Gemma Smith is a 20-year-old student and part-time waitress who enjoys going out with friends on weekends when not working at the local café every Saturday afternoon. In her spare time, she likes going to the cinema to watch comedy and romance films. Gemma is described as laid back and easygoing, spending most of her time with her best friend Dale, who also works at the same café, though they insist they are just friends.

1. Target Audience profile -
Name: Gemma Smith
Age:20
Relationship Status: In a
relationship of 2 years
Occupation: Student and
part time waitress
Description:
Gemma enjoys, going out with her friends at the weekend,
whenever she is not working. She works at the local café,
as a waitress every Saturday afternoon.
Also in her spare time Gemma enjoys going to the
cinema, to watch all types of films. Her favourite genre of
film is comedy and romance. She is quite a laid back girl,
and describes her self as easy going. Her best friend is
called Dale, they spend every day together, at college and
at the weekends. He even works as a waiter in the same
café as her. A lot of people think that Gemma and Dale
are dating, but Dale always assures people they are
definitely not