This document provides information about Parafe, including its organizational structure and credentials. Parafe has three departments: City Humanscape focused on architecture, urban design, and interior design; Home Affairs focused on art, culture, and lifestyle consulting; and Home & Gourmet/Villa Oliva focused on Mediterranean lifestyle experiences. It provides profiles of the co-founders and lists many projects each department has completed in areas like corporate offices, shopping malls, and residential design.

1. V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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2013PARAFE PROFILEL i f e s t y l e & E n v i r o n m e n t
w w w . p a r a f e . c o . k r

2. CONTENTS
INTRODUCTION
ORGANIZATION
credentials
1
3
2
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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3. R E S E N T A T I O N
1V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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4. ｜General information
주식회사 파 라 프(법인등록번호 1101-1999072)
크리스티앙 바르드
서울시 강남구 청담 동 42-2
02 3477 5055
02 511 6841
회사명
대표이사
본 사
대표전화
FAX
Company
President
Address
TEL
FAX
P A R A F E Co.,Ltd
Christian-Pierre BARDE
42-2, CHUNGDAM-dong,Gangnam-gu,
Seoul,135-951, Korea
0234775055
025116841
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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5. Founded in 1995by
Seon-Hye Yi and Christian Barde,
PARAFE, draws upon a wealth
of professional training and
experience acquired in Europe,
combined with an in-depth
knowledge of the Korean
cultural,business
and social environment.
PARAFE AS A WHOLE
J LOOK, December 2009
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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6. PARAFE AS A WHOLE
We have parlayed this unique asset into 3distinctive departments:
City Humanscape
A group of architects, engineers and designers, this diversity in skills enables us to
transcend the field of design, and to offer a global approach which brings a cohesive
solution to our clients' challenges and needs.
With egis batiment International,this department provides a holistic approach, life
cycle-oriented and human-centered,focusing on sustainable development and the built
environment at his different scales, from a Region to a single building
Home Affairs
A department dedicated to International and Korean Life Styles and Cultures
interactions,offering Art Consultancy Services, Organizing events and specialized in
Home Culture and Environment.
Home &Gourmet – VILLA OLIVA
An ENVIRONMENT TO EXPERIENCE MEDITERRANEAN Life Style, FOOD AND OBJETS;
TO BRIDGE THE GAP BETWEEN CONSUMABLE AND CULTURE
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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7. R G A N I Z A T I O N
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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8. BOARD OF DIRECTORS
COMMUNICATION
HUMAN RESOURCES
IT
ADMINISTRATION
FINANCE
PROCUREMENT
HOME AFFAIRS
STRATEGY
OPERATION
URBAN DESIGN
ARCHITECTURE
INTERIOR DESIGN
STRATEGIC DESIGN
HOME DESIGN
DECORATION
ART LIFE CURATOR
EVENTS
PRODUCTS SELECTIONS
IMPORT
INTERNET MALL
DISTRIBUTION
PARAFE AS A WHOLE
CITY HUMANSCAPE HOME &GOURMET
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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9. PROFILE
Parafe Co-Founder
City Humanscape Principal
Seoul Honorary Citizen Award
KIDP Korean Institute of Design Promotion – Chairman Award
PhD.candidate -Seoul National University
Department of Architecture
Paris,Master Interior Design
Paris,Art Applied and Interior Design
WEINGROW PARTNERS HEAD OF DESIGN
EGIS BATIMENT INTERNATIONAL – IOSIS – EXCLUSIVE REPRESENTATIVE
KunWon Engineering Global Business Advisor
honghik University – Design studio for undergraduate students.
FKCCI Board Member (French-Korean Chamber of Commerce and Industry).
POBICO 2014Member (PyeongChang Olympic Winter Games Bid Committee).
Tourism and Leisure Cities Strategic Development,International Seminar
Under the High Patronage of the French Embassy.Guest speaker panel :
Professor Pierre Clément, Scientific Director of IPRAUS from CNRS and
Mr.Jérôme de Ségogne,Group Bleecker CEO.
Gwangju Cultural Hub City of Asia,December,5th to 7th 2005. Selection of the
French representative guest speaker for the official launching ceremony:
M.Jean-Paul Midant,President University Paris-Belleville,Professor of
Architecture Paris Belleville; Ecole du Louvre &des Hautes Etudes de Chaillot.
2008
2009
SNU
ENSAD
BOULLE
2012
2010
2009-2012
2008-2009
2000-2009
2006-2007
2006
2005
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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10. PARAFE – CITY HUMANSCAPE
This Department under the direction of Christian Barde is specialized
in the fields of Interior Design, Architecture &Urban Design
With EGIS BATIMENTS international we have created a strategic alliance sustainable development
IN KOREA, focusing on sustainable green cities &buildings
We are mainly working in the following areas:
Corporate, Residential, Shopping Mall, Leisure and Mixed-Use projects;
with some experiences in Health Care and Education facilities
Some of our main realizations are:
Design the International Broadcast Center (IBC)for the FIFA 2002Korea-Japan World Cup
Collaboration with Atelier Christian de Portzamparc on 500hectares master plan project in
Namyangju with golf, hotels, town house, shopping mall, sport and leisure facilities.
INSTITUT PASTEUR in Korea.
Dongbu Golf Club, Rainbow in Umseong
Foreign and Korean Corporate offices interior design
Design 45shopping malls in Korea.
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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11. Yi Seon-Hye
Parafe Co-Founder
Home Affairs Principal
VILLA OLIVA GENERAL MANAGER
Paris, Furniture Design
Master in Visual Art
Paris, Master Interior Design
Seoul,Master Oriental Painting,Fine Art Department
Leaders Forum Club Member
J eil Rotary Club Member
EUCCK Member
KOSID Member
SookMyung University,Cityscape seminar
KunKuk University,Interior &Architecture seminar
Seoul,Induk University,Architecture Studio for Undergraduate
KyungWon University,Visual Design Lecturer
PROFILE
Since 2008
Since 2008
Since 2000
Since 1995
2009
2005
2004
1993-1997
Esa boulle
Paris 8
Academie charpentier
hongik
V i l l a o l i v a B L D G , 42-2 c h u n g d a m d o n g , G A N G N A M G U , S E O U L 135-951, T E L : +82-2-3477-5055; F A X : +82-2-511-6841
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12. PARAFE – HOME AFFAIRS
VILLA OLIVA
This Department under the direction of Yi Seon-Hye is specialized in the fields of Design, Art Life
Consulting Services and Events organization.
We are mainly working in the following areas:
Residential and Hospitality Environment Design, Space Planning,
Furniture Design, Art Life Curator, Decoration, Objet Display.
Some of our main realizations are:
Private Housing Renovations in Gangnam and Seokbukdong,
Dongbu Golf Club in Umseong, Design &Art Consulting,
Lavazza Blue Launching Events and Purchase Experience Design
Food Design For Heren Magazine
Private Business Menu Design &Organization
ALL THESE EXPERIENCE IS EMBEDED IN VILLA OLIVA
A NEW BRAND OF PARAFE
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13. r e d e n t i a l s
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14. City humanscape

15. URBAN FURNITURE - 2007
KIDP – URBAN INTERFACE (대한민국디자인전람회)
Mission: concept design
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

16. KERASTASE DISPLAY - 2001
L’OREAL
50 PROJECTS IN KOREA
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &order made

17. CARREFOUR
APPLIANCE - 2004
Mission: from concept to detail design
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

18. CARREFOUR KOREA
Mission: identity conceptual elements
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
BUILDING FAÇADE IDENTITY 2001

19. 23NEW PROJECTS
22PROJECT RENOVATIONS
SHOPPING MALLS & FOOD COURT 1998 - 2005
CARREFOUR KOREA
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: from Schematic Design to supervision

20. SHINSEGAE CETUM BUSAN – MARCH 2009
LAVAZZA BLUE
Mission: design &supervision
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

21. LAVAZZA BLUE show-room
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
SEOUL APUJONG DONG – APRIL 2008

22. Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
APUJEONG DONG - 1999
BHS(SKI SHOP)

23. LIRIKOS SKIN CARE – 2000-2003
AMORE PACIFIC
11PROJECTS IN KOREA
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

24. SHOW ROOM IN CHUNGDAMG DONG - 2005
ROCHE BOBOIS(청담동)
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

25. Mission: design &construction
SHOW ROOM IN CHUNGDAMG DONG - 2005
ROCHE BOBOIS(청담동)
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

26. HEADQUATER FAÇADE RENOVATION - 2006
DONGBU INSURANCE
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: Schematic Design

27. SHINWHA HEADOFFICE
CHAIRMAN FLOOR - 1997
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

28. CASA KOREA
EUROFIGHTER REPRESENTATIVE OFFICE - 1998
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &construction

29. EUROCOPTER
KOREA HEADOFFICE - 2000
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &construction

30. PARAFE OFFICE 2001-2005
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &construction

31. INSTITUT PASTEUR KOREA
P3 Research Center - 2008
Mission: from Schematic Design to supervision through tender documents
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Ip korea design has been selected in 2010third best among all buildings in gyeonggi province

32. Seoul Development Institute - 2008
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: from Schematic Design to supervision through tender documents

33. A+U DESIGN GROUP
ARCHITECTS & URBANISTS OFFICE – SEOUL 2006
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

34. KUN WON engineering OFFICE -2007
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &construction

35. OFFICE FURNITURE
Mission: design &order made
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

36. Mission: design &order made
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
KUN WON engineering OFFICE FURNITURE - 2007

37. TEXTILE PRESENTATION
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
KYUNGHYANG HOUSING FAIR, SEOUL, 2005

38. The hill
CAFÉ ON THE HILLS - 2010
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: Schematic Design

39. RAINBOW CLUB HOUSE (충북 음성)
DONGBU GOLF CLUB HOUSE B1 - 2006
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: from Schematic Design to tender documents

40. RAINBOW CLUB HOUSE (충북 음성)
DONGBU GOLF CLUB HOUSE B1 - 2006
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: from Schematic Design to tender documents

41. CONTEMPORARY ART AUCTION - 2007
“INTER LACRIMA”(삼성동 빌딩)
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: Schematic &Basic Design

42. COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
CONTEMPORARY ART AUCTION - 2007
“INTER LACRIMA”(삼성동 빌딩)
Mission: Schematic &Basic Design

43. Gangnam M tower – lobby 29010
Mission: Schematic Design
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

44. L’OREAL ACADEMY – 33F ASEM TOWER - 2001L’OREAL -
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

45. EXTENSION PROPOSAL - 2003
LYCEE FRANCAIS DE SEOUL
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: Schematic Design

46. LYCEE FRANCAIS DE SEOUL
Le projet est abordé de façon à:
•Adoucir l’ensemble bâtit par une
structure légère, ondulante,
porteuse d’une image poétique et
technique.
•Créer un environnement coloré,
ludique et mobile.
•Unifier les différents bâtiments qui
constituent le Lycée Français de
Séoul
Mission: Schematic Design
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
MEMBRANE ROOFING PROPOSAL - 2003

47. PYONGYANG - NORTH KOREA BUSINESS INCUBATOR - 2004
EUROPE KOREA FOUNDATION
Mission: Schematic Design
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

48. KOSID Exhibition, Design Center, 2001
“CONSENSUS’ by Christian BARDE
Mission: design &construction
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

49. KOSID Exhibition, Design Center, 2001
“CONSENSUS’ by Christian BARDE
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &construction

50. International Education & Culture Center, Yoeuido - 2007IECC
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: Schematic Design

51. INTERNATIONAL BROADCAST CENTER
FIFA 2002WORLD CUP(국제방송센터)
Mission:overall design including engineering, tender management &supervision
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

52. 500 hectares mixed use project, Namyangju – 2008
DESIGN ORIENTATION
Green Odyssey Valley – GAEA D&C
Mission: DESIGN ORIENTATION &Schematic Design COORDINATION
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

53. 500 hectares mixed use project, Namyangju - 2008
Green Odyssey Valley – GAEA D&C
Master Plan by Atelier Christian de Portzamparc - November 2008
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: DESIGN ORIENTATION &Schematic Design COORDINATION

54. COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
WEINGROW PARTNERS EXCLUSIVE RACING &LIFESTYLE CLUB
Yeongjongdo, Incheon . 2012 – 2016 (Expected) . Christian Barde Head of Design
Mission: head of design &project management

55. AMORE PACIFIC ANTENA 3 ANU
Cosmetic, Korea TV, Spain Design Korea
ASIANCE AZTECA AUDI
Digital marketing, Korea TV, Mexico Automobile, Germany
CARREFOUR CASA DIRECT TV
Retail, France Aerospace, Spain TV, Brazil
DONGBU Group DONGBU Insurance EADS
Golf Club, Korea `Insurance, Korea Aerospace, France
Embassy of FRANCE Embassy of SPAIN EUROCOPTER
Institutional, France Institutional, Spain Aerospace, France
EUCCK GIVAUDAN LFS French School
Institutional, Europe Fragrance, Swiss Institutional, France
Institut PASTEUR HANGLAS HBS
Medical research, France Glass, France 2002 World Cup IBC, Swiss
KERASTASE KLSC KUNWON Engineering
Hair Care, France Lottery, Korea PCM, Korea
LAVAZZA BLUE LG Chemical L’Oreal
Coffee, Italy Chemical, Korea Cosmetic, France
PEUGEOT ROCHE-BOBOIS SAGA
Automobile, France Furniture, France Logistic, France
Seoul Development Institute SHINSEGAE Saint GOBAIN
Institutional, Korea Construction, Korea Glass, France
TF1 THALES TELEVISA
TV, France Electronic, France TV, Mexico
UNIVISION VEOLIA WEINGROW PARTNERS
TV, United States Environment, France Fund Management, UK
Main clients:

56. H o m e a f f a i r s

57. Mission: DESIGN ORIENTATION &Schematic Design COORDINATION
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Yangpyeong detached house, 2005

58. COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
seongbukdong detached house, 2003
Mission: DESIGN ORIENTATION &Schematic Design

59. DETACHED HOUSE - 2000
NAMTAERYUNG
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &construction

60. VILLA – HWANG JUNG MIN (ACTOR)
BANGBAE ARK VILL 301
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
Mission: design &construction &deco

61. BANGBAE ARK VILL 301
Mission: design &construction &DECO
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
VILLA – HWANG JUNG MIN (ACTOR)

62. BANGBAE DONG VILLA - 2006
DAEWOO COUNTY 601
Mission: design &construction &DECO
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

63. DETACHED HOUSE – NUNHYUN DONG - 2007
HOUSING RENOVATION
Mission: design &CONSTRUCTION
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

64. Home & gourmet

65. O de oliva
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
EXTRA VIRGIN OLIVE OIL PRODUCTS IMPORTATION & DISTRIBUTION

66. GIFT SETS
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE
B TO B DISTRIBUTION – GIFTS SET

67. Cooking class
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

68. VILLA OLIVA
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

69. press
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE

70. press
COPYRIIGHT © ALL RIGHT RESERVED BY PARAFE