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Do the wiki and blog dance Gustav Jonsson, Mindroute [email_address] www.mindroute.com
"IF HP KNEW WHAT HP KNOWS, WE WOULD BE THREE TIMES AS PROFITABLE." ,[object Object]
90-9-1 Enterprise 2.0 Wikis Bloggar Trädgårdsmästarna Inflation Men intranätet då? När ska vi ha tid med detta då?
 
FÖRST OCH FRÄMST – WEBB 2.0?
… ÄR EN FÖRÄNDRING I  VÅRT BEETENDE!
 
KONTROLLEN HAR LÄMNATS ÖVER TILL BESÖKAREN  (KUNDEN) ,[object Object]
TILLGÄNGLIGHETEN HAR ÖKAT ,[object Object]
… ÄR DE SOM SKAPAR ENGAGEMANG ,[object Object]
FÖRETAGSEGOT
 
 
 
DE SKA LÖSA EN UPPGIFT – KORTAST VÄG = VINNER! ,[object Object]
 
… BJUDA UPP TILL DANS! ,[object Object]
 
Enterprise 2.0 = Nytt  buzzword  som  Gartner & co  hittat på  för att sälja dyra rapporter Kort och gott... webb 2.0 för företag
2) Wikis 1) Bloggar
Framgångsfaktorer Motstånd &  utmaningar
You’re the  champ!
Hitta eldsjälarna
Bjud in chefen
Trädgårdsmä starn a
Medvetna fel ,[object Object]
Belöning
Identitet
Viral  marknadsföring
Policy
Tr ädvysde tox
Författarens  ansvar & trädgådsmästarna
90-9-1 Läser Ändrar Skapar 184 trädgårdsmästare/champs efter 12 månader Cirka 60% - att jämföra då med 10% enligt formlen ovan Janssen-Cilag 300 (27, 3)
Men intranätet  då?
När ska vi ha tid med detta då?! ,[object Object],[object Object]
Inflation No more damn wikis! Stop The  Blogging! Enough Is Enough
För mycket  struktur
Be the champ! Eldsjälarna Bjud in chefen Trädgårdsmästarna Lös uppgiften Bjud upp till dans
 
Do the wiki and blog dance Gustav Jonsson, Mindroute [email_address] www.mindroute.com

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