Introduction to CouncilMonitor


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CouncilMonitor is the 21st Century answer to a press clippings service. It trawls the Internet 24 hours a day, seven days a week, searching through news, blogs, forums and social media sites. It reads through all of this information and summarises whats being said about your council, and can even tell you whether the sentiment is positive or negative. Find out more at

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Introduction to CouncilMonitor

  1. 1. ©2010 CouncilMonitor
  2. 2. From broadsheets to blogs, forums to Facebook, the online world is buzzing with people talking about your organisation. In fact, someone is probably tweeting about you right now. Understanding what people are saying about you is essential to managing your reputation. CouncilMonitor can help.
  3. 3. CouncilMonitor gathers together insight from thousands of different sources in a single place.
  4. 4. Get an instant overview of what is being said - and where – through your personal dashboard.
  5. 5. Look in all the right places, from global networks to local press and community websites.
  6. 6. Understand people’s changing attitudes with automatic sentiment analysis.
  7. 7. From here, a single click shows you all the mentions from a selected site.
  8. 8. Drill down further to see the full mention in its original source.
  9. 9. Search terms are automatically highlighted, making it easy to find the references to your organisation.
  10. 10. CouncilMonitor gives you an early warning radar for breaking stories, enabling you to track public opinion from the national press…
  11. 11. … through to social media sites such as Twitter.
  12. 12. CouncilMonitor finds references to your organisation even when it is not mentioned by name – impossible to achieve using services such as Google Alerts.
  13. 13. You can even track of mentions of your key people and projects.
  14. 14. Discover the most important and fastest rising topics for local people…
  15. 15. … and find out what is being said about other councils like you.
  16. 16. In addition to the in-built reports, you can also download data in a spreadsheet format…
  17. 17. … providing the ideal basis for document that can be shared quickly and cost-effectively with both officers and members.
  18. 18. CouncilMonitor saves you time and money. CouncilMonitor eliminates the need to trawl through the press and the internet manually every day, saving hundreds of man-hours per annum. On average, CouncilMonitor can pay for itself in as little as nine weeks by delivering up to 80% cost-savings to councils, along with the added benefit of intelligent analysis and reporting. To find out more, visit .
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