2. Kevin O’Brien, MD
Executive Director
Physician with 25 years of clinical
experience. In the 90s Dr. O’Brien created
several disease management programs for
health plans (Kaiser Permanente, Anthem,
Humana, Prudential, and others). Medical
Director of one of the nation’s largest
medical education companies, with the
responsibility of developing physician and
patient education programs, and doing
focus interviews with hundreds of
physicians and patients regarding
prescription medicine preferences.
Carm Huntress
Business Development
Product development expert and strategic
leader with over 15 years experience in
startups and midsized companies. Broad
skills across numerous disciplines include:
product development, web
marketing, strategic planning, early stage
products, and budgeting. Carm’s technical
background combined with his ability to
manage teams give him the ability to create
robust products that are highly successful
and quickly adopted by end-users.
Daniel Caron
Marketing Officer
A programmer and marketer, Dan has
successfully launched three 7 figure consumer
products, the highest grossing 3.5 million in
24 hours. Dan has since gone on to develop
several highly effective marketing tactics,
derived from his research into neuroscience
and on the human brain. Has built several
multi-million dollar Internet Businesses, is a
frequent speaker, and continues to refine his
ability to generate sales and drive adoption
for his online businesses.
Introduction – RxRevu Team
3. Problem
NO TIME for Doctors to address the
cost of medications
Medication COSTS ARE RISING 10%
year over year
LACK OF TRANSPARENCY around
cost effective alternatives
4. The Prescription Drug Market
• 150M Americans on medications
• 25% of 18-39 on two or more
• 25% of seniors on five or more
• $300 billion spent annually
• 4.02 billion prescriptions in 2011
• 5200 medications on the market
5. Prescription Drugs and Cost
• $36B in overspending on medications
• Due to costly prescribing by physicians
• Insufficient information
• 47% of doctors talk about costs
• 35% of patients don’t ask about costs
• 10% yr-over-yr cost increases until 2020
• No Transparency
• Even though the data is available
7. Report Benefits
• Displays members current medications
• Clearly shows alternatives and cost savings
• Includes efficacy information for doctors
• Member brings to next doctors visit
• Delivery Options:
• By mail or email
• Automated report generation (seniors)
• Offered directly through website
(white labeled)
• API
• Mobile
10. Target Markets
• Health Plans
• Reduces pharma costs
• Improves communication
• Self Insured Companies
• Lowers claims and insurance costs
• Service Providers
• Value-add to existing software
• Improves physician knowledge
• Patients/Physicians
• Lowers medication costs
• Improves adherence
• Proactive tool for cost savings
11. Current Milestones
• Research completed
• Launched website
• Landed 4 customers and 2 pilots
in less than 3 months
• Built Team
• Automating the process to scale
business
12. Current Objectives
• Complete Trials
• Show definitive RIO with members at scale
• Team Building
• Application Developer
• Sales/Marketing
• Seek funding to automate process and scale
• 300k for 12-18 months of operational coverage
67% of patients never told their doctors in advance that they areplanning to take less medication or not fill a prescription because of cost;Only 13% of physicians claim any formal education about drug costs1.In a national survey 66% of patients reported that their doctors did not ask about a patient’s ability to pay for medication12% of the market is overspending or 36 Billion dollars and more patients are bearing the costsThe technology is available to finally solve this problem
67% of patients never told their doctors in advance that they areplanning to take less medication or not fill a prescription because of cost;Only 13% of physicians claim any formal education about drug costs1.In a national survey 66% of patients reported that their doctors did not ask about a patient’s ability to pay for medication12% of the market is overspending or 36 Billion dollars and more patients are bearing the costsThe technology is available to finally solve this problem
67% of patients never told their doctors in advance that they areplanning to take less medication or not fill a prescription because of cost;Only 13% of physicians claim any formal education about drug costs1.In a national survey 66% of patients reported that their doctors did not ask about a patient’s ability to pay for medication12% of the market is overspending or 36 Billion dollars and more patients are bearing the costsThe technology is available to finally solve this problem
67% of patients never told their doctors in advance that they areplanning to take less medication or not fill a prescription because of cost;Only 13% of physicians claim any formal education about drug costs1.In a national survey 66% of patients reported that their doctors did not ask about a patient’s ability to pay for medication12% of the market is overspending or 36 Billion dollars and more patients are bearing the costsThe technology is available to finally solve this problem
We bring together insurance plans, medication databases and retail data to produce a custom report for patients and show them how they can save money
We bring together insurance plans, medication databases and retail data to produce a custom report for patients and show them how they can save money
We bring together insurance plans, medication databases and retail data to produce a custom report for patients and show them how they can save money
We bring together insurance plans, medication databases and retail data to produce a custom report for patients and show them how they can save money
