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PI: Katja Hölttä-Otto, Kevin Otto
 Motivation:





Most startup consist on 1-5 people only, methods
and support must be simple
Should product development process the same in
larger mature companies and in new startups?

Research question:
Is a successful innovation and risk balance
strategy different in small new ventures than
in larger more mature corporations?

1

Decision Making

ICT-enabled Devices for Better Living

Fostering Creativity

Successful Balance of Innovation and
Risk in New Ventures and Mature
Companies

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Successful balance of innovation and risk in new ventures and mature companies

  • 1. PI: Katja Hölttä-Otto, Kevin Otto  Motivation:    Most startup consist on 1-5 people only, methods and support must be simple Should product development process the same in larger mature companies and in new startups? Research question: Is a successful innovation and risk balance strategy different in small new ventures than in larger more mature corporations? 1 Decision Making ICT-enabled Devices for Better Living Fostering Creativity Successful Balance of Innovation and Risk in New Ventures and Mature Companies