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Empowering field sales staff order management and delivery management on mobile phone
1. The Hindu Business Line : Experion tool to empower sales staff on the go' http://www.thehindubusinessline.com/2010/08/06/stories/2010080651...
Business Daily from THE HINDU group of publications
Friday, Aug 06, 2010
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Marketing - Software
Home States - Kerala
News Update
Experion tool to empower sales staff on the go'
News
Vinson Kurian
Front Page Thiruvananthapuram, Aug 5
Corporate
Markets Distribution network is the lifeline for FMCG companies and it is no wonder that many of them are
Info-Tech increasingly deploying IT tools to streamline their outward logistics.
Marketing
Money & FieldMax, a last-mile automation tool for sales and distribution, is one such on offer from Experion
Banking Technologies, based in Technopark here.
Agri-Biz &
Commodities EMPOWERING STAFF
Industry &
A simple mobile phone with a GPRS connection is all what it takes to empower the field staff to
Economy
connect with the enterprise in real time, says Mr Binu Jacob, CEO, and Mr Tom Thomas, Assistant www.nokia.co.in/c3-launch Ads by Google
Logistics
Manager-Sales and Marketing, Experion Technologies.
Government
Opinion Stories in this Section
FieldMax is an easy-to-learn and easy-to-use application for even non-IT savvy people, they told Marketers told to focus on
Variety Business Line.
Corporate rural India
Results The high data accuracy avoids the error-prone paper-based process involved in order picking,
Experion tool to empower
Columns collections, stock-updating and filling sales returns.
States sales staff on the go'
Web Extras FieldMax also acts as pocket Management Information System (MIS) module.
Competition watchdog
Index
Archives Armed with a powerful search facility, the application supports 10,000 product categories, Mr Thomas receives complaint against
said. FieldMax is a cost-effective alternative to personal digital assistants (PDAs) featuring a DLF alleging abuse of
custom-built application. dominance
Features
It scores over the costlier PDA solution on at least three fronts total cost of ownership (of up to Godrej Protekt looks to gain
Investment upper hand in sanitisers
$500), low application compliance and high deployment time.
World
eWorld Tata Tele offers STD at 30
FieldMax mobile application facilitates regular software updates, and facilitates migration/update to
Brand Line new mobile phone platforms like BlackBerry, Android or Windows. p/min
Mentor
Life The name FieldMax has been derived from the axiom, field productivity maximised,' which is the SFIO to probe Subhiksha's
Brand Quest company's raison d'etre, according to Mr Jacob. account books: Minister
The New
Manager SALES CYCLE Vietnam foray clicks for
BL Club Titan's pan-Asia sweep
Smartbuy Customers in Kerala, which include Thomson Pipes, Manjilas Rice Mill and KKR Group of Companies
Books (manufacturers of Nirapara Rice), have reported better retail fulfilment and faster sales cycle. Yamaha bikes launched in
Gallery AP
For them, the streamlined ordering, inventory management and collections have translated into
Stocks improved cash flows.
Experion is planning to launch FieldMax in other States in stages, Mr Jacob said.
Quotes
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