Shakeup Call
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@shakeupcall helps you wake up with friends! Pick a funny noise and we call you for your alarm. If you don't answer, your friends pick the next call! We gave this presentation at Startup Weekend Seattle on June 12, 2011 and won a prize for the "Most Disruptive" startup!
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Shakeup Call
- 1. It’s hard to wake up. (and boring.)
- 2. Wake up and have fun!
- 3. You replaced with Doesn’t Always Work.
- 4. We made a social alarm clock.
- 5. We made a social alarm clock. And yesterday, Sleep.fm asked us to cease and desist.
- 6. PIVOT? We made a social alarm clock. We help you wake up with friends!
- 7. It’s Easy! 1. Set an Alarm. 2. Connect 3. We call you with
- 9. Answer the phone. Listen to a friend’s message!
- 10. Today: Prove you’re awake with a math problem
- 11. Would you pay $3/month? Trend: Not 18-29 year old MEN OUR MARKET n=401 surveymonkey survey
- 12. Keep calling, with funny messages Our most likely customers said they need us to... 60% call until they wake up send a funny message from a friend 42% n=78
- 13. User Revenue: $3+/month 14 day Record Voice and/or pick sounds free trial $3/month Ringtones and Sounds subscription Transform Speech (talk like T-Pain)
- 14. User Cost: $2/month 30 1-minute ShakeupCalls Average of 2 repeat calls ~100 Twilio min per customer/mo. x 2 cents/min. + assume already licensed media or ringtones or public domain
- 15. 100+ People LaunchRock + Survey. Waiting to Try it.
- 16. A big market that wakes up every day 18 Million US College Students http://nces.ed.gov/fastfacts/display.asp?id=98 22 Million US Workers with Difficult Schedules http://www.tdi.state.tx.us/pubs/videoresource/stpshiftworkers.pdf 4 Million High Tech Workers (A lot of devs) http://www.xconomy.com/san-diego/2010/04/28/high-tech-jobs-stayed-resilient-amid-last-years-national-job-losses-techamerica-says/
- 17. Works, but not quite done. Payments Trial Limits Finish Social Features
- 18. Future Ideas Custom Quiz to Wake Up Funny #FAIL Call of the Day! Birthday/Anniversary Premium Content/Ads
- 19. ShakeupCall wake up. have fun. ShakeupCall.com @ShakeupCall
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