Learn how to drive value from your data stream by driving economic, revenue and cultural value from your data to help drive product, customer, and organizational decisions for your stakeholders.
Selling MDM to Leadership: Beyond the 1st Use-Case
Similar to "Show Me the Value: Enhancing the Perceived Value of Analytics Inside Your Organization" – Eric Myers – ObservePoint Mobile Analytics Summit 2017
Data Governance Best Practices, Assessments, and RoadmapsDATAVERSITY
Similar to "Show Me the Value: Enhancing the Perceived Value of Analytics Inside Your Organization" – Eric Myers – ObservePoint Mobile Analytics Summit 2017 (20)
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ERIC MYERS
Senior Analytics Implementation & Management Consultant
As a Senior Solutions Consultant at Keystone Solutions Eric has been responsible for architecting the analytics, governance, training, and tag
management implementations for clients including Bank of America, T-Mobile, The Hartford Insurance and other Enterprise partners. Eric’s
passion for data from inception to insight delivery and his ability to find custom solutions to complicated problems, has allowed him to oversee
some of the most impactful customer experience transitions in the industry.
About Eric
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Cultural Blockers
Enter Arrested Development
Time & Capital
Non-Integrated Systems & APIs
Data Silos
Legal / Procedural – PCI/PII, GDPR, etc.
Security
Development, Analysis, and/or Hardware
Resource Limitations
Trust
Data Credibility
Adoption Action
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Enhancing Product & Business Value
Drive Value for Your Product Beyond The
Bottom Line
Shortened & Traceable Lifecycle Decreases
Customer Profile + Personas
KPI/Business Value Alignment
Product Feature Testing
Value
Product