The "Organizational Culture & Ethics in Business" PowerPoint presentation offers a compelling exploration of the intertwined dynamics shaping the character of businesses. Delving into the essence of organizational culture, the presentation defines it as the shared values and practices that define an organization's identity, emphasizing its pivotal role in influencing employee behavior and overall organizational performance. Additionally, the significance of ethics in business is underscored, elucidating how moral principles guide decision-making and contribute to building trust and credibility. The presentation further provides insights into building a positive organizational culture, navigating ethical dilemmas, and adopting strategies for ethical decision-making, supported by real-world case studies. It culminates with a call for fostering a culture of continuous improvement, recognizing adaptability, training, and measurement as key components in nurturing a positive ethical culture for sustainable success in the dynamic business landscape.

1. Organizational culture &
Ethics in Business
By: Mansi Gupta (17)
Pritima Yadav (57)

2. ORGANISATIONAL CULTURE IN BUSINESS
• Organizational culture refers to the shared
values, beliefs, behaviors, and customs that
shape the environment and influence the
actions of those within the organization. Organizational
culture
Beliefs
Values
environment
Behaviors

3. ORGANIZATIONAL CULTURE
Organizational culture sets the tone for
ethical behavior and establishes a
foundation for ethical decision-making.
ETHICS OF BUSINESS
A strong ethical culture within an
organization can have a positive impact on
the behavior of employees and contribute
to the success of the organization.

4. Importance
of culture
and Ethics
•Improve recruitment efforts – 77% of workers
consider a company’s culture before applying
•Improve employee retention – culture is one of
the main reasons that 65% of employees stay in their job
•Improve brand identity – 38% of employees
report wanting to change their job due to poor
company culture
•Improve engagement – companies with a positive
culture have up to 72% higher employee engagement
rate

5. ETHICS ON BUSINESS DECISION MAKING :
• Ethics in business are as much important as
making profit in business. Ignoring ethics
may giving you success in profit but
decreasing the value of company in the eyes
of customers.
• The unethical practices will bring down the
company’s reputation resulting the
downfall in future.
• Corporate governance is established and
regulated with the sole purpose of ensuring
that every business adheres to the ethical
guidelines or framework, developed keeping
into consideration the impact on the public.

6. IMPACTS OF
ETHICS :
Employees
trusts 1.
Business
reputation
Future
of
company
2. Growth

7. CASE STUDY :
"Tata Group: Ethics & Culture Driving Success"
•Introduction: Founded in 1868, Tata Group is India's venerable conglomerate, excelling
across sectors. This case study delves into the pivotal role of organizational culture and
ethics in their remarkable success.
•Organizational Culture at Tata:
• Long-Term Focus: Sustainability and ethics are central to Tata's long-term
perspective.
• Ethical Leadership: Demonstrated through decisions prioritizing ethics over
profits.
• Employee-Centric: Tata values employees, fostering inclusivity.
• Innovation & Adaptation: Embracing innovation and market adaptation.

8. 2 .“SUCCESS & Importance"
•Success through Ethics:
• Global Expansion: Facilitated global
expansion, e.g., TCS's worldwide reach.
• Customer Loyalty: Ethical practices foster
customer loyalty, especially in safety and
sustainability (Tata Motors).
• Investor Confidence: Attracted long-term
investors through ethical governance
• Impact of Organizational Culture:
• Social Responsibility: Tata Trusts fund
education, healthcare, and community
development.
• Employee Engagement: Inclusive culture
drives high employee engagement.
• Innovation: Culture of innovation leads to
pioneering projects like renewable energy
ventures (Tata Power) and electric vehicles
(Tata Motors).

9. Conclusion:
In conclusion, the relationship between organizational culture and ethics is complex
and multifaceted. A strong ethical culture can positively impact employees’ behavior,
promote ethical decision-making, and enhance the organization’s reputation.
Conversely, a weak ethical culture can lead to unethical practices and damage the
reputation of the organization. As such, organizations should strive to cultivate a strong
ethical culture to promote responsible behavior and ensure the organization’s success.

10. THANK YOU!