Personal Information
Organization / Workplace
Madison, Wisconsin Area United States
Occupation
Sr Marketing Communications Specialist
Industry
Education
About
• Managed all aspects of marketing communication campaigns for scientific instruments organization including new product introductions, sustaining lead generation activities and awareness campaigns
• Responsible for $1M annual Marketing Communication budget
• Central role in the direction from hard copy/events-based marketing to digital marketing:
• Developed several digitally based marketing tools, including email campaigns, videos, ebrochures, webinars, digital advertising, landing pages, pay-per-click programs, and SEO/SEM
• Produced rich sets of sales tools and technical literature
• Extensive exposure to evolving Branding challenges and opportunities
• Loved by all
Tags
x-ray microanalysis
parallel beam x-ray
wavelength dispersive technology
wdx
wds
energy dispersive spectroscopy
electron microscope
sem
edx
eds
See more
Presentations
(3)Likes
(1)NextGuard_Brochure_WEB
Jaime Alboim
•
8 years ago
Personal Information
Organization / Workplace
Madison, Wisconsin Area United States
Occupation
Sr Marketing Communications Specialist
Industry
Education
About
• Managed all aspects of marketing communication campaigns for scientific instruments organization including new product introductions, sustaining lead generation activities and awareness campaigns
• Responsible for $1M annual Marketing Communication budget
• Central role in the direction from hard copy/events-based marketing to digital marketing:
• Developed several digitally based marketing tools, including email campaigns, videos, ebrochures, webinars, digital advertising, landing pages, pay-per-click programs, and SEO/SEM
• Produced rich sets of sales tools and technical literature
• Extensive exposure to evolving Branding challenges and opportunities
• Loved by all
Tags
x-ray microanalysis
parallel beam x-ray
wavelength dispersive technology
wdx
wds
energy dispersive spectroscopy
electron microscope
sem
edx
eds
See more