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LAW OF
DEMINISHING
MARGINAL UTILITY
VS.Roshan
BBA SECTION ‘B’
I would like to take this opportunity to express my gratitude and appreciation to the
individuals and resources that have played a significant role in the completion and success
of this presentation. First and foremost, I would like to thank my FacilitatorDR.Sudhakaran.N
sir for this opportunity And I would like to thank my professor/advisor mountbatten SIR for
their guidance, support, and valuable feedback throughout the process of preparing this
presentation. Your expertise and encouragement have been instrumental in shaping my
ideas and improving the overall quality of my work. I would also like to extend my heartfelt
thanks to my fellow classmates and friends who have provided me with inspiration and
encouragement. Your insights and discussions have enriched my understanding of the topic
and have been a source of motivation.I would like to thank the collage management and
dean mrs.DR.M.M Ramya mam and deputy dean mrs.DR.R.Surekha mam.I am grateful for
the online resources that have made research for this presentation possible. Furthermore, I
want to acknowledge the support of my family for their unwavering encouragement and
belief in my abilities. Your love and support have been my pillars of strength throughout this
journey. Last but not least, I would like to express my appreciation to the audience for their
time and attention. Your presence here today is a testament to your interest in the subject,
and I hope this presentation meets your expectations.In conclusion, this presentation would
not have been possible without the collective support and encouragement of all these
individuals and resources. Thank you all for being a part of this journey and for making this
presentation a reality
Thank you.
Acknowledgment
About Me
Enthusiast of Emerging Technologies 🚀
Devotee to my Golden Retriever 🐶
Presentation Enthusiast 🎤
Apple Aficionado 🍏
Nature Lover and Hiker 🏞️
Music Lover: Taylor Swift, Ed Sheeran,
Dua Lipa
Avid Traveler ✈️
Proud Foodie 🍔🍕🍣
VS.ROSHAN
MARGINAL
The term marginal refers to the effects of a small change in
consumption.
'Marginal considerations are considerations which concern a slight
increase or reduction of the stock of anything which we possess.'
UTILITY
The consumption of various unit of commodity.
TOTAL UTILITY(TU)
The sum total of satisfaction which a consumer receives by
consuming the various unity of the commodity.
(The more unit of a commodity he consumes, the greater will be his
total utility)
@reallygreatsite
1. INITIAL UTILITY
2. TOTAL UTILITY
3. MAGINAL UTILITY
MEASUREMENT OF UTILITY
RELATIONSHIP B/W TOTAL
UTILITY & MARGINAL UTILITY
The concept of marginal utility grew out of attempts by
economists to explain the determination of price.
·
Marginal utility can be defined as a measure of relative
satisfaction gained or lost from an increase or decrease
in the consumption of that good or service.
Examples- A motor vehicle or A haircut
Marginal utility(MU)
DEFINITION
The law of diminishing marginal utility describes a
familiar and fundamental tendency of human behavior.
"The law of diminishing marginal utility states that, "as a
consumer consumes more and more units of a specific
commodity, utility from the successive units goes on
diminishing".
ASSUMPTIONS OF THE
LAW:-
Various units of goods are homogenous.
There is no time gap between consumption of the different units.
Consumer is rational
(So aims at maximization of utility of the product)
Tastes, preferences, and fashion remain unchanged.
Consumers posses perfect knowledge of the price in the market No price
change
It assumes Law of marginal diminishing Utility
Utilities of different commodities are independent of each other
These assumptions are -
The law of diminishing utility is based upon three facts.
Firstly
The wants of a man are unlimited but single want can be satisfied. As a man gets
more and more units of a commodity, the desire of his want for that good goes on
falling. A point is reached when the consumer no longer wants any more units of that
good,
Secondly
Different goods are not perfect substitutes for each other in the satisfaction of
various particular wants.
• Thirdly
There is no change in the tastes of the consumers.
Law based upon
three facts:
Suppose a person is thirsty and the price of water is zero. He takes one glass of
water which gives him great satisfaction. We can say the first glass of water has
great utility for him.
He then takes second glass of water. The utility of the second glass of water is less
than that of first glass of water. The utility declines because the edge of his thirst
has been blunted to a great extent.
If he drinks third glass of water, the utility of the third glass will be less than that of
second and so on. The utility goes on diminishing with the consumption of every
successive glass of water till it drops down to zero.
It is the position of consumer's equilibrium or maximum satisfaction. If the
consumer is forced further to take a glass of water, it leads to disutility causing total
utility-to decline. The marginal utility will become negative. A rational consumer will
stop taking water at the point at which marginal utility becomes negative even if
the good is free.
In short, when a good is free, a consumer increases consumption of a good so long
its additional units provide him positive marginal utility.
Example
The following table will make the law of
diminishing marginal utility more clear.
From the above table,
It is clear that in a given span of time :-
The first glass of water to a thirsty man gives 20 units of utility. • When he
takes second glass of water, the marginal utility goes down to 12 units.
When he consumes fifth glass of water, the marginal utility drops down to
zero and if the consumption of water is forced further from this point, the
utility changes into disutility (-3).
• Here it may be noted that the utility of the successive units consumed
diminishes not because they are of inferior in quality than that of others. We
assume that all the units of a commodity consumed are exactly alike.
The graph will make the law of
diminishing marginal utility more clear.
OX we measure units of a commodity consumed and OY is shown the marginal utility
derived from them. The marginal utility of the first glass of water is called initial utility.
It is equal to 20 units. The MU of the 5th glass of water is zero. It is called the satiety
point. The MU of the 6th glass of water is negative -3.
Tie MU curve here lies below the OX axis. The utility curve MM falls from left down to
the right showing that the marginal utility of the success units of glasses of water is
falling.
When a good is scarce and so priced the consumer will increase the consumption of a
commodity up to the extent where his marginal utility for the good equals the price
which he has to pay, i.e. Mu = P.
In the above figure,
LIMITATIONS OF THE LAW
Case of intoxicants.
Application to money.
Rare collections.
Utility is subjective
Cardinal measurement of utility is not possible
Every commodity is not an independent commodity Marginal utility can't be estimated for all
commodities Doesn't explain Giffen paradox
(Consumption of liquor defies the law for a short period. The more a person drinks, the more he
likes it)
(The law equally holds good for money. It is true that more money the man has the more greedy)
(If there are only two diamonds in the world, the possession of 2nd diamond will push up the
marginal utility.)
Example: collection of the rare stamps and coins
THANK YOU

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LAW OF DEMINISHING MARGINAL UTILI.pdf

  • 2. I would like to take this opportunity to express my gratitude and appreciation to the individuals and resources that have played a significant role in the completion and success of this presentation. First and foremost, I would like to thank my FacilitatorDR.Sudhakaran.N sir for this opportunity And I would like to thank my professor/advisor mountbatten SIR for their guidance, support, and valuable feedback throughout the process of preparing this presentation. Your expertise and encouragement have been instrumental in shaping my ideas and improving the overall quality of my work. I would also like to extend my heartfelt thanks to my fellow classmates and friends who have provided me with inspiration and encouragement. Your insights and discussions have enriched my understanding of the topic and have been a source of motivation.I would like to thank the collage management and dean mrs.DR.M.M Ramya mam and deputy dean mrs.DR.R.Surekha mam.I am grateful for the online resources that have made research for this presentation possible. Furthermore, I want to acknowledge the support of my family for their unwavering encouragement and belief in my abilities. Your love and support have been my pillars of strength throughout this journey. Last but not least, I would like to express my appreciation to the audience for their time and attention. Your presence here today is a testament to your interest in the subject, and I hope this presentation meets your expectations.In conclusion, this presentation would not have been possible without the collective support and encouragement of all these individuals and resources. Thank you all for being a part of this journey and for making this presentation a reality Thank you. Acknowledgment
  • 3. About Me Enthusiast of Emerging Technologies 🚀 Devotee to my Golden Retriever 🐶 Presentation Enthusiast 🎤 Apple Aficionado 🍏 Nature Lover and Hiker 🏞️ Music Lover: Taylor Swift, Ed Sheeran, Dua Lipa Avid Traveler ✈️ Proud Foodie 🍔🍕🍣 VS.ROSHAN
  • 4. MARGINAL The term marginal refers to the effects of a small change in consumption. 'Marginal considerations are considerations which concern a slight increase or reduction of the stock of anything which we possess.' UTILITY The consumption of various unit of commodity. TOTAL UTILITY(TU) The sum total of satisfaction which a consumer receives by consuming the various unity of the commodity. (The more unit of a commodity he consumes, the greater will be his total utility) @reallygreatsite
  • 5. 1. INITIAL UTILITY 2. TOTAL UTILITY 3. MAGINAL UTILITY MEASUREMENT OF UTILITY
  • 6. RELATIONSHIP B/W TOTAL UTILITY & MARGINAL UTILITY
  • 7. The concept of marginal utility grew out of attempts by economists to explain the determination of price. · Marginal utility can be defined as a measure of relative satisfaction gained or lost from an increase or decrease in the consumption of that good or service. Examples- A motor vehicle or A haircut Marginal utility(MU)
  • 8. DEFINITION The law of diminishing marginal utility describes a familiar and fundamental tendency of human behavior. "The law of diminishing marginal utility states that, "as a consumer consumes more and more units of a specific commodity, utility from the successive units goes on diminishing".
  • 9. ASSUMPTIONS OF THE LAW:- Various units of goods are homogenous. There is no time gap between consumption of the different units. Consumer is rational (So aims at maximization of utility of the product) Tastes, preferences, and fashion remain unchanged. Consumers posses perfect knowledge of the price in the market No price change It assumes Law of marginal diminishing Utility Utilities of different commodities are independent of each other These assumptions are -
  • 10. The law of diminishing utility is based upon three facts. Firstly The wants of a man are unlimited but single want can be satisfied. As a man gets more and more units of a commodity, the desire of his want for that good goes on falling. A point is reached when the consumer no longer wants any more units of that good, Secondly Different goods are not perfect substitutes for each other in the satisfaction of various particular wants. • Thirdly There is no change in the tastes of the consumers. Law based upon three facts:
  • 11. Suppose a person is thirsty and the price of water is zero. He takes one glass of water which gives him great satisfaction. We can say the first glass of water has great utility for him. He then takes second glass of water. The utility of the second glass of water is less than that of first glass of water. The utility declines because the edge of his thirst has been blunted to a great extent. If he drinks third glass of water, the utility of the third glass will be less than that of second and so on. The utility goes on diminishing with the consumption of every successive glass of water till it drops down to zero. It is the position of consumer's equilibrium or maximum satisfaction. If the consumer is forced further to take a glass of water, it leads to disutility causing total utility-to decline. The marginal utility will become negative. A rational consumer will stop taking water at the point at which marginal utility becomes negative even if the good is free. In short, when a good is free, a consumer increases consumption of a good so long its additional units provide him positive marginal utility. Example
  • 12. The following table will make the law of diminishing marginal utility more clear.
  • 13. From the above table, It is clear that in a given span of time :- The first glass of water to a thirsty man gives 20 units of utility. • When he takes second glass of water, the marginal utility goes down to 12 units. When he consumes fifth glass of water, the marginal utility drops down to zero and if the consumption of water is forced further from this point, the utility changes into disutility (-3). • Here it may be noted that the utility of the successive units consumed diminishes not because they are of inferior in quality than that of others. We assume that all the units of a commodity consumed are exactly alike.
  • 14. The graph will make the law of diminishing marginal utility more clear.
  • 15. OX we measure units of a commodity consumed and OY is shown the marginal utility derived from them. The marginal utility of the first glass of water is called initial utility. It is equal to 20 units. The MU of the 5th glass of water is zero. It is called the satiety point. The MU of the 6th glass of water is negative -3. Tie MU curve here lies below the OX axis. The utility curve MM falls from left down to the right showing that the marginal utility of the success units of glasses of water is falling. When a good is scarce and so priced the consumer will increase the consumption of a commodity up to the extent where his marginal utility for the good equals the price which he has to pay, i.e. Mu = P. In the above figure,
  • 16. LIMITATIONS OF THE LAW Case of intoxicants. Application to money. Rare collections. Utility is subjective Cardinal measurement of utility is not possible Every commodity is not an independent commodity Marginal utility can't be estimated for all commodities Doesn't explain Giffen paradox (Consumption of liquor defies the law for a short period. The more a person drinks, the more he likes it) (The law equally holds good for money. It is true that more money the man has the more greedy) (If there are only two diamonds in the world, the possession of 2nd diamond will push up the marginal utility.) Example: collection of the rare stamps and coins