2. FatimaDehrab
2204296
21 April 2015
2
Abstracts
The ownersof Apple Inc.,andthe storybehindthiscompany.WhoisSteve jobsandhow he made
the biggestchange inApple Inc.companyhistoryandthe future of Smartphones. Recently,the sales
of the companyincreasesandfewstatisticsthatsupportitgrowth.Huge numberof employee in
apple storesof inthe Maine office. Appleisone of the strongestcompetitiveinthe fieldof
technology.
4. FatimaDehrab
2204296
21 April 2015
4
Introduction
The companyI chose to write the reportabout isApple Inc.,andthiscompanyisfamousworldwide
and itis an internationalcooperation.Ihave beenusingapple productssince2006 whenI first
boughtmy firstiPodandmy use of apple productscontinuedtothe resentyears.Since 2006 I’m
satisfiedwithall the productsIusedorstill usingthemstartingfromIPodmovingtoIPhones,IPad
and MacBook Laptop. Apple Inc.Companywasfirstestablishedin1976, there were three friends
whofirststart the revolutionof the computertheymade inthe garage and there wasthe start, they
are Steve Jobs,Steve WozniakandRonaldWayne.Apple have ahuge numberof employee around
the worldin the U.S. there are 66K employee,until2014 apple have opened437 storesin16
differentcountries.The revolutionof Smartphonesstartedbyone of the firstusedsmartphones
whichis(IPHONE) thatwas producedbyApple Inc.in2007, whichallowsthe usertohave a company
of a simple mobile withthe accesstothe internetandconnectedeasilytolaptopsandother
electronicdevices.Steve Jobs,Apple’sCEO.Comment “We are all bornwiththe ultimate pointing
device—ourfingers—andiPhone usesthemtocreate the mostrevolutionaryuserinterface since the
mouse.”(Dowling,2007).
APPLE PRODUCTS
IPhone
Laptops
Mac
IPod
IPad
5. FatimaDehrab
2204296
21 April 2015
5
Body of Report
The IPOHNEthat wasintroducedbyapple wasspecial because of the mainthree factors,firstisthe
flattouch screenwhichmake the use of the phone easier,secondthe stepforwardwasthatthe
iPhone became aninternetcommunicationdevice,easytouse the internetsearchingenginesand
special applicationsforsendingandreceivingemailseasilyinadditionall thisfeaturesinone light
handsize device. The firstiPhone generationpriceswhere distributedbase onthe memorystorage
as the following:
4 GB 8GB
$ 499 $ 599
Aftertwodays of in introducingthe new generationof Smartphones(IPHONE),applesoldupto
270,000 iPhone injusttwodays.One yearafterthe announcementof the first IPhone,Apple soldup
to 6 millionIPhone devicesworldwide,andthe financial state of Apple wentupat the endof the
yearto 24,006 milliondollars.The IPHONEsalesare increasing yearafteryear. Few different
generationswere introducedtothe marketsbyApple withdifferentfeatures.The huge jumpwas
IPhone 5s whentheyapplythe fingerprintforthe iPhone formore securityandsafety.Atthe same
time apple triedtomake an newiPhone version tobe suitable forthe peoplewhodonothave the
abilitytobythe advancedversionsothe IPhone couldbe boughtbyanyone withdifferentpricesand
the IPhone 5c neededlesscosttomade and so lesspriceswhenitwassoldwithdifferentcolours
away fromthe classiccoloursfor the original IPhones. Itwasfavourable amongthe teenagers
because of the lowerprice andthe differentcolours,anditwasintroducedin2013. The bigshot was
that the latestIPHONE6 andIPHONE6Plus hasa massive sales,additionallythe secondquadrant
was muchmore successful thanthe firstquadrant.It recorded40% increase insalesonthe second
quadrant.The huge differentbetweenthe firstgenerationof IPHONEandthe 6th
one is remarkable.
Both of themgot the same flattouch-screenbutthe sizeshave beenchanged,the cameraclarity
increased.The fingerprintsecurityif one of the bigchangesthathappened.The software IOS8is
much betterthanthe previousversionsandfasteratfunctionthe processor. Apple devicesare one
of the powerful devicesthat are noteasyto hack and have a goodlimitof safety.