Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Stories from the Bronto Journey

83 views

Published on

Stories from my entrepreneurial journey in starting, leading and selling Bronto Software, over fifteen years. These slides were originally presented to a Harvard undergraduate class in September 2017.

  • Be the first to comment

  • Be the first to like this

Stories from the Bronto Journey

  1. 1. Stories from the Bronto Journey Joe Colopy 12 September 2017
  2. 2. Bronto Headlines ! #1 in Commerce Marketing Automation. Leader to the Internet Retailer 1000 since 2014. ! Headquartered in Durham, NC. Add’t offices in London, Sydney, NYC and LA ! Grew to over $50m in Revenue and 300 people ! Acquired by NetSuite in June 2015 for $200m (5x LTM). Left in early 2016. NetSuite acquired by Oracle in late 2016 ! Bootstrapped since founding in 2002.
  3. 3. Five Leg Journey The Before The Genesis The Grind The Graduation The Next
  4. 4. (($uid) and ($mod print "<td>"; print "<p class=small><a href="px/h print "&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbs print "<a href="px/help.cgi">Help</a>"; print "&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;"; print "<a href="px/account.cgi">Account</a>"; my $modulename = &getmodulename($tid); my $field = $_[2]; &openGroupDb($tid); $sth = $dbh->prepare("SELECT $field FROM $modulename"."_settings WHERE FATTRIBUTE = '$attribute'"); $sth->execute; my @xx = $sth->fetchrow_array; &closeDb; return $xx[0]; } ################################################################### ## ## COOKIE MANAGEMENT SUBROUTINES ## ################################################################### sub setcookie { my $uid = $_[0]; my $remember = $_[1]; my $expires; $expires = "+1d"; # normally set to empty string so cookie would be temporary and removed when browser exited ... feature if ($remember eq "on") {$expires = "+1y";} if ($remember eq "remove") {$expires = "-1d";} = new CGI; ->cookie(-name=>'databaseappid', -value=>$uid, ires, The Genesis
  5. 5. The Grind
  6. 6. The Graduation
  7. 7. The Next
  8. 8. Lessons from the Journey ! It’s a journey. Not a transaction. “Karate Kid” experiences in the Before help. ! The Genesis is rough and gritty. Passion and encouragement matter. ! The Grind is about focus and execution with an engaged + committed culture. ! Graduation is about architecting sustainability and is bittersweet. ! Vacations end in weeks. Do something you’re passionate for the Next.
  9. 9. Thank You! bronto.com colopy.com peoplelove.io

×