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Monetizing Mobile Apps

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In a 15 minutes seminar, using this slide I talked briefly about monetizing mobile apps.

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Monetizing Mobile Apps

  1. 1. FOWAB 6/SparxUp Seminar, May 20, 2011Monetizing Mobile AppsMonetizing Mobile Advertising EraAndri Yadi@andri_yadi
  2. 2. I won’t bother you with statistics!
  3. 3. About meabout.me/andri
  4. 4. A movie freak Movreak
  5. 5. Build a company & code for food
  6. 6. 8 years in mobile development
  7. 7. The History of Mobile Devices Before iPhone! After iPhone! 1988 2007 2010 ?Motorolla 4500x! iPhone! iPad!
  8. 8. Smartphone sales to passcomputers in 2012 – Morgan StanleyTablet sales to match desktop in2013 – Morgan StanleyBy 2013, mobile phones willovertake PCs as the most commonweb access device worldwide– Merrill Lynch report
  9. 9. So, you’ve created apps,how to monetize them?
  10. 10. Direct vs. Indirect MonetizationPaid appsIn-app purchase Advertisinge/m-commerceDigital goods O ersSubscriptionsPremium content/ ReferralsmembershipDonations
  11. 11. Going B2B: it’s a huge market
  12. 12. Why? &/5*0*,-$%6+ !"#$%&&"()*!"#$%&&"()*!"#$%&&"(+ &,%-*."(/&*,01%*#"23%*0$$*.%1%3"$%45* "(*&,%4*$0-4"33+ 5!04!%*5733893*#"23%*0$$*.%1%3"$%45+
  13. 13. !"!#$%&#&()*+#
  14. 14. !3%(&I*:5&40*J(&%4(0&"(03+0(*0$$*8"4*:;<=>???*!95&"#%45+@%*."*&*8"4*=A)*:(.4".*B"(%-!"#2)*0(.*C30!72%44-+&"&03*$4"D%!&*E*;AFG?H)*+8"4*G*#"(&,5+K*4%5"94!%5+
  15. 15. $%&#&()*+#
  16. 16. A social mobile app aroundmovies and cinemas
  17. 17. Movreak for all mobile platforms
  18. 18. http://itunes.com/apps/movreak/
  19. 19. Movreak for iOS
  20. 20. Movreak for Symbian^3
  21. 21. Movreak for Windows Phone 7 in initial development
  22. 22. Monetization
  23. 23. VariantsMovreak Premiere Movreak (Paid App) (Free-mium)
  24. 24. Free-mium In-app AdsTicketing Goodies
  25. 25. yYes, you c an be rich b s doing mobile app t! d evelopmen
  26. 26. Pesan Sponsor
  27. 27. *,-./0&#1234567#
  28. 28. 89:#1234567#
  29. 29. ;<=;>#*&?@A0#1234567#
  30. 30. My company do allmobile platforms!If you think you’reawesome, either mobiledeveloper guru or stillearly learner, send yourawesome CV tohrd[at]dycode.com
  31. 31. Learn Mobile Apps Development? Join iOS: http://www.imadcamp.org id-ObjectiveC@yahoogroups.com !"#$%!&()%#*+,- )..(,//0**1&2#*."#$%#*&"32#*.- $%.#*.4#*."#$%#*&"32#*. Nokia Symbian/Qt: http://nice.or.id
  32. 32. http://www.dycode.com o ce@dycode.com @dycodeAndri Yadi | a[at]dycode[dot]com | @andri_yadi

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