1. UNIVERSIDAD EAN
FACULTAD DE HUMANIDADES Y CIENCIAS SOCIALES
ENGLISH FOR ENTREPRENEURSHIP
IDIOMA EXTRANJERO 6
“Disney in talks to buy Pixar” – workshop
Name: ________________________________________________
Teacher’s name: William F. Rodriguez
1. BUSINESS SALE: You have to negotiate with a CEO1 to buy a famous company. Decide
what company you are going to buy, the reasons you want to buy it and your plans for its
future. Talk to the other business buyers in the class about your plans. Give each other
advice and warnings.
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
___________________________________________________________________________
2. MIND MAP: Complete this mind map with information you already might know about the
entrepreneur Walt Disney.
WALT DISNEY
3. MERGERS 2: Do you think they would be very successful? What problems might there
be?
 Disney and Pixar yes ____ not _____
________________________________  McDonalds and Starbucks yes __not ___
 Boeing and Airbus yes ____ not _____ ________________________________
________________________________  Shell and Yukos yes ____ not ___
 Toyota and Hyundai yes ____ not _____ ________________________________
________________________________  Chanel and Burberry yes ____ not ___
 Sony and Nintendo yes ____ not ____ ________________________________
________________________________
1
chief executive officer, CEO, the corporate executive responsible for the operations of the firm; reports
to a board of directors; may appoint other managers (including a president)
2
merger n [C] the creation of a new company by joining two separate companies: e.g. The merger
between the two biggest supermarket chains will have to be approved by the authorities.

2. 4. LISTENING FILL-IN-GAPS: fill in the gaps with the words you hear from the box.
makers of classic relationship successful took over
reports shareholder profitable deal
cutting edge cut relations
Disney in talks to buy Pixar
There are widespread 1. ______________ that Apple boss Steve Jobs
is in talks to sell the Pixar Animation Studios to Disney. Jobs is also
CEO and chairman of Pixar, 2. ______________ movies such as Toy
Story and Finding Nemo. The 3. ___________ could mean that Jobs
would get a seat on the Disney board. Disney wants to keep its 4.
______________ with Jobs, who has raised the level and quality of animation. Pixar is one of the
industry’s most 5. _____________ and 6. _____________ companies. Disney and Pixar have
worked together for the past twelve years. However, Jobs wanted to 7. __________________ last
year and search for a new partner.
Mr. Jobs never saw eye to eye with Disney’s former CEO Michael Eisner. The two had a difficult
working relationship. A new CEO, Robert Iger, 8. __________________ as Disney boss last
October and Pixar-Disney relations are now warmer. Iger has done his
best to keep Mr. Jobs happy. To soften Jobs up, Iger allowed Disney TV
shows to be made available for download to Apple’s video iPods. He has
been successful in continuing the 9. _______________ relationship
between the two companies. Jobs is the largest 10.
____________________ in Pixar. His stake is worth around $3.4 billion,
which is set to increase if the latest deal goes through.
5. TRUE / FALSE: Look at the article again and decide if these sentences are true (T) or false (F):
a. Apple CEO Steve Jobs is also the CEO of Pixar Animation Studios. T/F
b. Disney made the now classic movies Toy Story and Finding Nemo. T/F
c. Pixar and Disney have worked together for twelve years. T/F
d. Disney’s CEO wanted to cut relations between the two companies. T/F
e. A new Disney CEO has improved relations with Pixar. T/F
f. The new CEO made Steve Jobs happy with fast cars and chocolates. T/F
g. Disney’s CEO allowed Steve Jobs to use Disney TV shows on iPods. T/F
h. Steve Jobs’ stake in Pixar is worth around $340 million. T/F
6. PHRASE MATCH: Match the following phrases from the article
a. widespread ___ 1. relations last year
b. makers of classic ___ 2. on the Disney board
c. Jobs would get a seat ___ 3. working relationship
d. one of the industry’s most cutting ___ 4. movies
e. Jobs wanted to cut ___ 5. goes through
f. never saw eye to ___ 6. are now warmer
g. The two had a difficult ___ 7. edge and successful companies
h. Pixar-Disney relations ___ 8. worth around $3.4 billion
i. His stake is ___ 9. reports
j. …if the latest deal ___ 10. eye with Disney’s former CEO