
  • 3. Your Esteemed Panel • Te r i Ca r d e n , Fo u n d e r , Re v i ewMyAMS. c om • L o r e t t a De L u c a , CEO, De lCo r • Ma r k Do r s e y, Ex e c u t i v e Di r e c t o r a n d CEO, Ame r i c a n Sn ows p o r t s Ed u c a t i o n As s o c i a t i o n • Da v i d Gamme l , Ex e c u t i v e Di r e c t o r , En t omo l o g i c a l So c i e t y o f Ame r i c a (Mo d e r a t o r ) • Ma r k Pa t t e r s o n , SVP So l u t i o n s , Ap t i f y • Si g Va nDamme , Fo u n d e r a n d Ch i e f Cu s t ome r Of f i c e r , Nimb l eUs e r @techconf #tech14
  • 4. David’s AMS Journey • Custom on Wang (Dumb terminal ) • Custom on Paradox (MS-DOS based) • TASS on FoxPro (Windows! ) • MEI (The Terminal St r ikes Back) • TASS (Return of the Windows) • NetForum (Web-based) • Associat ionAnywhere (Web-based) @techconf #tech14
  • 5. Format Today 4-minute topi c bloc k s . Each bloc k has a di s cus s ion s tar ter. Ground rules : • Debate the ideas ; • Respec t each other ; • Prov ide value to YOU; • Have fun! @techconf #tech14
  • 6. @techconf #tech14 Is there a difference between AMS and CRM? Loretta
  • 7. Borg vs. Symphony: Should the AMS have all functionality or be one system among many? Mark D @techconf #tech14
  • 8. @techconf #tech14 Bigger shift for AMS/CRM: Internet or Mobile? Sig
  • 9. @techconf #tech14 Should the AMS be designed for the member or the staff? Teri
  • 10. @techconf #tech14 Is association data actually big? Mark P
  • 11. @techconf #tech14 Biggest challenge in data analytics: management or technology? Mark D
  • 12. @techconf #tech14 Will the AMS/CRM remain among top capital investments for associations? Loretta
  • 13. @techconf #tech14 Which is a stronger AMS competitive advantage today: technology or deployment effectiveness? Teri
  • 14. @techconf #tech14 Should the AMS actually be an Engagement Management System? Mark D
  • 15. @techconf #tech14 Will AMS innovation outpace the ability of organizations to implement? Mark P
  • 16. @techconf #tech14 What will be the next wave of automation with AMS systems? Sig
  • 17. Questions if time allows… @techconf #tech14