MUSIC MAGAZINE AUDIENCE
RESEARCH

- Focus Group Results
Which of the following masthead's
would you prefer to appear on the front
cover of a rock magazine?

Symbol
Amplified
Pulse
Pitch
Cable
Music Tuner

My results show that from my initial masthead ideas,
my target audience prefer ‘Pitch’ the best, it was the
most popular masthead with 70% of the public
saying that it was their favourite. 20% of the public
voted for ‘Symbol’ and the public equally voted for
‘Amplified’ and ‘Cable’ at 5% each.

Focus group masthead results

  • 1.
  • 2.
    Which of thefollowing masthead's would you prefer to appear on the front cover of a rock magazine? Symbol Amplified Pulse Pitch Cable Music Tuner My results show that from my initial masthead ideas, my target audience prefer ‘Pitch’ the best, it was the most popular masthead with 70% of the public saying that it was their favourite. 20% of the public voted for ‘Symbol’ and the public equally voted for ‘Amplified’ and ‘Cable’ at 5% each.