Article Facebook Ignites Debate Over Third-Party Access to User Data; It says that a firm kept data for years despite saying records were destroyed Author: Seetharaman, Deepa Publication info: Wall Street Journal (Online) ; New York, N.Y. [New York, N.Y]18 Mar 2018: n/a. ProQuest document link Abstract: None available. Links:, Check Full Text Finder for Full Text Full text: Facebook Inc. ignited a firestorm over how it manages third-party access to its users' information, after the social network said a firm with ties to the 2016 Trump campaign improperly kept data for years despite saying it had destroyed those records. U.S. and British lawmakers slammed Facebook over the weekend for not providing more information about how the data firm, Cambridge Analytica, came to access information about potentially tens of millions of the social network's members without their explicit permission. "This is a big deal, when you have that amount of data. And the privacy violations there are significant," Sen. Jeff Flake (R., Ariz.), a member of the Senate Judiciary Committee, said in an appearance on CNN. "So, the question is, who knew it? When did they know it? How long did this go on? And what happens to that data now?" The attorney general in Massachusetts said in social-media posts Saturday that her office planned to launch an investigation into the matter. Damian Collins, the U.K. lawmaker who chairs a parliamentary committee on media and culture, said he intended to ask Facebook Chief Executive Mark Zuckerberg to testify before the group, or send a senior executive to do so, as part of its inquiry into how social-media manipulation affected Britain's referendum decision to exit from the European Union. Late Friday, Facebook said it suspended Cambridge and two individuals--Aleksandr Kogan, a psychology professor from the University of Cambridge, and Christopher Wylie, who helped found Cambridge--after hearing "reports" they had violated Facebook policies that govern how third-party developers can deploy user data they obtained from the company. Facebook didn't elaborate on the source of its information. Facebook said it learned in 2015 that Mr. Kogan broke Facebook policy and shared the user data with third parties. The company said it demanded he and third parties with access to the data delete those records but learned this month the data hadn't been destroyed. Facebook executives spent much of Saturday arguing what happened didn't constitute a data breach--even as they and the company acknowledged Mr. Kogan and Cambridge abused user data that previously was provided openly to third parties. The episode highlighted Facebook's continuing struggle to grasp how its platform and the data it generates are handled by others. It comes as Facebook struggles to respond to last fall's disclosure that Russian-backed actors leveraged its tools to manipulate Americans during and after the 2016 U.S. presidential race. Rep. Adam Schiff of California, the top Dem.

1. Article
Facebook Ignites Debate Over Third-Party Access to User Data;
It says that a firm kept data for years despite saying records
were destroyed
Author: Seetharaman, Deepa
Publication info: Wall Street Journal (Online) ; New York, N.Y.
[New York, N.Y]18 Mar 2018: n/a.
ProQuest document link
Abstract: None available.
Links:, Check Full Text Finder for Full Text
Full text:
Facebook Inc. ignited a firestorm over how it manages third-
party access to its users' information, after the social network
said a firm with ties to the 2016 Trump campaign improperly
kept data for years despite saying it had destroyed those
records.
U.S. and British lawmakers slammed Facebook over the
weekend for not providing more information about how the data
firm, Cambridge Analytica, came to access information about
potentially tens of millions of the social network's members
without their explicit permission.
"This is a big deal, when you have that amount of data. And the
privacy violations there are significant," Sen. Jeff Flake (R.,
Ariz.), a member of the Senate Judiciary Committee, said in an
appearance on CNN. "So, the question is, who knew it? When
did they know it? How long did this go on? And what happens
to that data now?"
The attorney general in Massachusetts said in social-media
posts Saturday that her office planned to launch an investigation
into the matter.
Damian Collins, the U.K. lawmaker who chairs a parliamentary
committee on media and culture, said he intended to ask
Facebook Chief Executive Mark Zuckerberg to testify before the

2. group, or send a senior executive to do so, as part of its inquiry
into how social-media manipulation affected Britain's
referendum decision to exit from the European Union.
Late Friday, Facebook said it suspended Cambridge and two
individuals--Aleksandr Kogan, a psychology professor from the
University of Cambridge, and Christopher Wylie, who helped
found Cambridge--after hearing "reports" they had violated
Facebook policies that govern how third-party developers can
deploy user data they obtained from the company. Facebook
didn't elaborate on the source of its information.
Facebook said it learned in 2015 that Mr. Kogan broke
Facebook policy and shared the user data with third parties. The
company said it demanded he and third parties with access to
the data delete those records but learned this month the data
hadn't been destroyed.
Facebook executives spent much of Saturday arguing what
happened didn't constitute a data breach--even as they and the
company acknowledged Mr. Kogan and Cambridge abused user
data that previously was provided openly to third parties.
The episode highlighted Facebook's continuing struggle to grasp
how its platform and the data it generates are handled by others.
It comes as Facebook struggles to respond to last fall's
disclosure that Russian-backed actors leveraged its tools to
manipulate Americans during and after the 2016 U.S.
presidential race.
Rep. Adam Schiff of California, the top Democrat on the House
Intelligence Committee, said lawmakers should investigate how
Cambridge got hold of the data. "We need to find out what we
can about the misappropriation of the privacy, the private
information of tens of millions of Americans," Mr. Schiff told
ABC News on Sunday.
The Russian manipulation disclosed last year showed how a
small group of pro-Kremlin actors created fake accounts to sow
discord through posts, images and videos shared widely on
Facebook. The activity disclosed Friday is a case where
outsiders harvested Facebook user data and deployed it

3. seemingly out of public view.
"This could be a data privacy reckoning for Americans. It's a
wake up call," said David Carroll, an advocate for increased
regulation of Facebook and an associate professor of media
design at the New School's Parsons School of Design.
"We are in the process of conducting a comprehensive internal
and external review as we work to determine the accuracy of the
claims that the Facebook data in question still exists," Paul
Grewal, Facebook's deputy general counsel, said in a written
statement. "That is where our focus lies as we remain committed
to vigorously enforcing our policies to protect people's
information."
The current controversy has its roots in a 2007 decision by
Facebook to give outsiders access to the company's "social
graph"--the friend lists, interests and "likes" that tied
Facebook's user base together. Tapping that rich store of
information required that a person create an app and plug it into
Facebook's platform.
The move helped Facebook become a fixture in its members'
lives, catapulting the company from 58 million users to more
than 2 billion today. It also addressed criticism from people
who argued the company shouldn't have sole custody over the
data generated by users.
Users of dating apps who signed in using Facebook, for
example, could see which friends they had in common with a
potential date--even if those mutual friends didn't use the app.
President Barack Obama's 2012 re-election campaign created a
voter-outreach app that plugged into the Facebook platform to
find potential supporters among a user's friends.
In 2014, Facebook said it would reverse course after users
questioned their data being shared with outsiders without their
knowledge. Those changes went into effect in 2015, forcing
many dating, job-search and political apps to close their doors,
and sparking a fresh round of criticism that Facebook changed
its rules at whim.
Despite the changes, Facebook couldn't ensure data already

4. gleaned by developers wasn't shared with third parties. Such a
move would violate the Facebook policies governing how third-
party developers can deploy data they obtained from the
company.
In a Friday evening post, Facebook said it had learned in 2015
that Mr. Kogan broke its data policies when he shared user data
he gathered from his personality-prediction app,
"thisisyourdigitallife," to third parties including Cambridge and
Mr. Wylie.
Cambridge Analytica has said it didn't use Facebook data
collected by Mr. Kogan's company, Global Science Research,
during the 2016 U.S. presidential election.
Facebook said about 270,000 people downloaded the app, giving
consent for Mr. Kogan to access information such as their city
or content they had liked. Mr. Kogan also could see some
information about friends whose privacy settings allowed the
access of such data.
A 2011 paper co-written by Facebook researchers said the
average Facebook user had 190 friends. That could mean that
through the 270,000 people who downloaded Mr. Kogan's app,
data from 51.3 million people were obtained.
A Facebook spokesman said the company's goal in 2015 was
securing the data in question, a goal it believed it had
accomplished at the time. The company reiterated that it didn't
consider the abuse as a "data breach" because Mr. Kogan gained
access to the data through legitimate means.
Dave Michaels contributed to this article.
Related
* Facebook Suspends Data Firm That Helped Trump Campaign
* Facebook's Restrictions on User Data Cast a Long Shadow
(September 2015)
Credit: By Deepa Seetharaman
Subject: Data integrity; Social networks; Third party; Privacy;
Congressional committees
Location: United States--US Massachusetts United Kingdom--
UK California

5. People: Zuckerberg, Mark Schiff, Adam B Flake, Jeff Obama,
Barack
Company / organization: Name: CNN; NAICS: 515210; Name:
Cambridge University; NAICS: 611310; Name: Cambridge
Analytica; NAICS: 518210, 541618, 541820; Name: Senate-
Judiciary, Committee on the; NAICS: 921120; Name: European
Union; NAICS: 926110, 928120; Name: Facebook Inc; NAICS:
518210, 519130; Name: ABC Inc; NAICS: 515120
Publication title: Wall Street Journal (Online); New York, N.Y.
Pages: n/a
Publication year: 2018
Publication date: Mar 18, 2018
Section: Tech
Publisher: Dow Jones & Company Inc
Place of publication: New York, N.Y.
Country of publication: United States, New York, N.Y.
Publication subject: Business And Economics
Source type: Newspapers
Language of publication: English
Document type: News
ProQuest document ID: 2014826476
Document
URL: http://ezproxy.ohiodominican.edu/login?url=https://search
.proquest.com/docview/2014826476?accountid=28333
Copyright: (c) 2018 Dow Jones & Company, Inc. Reproduced
with permission of copyright owner. Further reproduction or
distribution is prohibited without permission.
Last updated: 2018-03-19
Database: The Wall Street Journal
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QUESTIONS:

6. 1. (Introductory) What is the crisis facing Facebook?
2. (Advanced) How are Facebook executives managing the crisis
situation? What is their disagreement?
3. (Advanced) What is the impact of Facebook's struggle to
handle data privacy on the image and reputation of the
organization? What are the next steps for Facebook?
Facebook Ignites Debate Over Third-Party Access to User Data
By Deepa Seetharaman | Mar 19, 2018
TOPICS: Crisis Leadership
SUMMARY: Facebook ignited a firestorm over how it manages
third-party access to its users' information, after it said a firm
with ties to the 2016 Trump campaign improperly kept data for
years despite saying it had destroyed those records.
CLASSROOM APPLICATION: Leader decision-making in
crisis situations impacts the image and reputation of the
organization. Crisis situations require leaders to take action and
make decisions that demonstrate the position and vision of the
organization. This article discusses the issues facing Facebook
leaders as they decide on the actions needed for third party
access to user data.
QUESTIONS:
1. (Introductory) What is the crisis facing Facebook?
2. (Advanced) How are Facebook executives managing the crisis
situation? What is their disagreement?
3. (Advanced) What is the impact of Facebook's struggle to

7. handle data privacy on the image and reputation of the
organization? What are the next steps for Facebook?