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FIFA 14
Identify and describe the Target
audience
• Fifa 14 is a is a 2013 sports football video game developed by EA
Canada and published by Electronics Arts.
• The release date for FIFA 14 is September 24, 2013 in North
America and September 27, 2013 throughout Europe.
• FIFA Ultimate Team is the popular game mode within EA SPORTS
FIFA that reflects the best recent real-world performances of the
world's best players.
• The Target audience of Fifa 14 is 3 years old and above and this
game was designed for them because they can enjoy this game and
have fun as well.
• But the Target audience actually goes to boys who are over 10 years
old and above because younger don’t play much Fifa a lot
How the Game did when it was released
• Fifa 14 has sold more than 100 million copies worldwide, making it
one of the best-selling video game franchises.
• 3.3 million games sold and over $186 million generated at retail in
its first week of release on Fifa 14
• The Reviews of Fifa 14 that I got is Fifa, like Call of Duty, is a title
that simply sells. While this year's Pro Evolution Soccer has provided
the more technical game with its emphasis on ball physics and fine
control, Fifa has the branding and legacy to attract players without
even trying
• The Criticism of Fifa 14 was that they are disappointed with the free
kick system; however they also said "Free-kicks are still too dull and
also they said "the need to reinvent FIFA 14 is less of an issue for EA
Sports, who have instead opted to tweak and refine the action on
the pitch and options away from it."

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Unit 1 Assignment 2: Game release

  • 2. Identify and describe the Target audience • Fifa 14 is a is a 2013 sports football video game developed by EA Canada and published by Electronics Arts. • The release date for FIFA 14 is September 24, 2013 in North America and September 27, 2013 throughout Europe. • FIFA Ultimate Team is the popular game mode within EA SPORTS FIFA that reflects the best recent real-world performances of the world's best players. • The Target audience of Fifa 14 is 3 years old and above and this game was designed for them because they can enjoy this game and have fun as well. • But the Target audience actually goes to boys who are over 10 years old and above because younger don’t play much Fifa a lot
  • 3. How the Game did when it was released • Fifa 14 has sold more than 100 million copies worldwide, making it one of the best-selling video game franchises. • 3.3 million games sold and over $186 million generated at retail in its first week of release on Fifa 14 • The Reviews of Fifa 14 that I got is Fifa, like Call of Duty, is a title that simply sells. While this year's Pro Evolution Soccer has provided the more technical game with its emphasis on ball physics and fine control, Fifa has the branding and legacy to attract players without even trying • The Criticism of Fifa 14 was that they are disappointed with the free kick system; however they also said "Free-kicks are still too dull and also they said "the need to reinvent FIFA 14 is less of an issue for EA Sports, who have instead opted to tweak and refine the action on the pitch and options away from it."