Nat King Colbert is releasing his new album "Power Hour" featuring the songs "Happy Sippin" and "The EZ/Colbert Collab". The album will be distributed digitally and physically. To promote awareness, Colbert plans to provide discounts, free downloads, and access to shows through wristbands, cups, and keychains. He will partner with other artists and brands for advertisements. Looking ahead, Colbert will explore promotion companies to support his next release.

1. Nat King
Colbert
THE NEW ALBUM presents
Power
Hour
“Power Hour”
Featuring
“Happy Sippin”
&
“The EZ/Colbert
Collab”
In Stores 6-1-10

2. Nat King Colbert’s Strengths and
Weaknesses
Strengths
Weaknesses
 Unique Sound
 Absence of Big Fan
 Very Personal with Base
his fan-base
 Not Fully
 Underground
Developed
 People can Jam Out  No Huge Awareness
to the Music Very
Easily

3. New Awareness Builders
 Wristbands with a 20%
discount code for the
digital album
 Give out cups at college
bars with the “Happy
Sippin” single
information and a code
for a free download
 Pass out key chains at
hip-hop shows that give
you free access to the
next show

4. Formats???
This Album will be released digitally and
physically.
12 Songs
Price of Album – $11.99
Digital Download – $8.99
Price Per Track – $0.99

5. Distribution Methods
 Catapult
 3pm.FM
 Amie Street

6. Catapult
 Artistand Label
receive 91-95% of
Content
music sold by the Creator
online music stores
 There is only one
$25 set up fee per Distributor
album you release
 Great reviews
Consumer

7. 3PM.FM
 Dual Download Music
store
 When you buy a song, Content
you can download it to Creator
your computer and
your phone
 Membership is free and
no start up fees
Distributor
 They are a partner
with youlicense, who
we are already doing
some business with
Consumer

8. Amie Street
 All of the songs on
the website are in
between free and Content
$0.98
Creator
 Your price goes up as
your popularity does
 You can make
Distributor
recommendations and
have an active
community of music
fans at your fingertips
Consumer

9. Partnerships?
 Nat King Colbert will
be providing beats for
Trustatement while
they provide
advertisements on
their website for the
upcoming release
 He also plans to
partner up with
absolute vodka by
making beats for their
advertisements

10. For The Next Release…
 We will look into the
following companies
and what they can do
for Colbert:
 Black Dog
Promotions
 Coast2Coast
Mixtapes
 Kurb Digital
Promotion

11. Thank you
Nat King
Colbert
presents
Power
Hour
Featuring
“Happy Sippin”
&
“The EZ/Colbert
Collab”