2. 2
Prophet is a next
generation consultancy
built on the belief there
is a better way to grow
3. 3
We help leading companies
transform how they win in
market by becoming more
relevant to their customers
in a more digital world
4. 4
Being relevant to more empowered
customers is the critical challenge
leading companies face today
CUSTOMER -
OBSESSION
1
In touch with how
customers live
and work, their
needs and
desires.
INSPIRATION2
Inspires, has a
purpose,is
trustworthy and
authentic.
INNOVATION3
Pushes the status
quo, engages in
creative ways,
finds novel
solutions.
PRAGMATISM4
Makes
experiences easy.
Is dependable,
available,and
consistent.
DRIVERS OF RELEVANCE*
Relevant - to be the solution customers turn to in a world
of easy access to an array of viable alternatives
*January 2016 Prophet Cross-Industry Study
5. 5
We provide the integrated tools
needed to boost relevance
BRAND
EXPERIENCE
PROPOSITION
CUSTOMER
DIGITAL
ENGAGEMENT
CUSTOMER
6. 6
The impact our clients make
is the measure of our success
Colgate: captured 5%
share in a stagnant category
The Cosmopolitan Hotel:
reimagined luxury experience
UBS: continued leadership in
financial services category
Turkish Airlines: 20% increase
in traffic
Electrolux: transformed into a
customer-centric brand
Abbvie: helped create a
$18B spinoff
T-Mobile: $1B in revenue
growth, 1.1M new customers
Bank of East Asia: 70% of
customers would recommend
7. 7
We drive impact
by combining…
BUSINESSAND STRATEGIC RIGOR
that agencies lack
OUTSIDE THE BOX THINKING
that traditional consultants can’t provide&
8. 8
Our global presence
allows us to bring together
the right team for each
client challenge
LON
ZUR
BER
HK
CHI
NYC
RIC
ATL
SF
ACROSS INDUSTRIES:
Aerospace
Agriculture
Automotive
Construction & RealEstate
Consumer Products
Education
Energy & Utilities
FinancialServices
Government
Healthcare
IndustrialProducts
Leisure & PersonalServices
Media & Entertainment
Non-Profit
Retail & Distribution
Technology & Telecom
Transportation
9. 9
Inspired pragmatism
sets our approach to client
problem solving apart
INSIGHT DRIVEN
Identifying driving
customer motivations
is the foundation for
our winning solutions
OUTSIDE-IN
Analogous, outside-
the-category ideas
provide the rich set of
options clients need
AGNOSTIC
A digital mindset
without channel and
technology bias yields
more practical results
BIAS TO ACT
Measurable quick wins and
clear steps to pilot androllout
are included even in our most
strategic work
10. For more information please contact:
Fred Geyer
Growth Leader
+44 7711 7656
fgeyer@prophet.com
www.prophet.com
