This document contains profiles for 4 individuals, including their age, gender, occupation, favorite recreational activities, genres of film/books/music, how they find out about new films, and monthly disposable income. The profiles include a 16 year old female student and part-time waitress, a 25 year old female university student and part-time barmaid, a 23 year old male customer assistant, and an 18 year old male university student and part-time waiter. Their favorite genres vary across film, books, and music. They find out about new films primarily through social media like Twitter, YouTube, Facebook, and word of mouth from friends. Their monthly disposable incomes range from £50 to £100.