Nokia

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In my presentation you can find information about Nokia itself and about the quarterly figures of 2011 and 2012.

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Nokia

  1. 1. Introduction Nokia: smartphones Quarterly figures: 1st quarter 2012 1st quarter 2011 causes Evolution of the share Prospects 2012
  2. 2. In general Sales by geographic area
  3. 3. Smartphone Lumia Windows 7 Error in operating system!
  4. 4. Figures Profit warning  11th of April 2012
  5. 5. 1st quarter 2012Consolidated Income Statements , EUR million 1-3-2011 1-3-2012Net sales 10.399 7.354Gross profit 3.091 2.034Operating loss 403 -1.470Loss 231 -1.572
  6. 6. Causes Smartphones:  Lumia Competition:  Apple  Android External circumstances  consumer demand  losing ground
  7. 7. Comparison 1st quarter 2011NOKIA personnel by geographic area 31.12.11 % 31.03.12Europe 49.255 -11 47.812Middle-East & Africa 5.062 -3 4.641Greater China 22.568 -6 22.292Asia-Pacific 29.595 -2 28.163North-America 8.443 -5 8.181Latin-America 15.127 -25 11.059Total 130.050 -7 122.148
  8. 8. Comparison 1st quarter 2011NOKIA net sales by geographic area, EUR million 31.12.11 % 31.03.12Europe 3.158 -25 2.359Middle-East & Africa 1.401 -28 1.013Greater China 2.220 -65 787Asia-Pacific 2.308 -21 1.827North-America 367 21 445Latin-America 945 -2 923Total 10.399 -29 7.354
  9. 9. Prospects for 2012 Nokia – Microsoft:  Windows 7  Tablet Selling mobile patents Cuts in budget
  10. 10. Evolution of the share Loss of 6% Lowest rate in the last 15 years
  11. 11. Conclusion Difficult year Missed the smartphone train Challenge: nr 1 again on telecom market

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